Dewan Farooque Motors Limited is a Pakistani automobile manufacturer and subsidiary of Dewan Mushtaq Group. It manufactures vehicles under license from Hyundai and Kia. The company's vision is to be a leading automotive player in Pakistan, and its mission is to be the number one automobile company. It produces models from BMW, Mini, and Mitsubishi. A SWOT analysis identified strengths in its brand name, while weaknesses include a potentially weak brand. Opportunities exist in international expansion, while threats comprise intense competition and substitute products.

1. Pakistan Stock Exchange
Stock Exchange
A stock exchange
is an exchange
where stock
brokers and
traders can buy
and/or sell stocks
(also called
shares), bonds,
Divisions
• Karachi Stock
Exchange
• Lahore Stock
Exchange
• Islamabad Stock
Exchange

2. Top Sectors Of PSX
• Power Generation & Distribution.
• Commercial Banks.
• Technology & Communication.
• Automobile Assembler.
• Engineering.
• Chemical.
• Investment Banks.
• Transport.
• Textile Composite.
• Oil & Gas Marketing Companies.

3. Karachi Stock Exchange
Our Sector Is
Automobile
Assembler

4. Dewan Farooque
Motors Limited

5. Introduction
• Dewan Mushtaq Group (recently rebranded to
Yousuf Dewan Company) is the parent entity
behind Dewan Farooque Motors Limited.Dewan
Motors Private Limited and Dewan Automotive
Engineering Limited.
• Dewan Farooque Motors Limited is a Pakistani
manufacturer of automobiles under licence to
Hyundai Motor Company and Kia Motors
Corporation since 1998.
• The company is the manufacturing concern is a
subsidiary of Dewan Mushtaq Group.

6. Vision & Mission
• Vision Statement:
“The vision of Dewan Farooque Motors
Limited is to become leading market
player in the Automotive sector”.
• Mission Statement:
“To be the no. 1 automobile company in
Pakistan.”

7. Board Of Directors
Board of Directors
Dewan Muhammad Yousuf
Farooqui
- CEO & Chairman Board
of Directors
Mr. Ishtiaq Ahmed - Director
Dewan Abdul Rehman
Farooqui
- Director
Mr. Haroon Iqbal - Director
Mr. Waseem-ul-Haque Ansari - Director
Mr. Syed Muhammad Anwar - Director
Mr. Aziz-ul-Haque - Director

8. Major Products
• BMW
• Mini car in Pakistan
• Mitsubishi
• Hyundai and Kia cars

9. SWOT Analysis
Company,s Internal Factors
• Strength
• Weaknesses
Company,s External Factors
• Opportunities
• Threats

10. SWOT Analysis
Strengths:
• Brand Name (Dewan
farooq motors)
Opportunities:
• International
Expansion
Weeknesses:
• Weak Brand (Dewan
farooq motors)
Threats:
• Intense Competition
• Substitute Products