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This document describes iFacturas, a mobile invoicing app for independent contractors. It allows contractors to invoice clients from their smartphone, eliminating paperwork. The app will be available on iPhone, Windows Phone 7 and iPod Touch. It uses GPS, camera and email to streamline the invoicing process. The founders are seeking €1.5M in seed funding to market the app globally and expand to additional platforms like iPad. They believe the app could have 90,000 users generating €6M in profit by 2015.
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- 1. iFacturas invoicing app mortjac Morten Jacobsen CEO, No Excuse Accounting AS Microsoft Global Showcase Partner for WP7 onsdag 27. oktober 2010
- 2. Problem description • Angeles’ situation • marketing consultant • Independent Contractor • Lives in Spanish medium large town (Alicante) • Doesn’t have time to one day of paperwork each week, and doesn’t like to pay others for the work either. • To many tasks: late invoicing and payment • Lack of economic control onsdag 27. oktober 2010
- 3. iFacturas invoicing app • Invoice at the point of service and immediately when the job is done • iPhone, iPod Touch and Windows Phone 7 • One tenth of time & costs • Get addresses with GPS • Document with camera • Send invoice as email or send it from our print-center onsdag 27. oktober 2010
- 4. Competitors • Send Regning • Sage Contaplus • FreshBooks • iFacturas - the only app conceived entirely for Contractors and the smartphone onsdag 27. oktober 2010
- 5. Team • 2 from Norway and 3 from Spain • Broad competencies: auditor, graphic designer, programmer, database programmer and marketer • I have represented EU in the OMG General Ledger standadrization which was approved in Tokyo in year 2000 with the vote from International Accounting Standard Committee. • «Economica - accounting for the rest of us» got 16 thousand users in 3 years in the nineties Morten Jacobsen CEO Hans Kolstad CFO Toni Climent Development Antonio Revaliente Marketing Bego Fontanet Design onsdag 27. oktober 2010
- 6. Potential users • Our clients: professional smartphone users world wide • Phase 1, Spain:ATA deal + MS alliance: 500K • Phase 2, Rest of Spain and Norway: 3M • Phase 3,America: Spanish and English speaking worlds 60M onsdag 27. oktober 2010
- 7. Business Model • Free download and use. Pay for value-transaction: Invoice • Freemium: Email: €1 / Print&post: €4 • Premium - subscribtion for people who wants predictability • Estimated income User/month Spain: €14, Norway €30 • High margin • Break even with approximately 1000 users in Q1 2011 • 2015: 90 thousand users (5.5 times Economica in the nineties) and €6M profit onsdag 27. oktober 2010
- 8. State • Signed deal with ATA, the Spanish association for Independent Contractors • Distribution with Microsoft and Movistar to ATAs 500 thousand members • Microsoft Global Showcase Member • Launching with Microsoft worldwide • Featured in the Spanish newspapers onsdag 27. oktober 2010
- 9. onsdag 27. oktober 2010
- 10. Call to action • Funded by founders • Seeking seed capital up to €1.5M for: • Marketing • Global English version • iPad platform • Venture Capital will be needed to extend to the rest of the Hispanic world and to US onsdag 27. oktober 2010
- 11. Join us to stop contractors losing time and money! Homepage: iFacturas.blogspot.com mortjac @ gmail, twitter, web, facebook and Skype onsdag 27. oktober 2010