2. REMINDER: SIPPO AT ZOW 2014
16-19.02.2016
• Total turnover of the six participants: 2,3 mio €
• Jobs created: 89
3. the world furniture market
World production of furniture is worth € 350 billion.
Italy
8%
Germany
7%
Japan
3%
France
3%
Canada
3%
United Kingdom
3%
Other high
income countries
16%
China
25%
Poland 3%
Brazil 2%
Vietnam 1%
Other Middle and
Low Income
Countries
11%
United States
15%
6. BASICS FOR THE FAIR -THE 7 P’S
•PUNCTUALITY: 8.30 – 18.15 every day
•PROPER appearance: Stand and exhibitor are tidy
•POLITENESS: Receive your visitor standing & always
remain friendly
•PRECISION: Make clear arrangements at the end of a
meeting.
7. THE 7 P’S CONTINUED
•PRESENCE: There is always somebody at your stand – The SIPPO
team is here to jump in.
•PUBLICITY: Your information material is ready for distribution.
•PRO-ACTIVE : Do not let a visitor wait, visit other exhibitors,
distribute business cards generously.
8. YOUR SUCCESS IS OUR SUCCESS
• Please report each contact you made during the day:
SIPPO records
• Please report your contracts by AUGUST 2016: SIPPO
summarizes one anonymous figure to our donor
• Please report new jobs created by AUGUST 2016: SIPPO
summarizes one anonymous figure to our donor