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INTRODUCING
AND
APPROACHING
BY
RAJNISH TRIPATHI
The campaign plan is one of the most critical
elements of a winning electoral campaign. A
strong plan serves as a roadmap to achieve
the goal of winning an election. It allows the
campaign to maximize scarce resources to
meet specific campaign goals
1. The plan identifies what you need to
win –it clarifies the campaign goals,
challenges and opportunities.
2. It is realistic and establishes campaign
and candidate credibility.
3. It keeps the campaign on target and on
message and helps create consensus
and coherence among campaign
organizers, supporters, leadership and
the candidate.
4. It provides focus and direction to the
campaign –especially in crisis –and
allocates scarce resources (time,
people and money) most effectively.
1. It explores a range of political behavior
from a strategic perspective that is
both analytical and applied.
2. It considers what works, what should
be and what might have gone wrong.
3. It stresses on long term interactive
relationships, loyalties and
obligations.
4. It is a fundamental part of political life
It has become the focus of many
movies and series which cover
strategy, branding, positioning, crisis
management and polling.
WHYCHOOSEUS
Being versed with a
wide range of web
technologies, our team
of developers is
capable enough to
accomplish each and
every requirement of
responsive websites.
4
Dedicated Team of Experts
Competitive Prices
Always With You
Direct Discussion
Goal Setting, Strategy & Planning
To make the best use of resources, start by finding out
how many votes are needed to win and which areas are
most receptive to your measure.
1. The goal of our campaign is to win a majority of votes at
the ballot box.
2. During the campaign, we can track which registered
voters are for, against, and undecided if you conduct a
voter identification program.
3. We can direct mailings or advertisements to where they
will be most effective.
4. Crafting our message requires understanding all
aspects of a measure, and then translating it into a
clear, concise, and consistent story that voters easily
remember.
5. Directly calling System to voters.
Prioritize
Lorem ipsum dolor
sit amet, adipiscing.
Authorize
Lorem ipsum dolor
sit amet, adipiscing.
Monetize
Lorem ipsum dolor
sit amet, adipiscing.
SOLUTION
6
Financials
Resources & Man Power
Shift 1 (8 Hours in a day) –
20 Days Average Rate
Shift 2 (16 hours in a
day)–20 Days
Shift 3 (24th Hours)-
20 Days
SMS, WhatsApp, Mailing - 1 62500 125000 187500
Template Design - 1 62500 125000 187500
Content Writer - 1 62500 125000 187500
Social Media, Google, YouTube, Website - 1 62500 125000 187500
Tele-caller - 2 100000 200000 300000
Manager - 1 62500 125000 187500
Gross Profit 412500 825000 1350000
Expenses Quantity (in Numbers) Unit Rate Total Rate
• Contact 400000 15000 60000
• SMS, Whatsapp & gateway 2000000 15000 300000
• Mail and package 400000 5000 20000
Phone, Internet, domain, website and Other – Google &
Face book Paid 20 days 15000 300000
Total Expenses 580000
EBIT 11,00,000 15,00,000 20,30,000
7
Rajnish Tripathi
+91 9654728502, 7982063116
bdnsales@gmail.com
www.incovio.co.in

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Political digital marketing

  • 2. The campaign plan is one of the most critical elements of a winning electoral campaign. A strong plan serves as a roadmap to achieve the goal of winning an election. It allows the campaign to maximize scarce resources to meet specific campaign goals 1. The plan identifies what you need to win –it clarifies the campaign goals, challenges and opportunities. 2. It is realistic and establishes campaign and candidate credibility. 3. It keeps the campaign on target and on message and helps create consensus and coherence among campaign organizers, supporters, leadership and the candidate. 4. It provides focus and direction to the campaign –especially in crisis –and allocates scarce resources (time, people and money) most effectively.
  • 3. 1. It explores a range of political behavior from a strategic perspective that is both analytical and applied. 2. It considers what works, what should be and what might have gone wrong. 3. It stresses on long term interactive relationships, loyalties and obligations. 4. It is a fundamental part of political life It has become the focus of many movies and series which cover strategy, branding, positioning, crisis management and polling.
  • 4. WHYCHOOSEUS Being versed with a wide range of web technologies, our team of developers is capable enough to accomplish each and every requirement of responsive websites. 4 Dedicated Team of Experts Competitive Prices Always With You Direct Discussion
  • 5. Goal Setting, Strategy & Planning To make the best use of resources, start by finding out how many votes are needed to win and which areas are most receptive to your measure. 1. The goal of our campaign is to win a majority of votes at the ballot box. 2. During the campaign, we can track which registered voters are for, against, and undecided if you conduct a voter identification program. 3. We can direct mailings or advertisements to where they will be most effective. 4. Crafting our message requires understanding all aspects of a measure, and then translating it into a clear, concise, and consistent story that voters easily remember. 5. Directly calling System to voters.
  • 6. Prioritize Lorem ipsum dolor sit amet, adipiscing. Authorize Lorem ipsum dolor sit amet, adipiscing. Monetize Lorem ipsum dolor sit amet, adipiscing. SOLUTION 6
  • 7. Financials Resources & Man Power Shift 1 (8 Hours in a day) – 20 Days Average Rate Shift 2 (16 hours in a day)–20 Days Shift 3 (24th Hours)- 20 Days SMS, WhatsApp, Mailing - 1 62500 125000 187500 Template Design - 1 62500 125000 187500 Content Writer - 1 62500 125000 187500 Social Media, Google, YouTube, Website - 1 62500 125000 187500 Tele-caller - 2 100000 200000 300000 Manager - 1 62500 125000 187500 Gross Profit 412500 825000 1350000 Expenses Quantity (in Numbers) Unit Rate Total Rate • Contact 400000 15000 60000 • SMS, Whatsapp & gateway 2000000 15000 300000 • Mail and package 400000 5000 20000 Phone, Internet, domain, website and Other – Google & Face book Paid 20 days 15000 300000 Total Expenses 580000 EBIT 11,00,000 15,00,000 20,30,000 7
  • 8. Rajnish Tripathi +91 9654728502, 7982063116 bdnsales@gmail.com www.incovio.co.in