Steve Jobs was an American entrepreneur and industrial designer who co-founded Apple Inc. He was born in 1955 in San Francisco and died in 2011 in Palo Alto, California. The document discusses some of the strategies that contributed to Steve Jobs' success, including having a differentiation strategy of introducing new technologies like windows interfaces and mice. It also discusses his focus strategy of concentrating on specific market segments and pursuing his passion. Strategic alliances and training employees to work as a team toward goals are also identified as strategies he employed.

1. A N A L Y S I S
O N H O W
S T E V E J O B S
G O T
S U C C E S S I N
C O M P E T I T I V
E W O R L D 1955 - 2011

2. W H O I S H E ?
LET'S TALK ABOUT HIM FIRST
Name Steve Jobs
Born
24 February 1955, San
Francisco, California, United
States
Died
5 October 2011, Palo Alto,
California, United States
Citizenship American
Title
Co-founder, Chairman, and
CEO of Apple Inc.
Occupation
Entrepreneur, Industrial
designer, Investor, Media
proprietor
Board of
member
The Walt Disney Company,
Apple Inc.
Net Worth $10 billion (2011)

4. Steve Job’s
Strategies That
Made Him
Successful?
Differentiation strategy
->
Steve Jobs changed the software and hardware
industry by introducing the windows interface
and the mouse technology for standard
applications in all the software that facilitated
quicker service delivery to the customers.
Business Strategy

5. STRATEGIC ALLIANCE
-> THIS IS A STRATEGY STATES THAT EMPLOYEES SHOULD WORK TOGETHER SO THAT
THEY CAN ACHIEVE A GIVEN GOAL WITHOUT HAVING TO LOSE THEIR INDIVIDUALITY IN
AN ORGANIZATION.
-> STEVE JOBS TRAINED THE YOUNG PROGRAMMERS ON HOW TO MAKE THE PRODUCT
THAT WERE BEEN PRODUCED WITHIN THE COMPANY AND THIS ENABLED THEM TO
GAIN THE RELEVANT SKILLS AND KNOWLEDGE THAT WOULD RESULT IN THE
PRODUCTION OF QUALITY PRODUCTS

6. Steve Job’s
Strategies That
Made Him
Successful
Focus strategy
-> This is a strategy that addresses the issue of
dividing the entire market and focusing on only a
few segments allows companies to provide only
differentiated products to the specific market
segment
It was reported that Steve Jobs was diagnosed
with cancer, but this did not deter him from
striving to achieve his objective of running the
affairs of his company.
• He was a fearless person and had a smart
way solve problems.

7. Pursuing a passion
->Steve Jobs was important for a person who was
focused on his dreams since he was honest with
this work and colleagues as this enabled him to
achieve the goals and objectives he had set.
It was reported that Steve Jobs was diagnosed
with cancer, but this did not deter him from
striving to achieve his objective of running the
affairs of his company.
https://business-essay.com/steve-
jobs-strategies-that-made-him-
successful/

8. ACCORDING TO JOBS, TWO THINGS ARE REQUIRED TO BUILD A
SUCCESSFUL COMPANY: PASSION AND PEOPLE.
JOBS SAID SO IN AN INTERVIEW HE DID WITH MICROSOFT
CHAIRMAN BILL GATES IN 2007.
PERSONAL STRATEGY

10. Doing meaningful things when one
has the time
• This personal strategy states that it is important for people
to fully utilize their time as it can bring about changes
within their organization. For instance, Steve Jobs stated
that one should not waste time on other people’s issues,
but he would be focused on the development issues that
would bring about changes in an organization.

11. • Success in details
• Team culture
• A different view of selling
• Customer Experience