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Presented by : Rajat Kumar
MBA II
P15FC033
*
 Warehousing refers to the activities involving storage of
goods on a large-scale in a systematic and orderly manner
and making them available conveniently when needed.
 Means holding or preserving goods in huge quantities from
the time of their purchase or production till their actual use or
sale.
 Creates time utility by bridging the time gap between
production and consumption of goods
*ABOUT WAREHOUSE
Warehouse found at OSTIA. They were an essential
Medieval examples art part of Europes cultures
heritage.
During the industrial revolution art part of europes
cultural heritage
*
* Function of
warehouse
FUNCTION
STORAGE
PRICE
STABILIZATION
RISK BEARING FINANCING
Grading and
Packing
* TYPES OF
WAREHOUSES
PRIVATE
WAREHOUSES
PUBLIC
WAREHOUSES
Automated
warehouse
Distribution
center
COLD
STORAGE
EXPORT AND
IMPORT
CLIMATE –
CONTROLLED
AGRICULTURAL
WAREHOUSES
REGULAR SUPPLY
QUALITY
STOCK OF TRADE
PRICE STABILISATION
SEASONAL PRODUCTS
PERISHABLE GOODS
CONTINUOUS PRODUCTION
SEASONAL DEMAND
LARGE-SCALE PRODUCTION
QUICK SUPPLY
PROTECTION AND PRESERVATION OF GOODS
EASY HANDLING
USEFUL FOR SMALL BUSINESSES
CREATION OF EMPLOYMENT
FACILITATES SALE OF GOODS
AVAILABILITY OF FINANCE
* IMPORTANCE OF
WAREHOUSE
Maximum usage of available floor space and building height
Increase storage capacity by up to 400%
Less land and smaller building
High productivity
Operate faster -24 hours a day, 7-days a week
No delays
Efficient flow of materials
Provide buffer storage functions
Need for drivers/operators eliminated
Risk of injury minimized by safety fences
Reduce stockholdings
Inventory accurately tracked at all stages
Ongoing operating costs eliminated
*BENEFITS
Poor market coverage
Distant market demand not
met in short notice
Transport cost maximum
unless in bulk quantity
Increased material handling
cost
Possibility of bottlenecks and
resultant delays
Greater danger of loss by fire
Delay in customer service
* PROS
Meet demand fluctuations at
short notice
No dangers of stock out
Transport facilities optimally
used
Bulk transportation cheaper
Less warehousing costs
Reduction in requirement of
personnel
Reduction in administrative
cost
* CONS
*

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warehouse marketing presentation

  • 1. Presented by : Rajat Kumar MBA II P15FC033 *
  • 2.  Warehousing refers to the activities involving storage of goods on a large-scale in a systematic and orderly manner and making them available conveniently when needed.  Means holding or preserving goods in huge quantities from the time of their purchase or production till their actual use or sale.  Creates time utility by bridging the time gap between production and consumption of goods *ABOUT WAREHOUSE
  • 3. Warehouse found at OSTIA. They were an essential Medieval examples art part of Europes cultures heritage. During the industrial revolution art part of europes cultural heritage *
  • 6. REGULAR SUPPLY QUALITY STOCK OF TRADE PRICE STABILISATION SEASONAL PRODUCTS PERISHABLE GOODS CONTINUOUS PRODUCTION SEASONAL DEMAND LARGE-SCALE PRODUCTION QUICK SUPPLY PROTECTION AND PRESERVATION OF GOODS EASY HANDLING USEFUL FOR SMALL BUSINESSES CREATION OF EMPLOYMENT FACILITATES SALE OF GOODS AVAILABILITY OF FINANCE * IMPORTANCE OF WAREHOUSE
  • 7. Maximum usage of available floor space and building height Increase storage capacity by up to 400% Less land and smaller building High productivity Operate faster -24 hours a day, 7-days a week No delays Efficient flow of materials Provide buffer storage functions Need for drivers/operators eliminated Risk of injury minimized by safety fences Reduce stockholdings Inventory accurately tracked at all stages Ongoing operating costs eliminated *BENEFITS
  • 8.
  • 9. Poor market coverage Distant market demand not met in short notice Transport cost maximum unless in bulk quantity Increased material handling cost Possibility of bottlenecks and resultant delays Greater danger of loss by fire Delay in customer service * PROS Meet demand fluctuations at short notice No dangers of stock out Transport facilities optimally used Bulk transportation cheaper Less warehousing costs Reduction in requirement of personnel Reduction in administrative cost * CONS
  • 10. *