Designing a fun and captivating mascot costume is a very important step when representing your brand.
From our experience, it is only the first stage for success!
The Mascot Crew at Brand Animations has put together some informative steps to enhance any mascot marketing program. Feel free to check it out! Please like, share and comment...Thank you!!
4. “Name The Mascot“
Contest
• Post on social media
• Prize donated from local business
• News outlets announce contest/results
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5. Add a “Mascot Bio” and “Appearance Request” page to
your website
• Create a fun back story about your
mascot
• Charge anhourly rate for school and
corporate events
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6. Community/Charity Appearances
• Your mascot is your Brand Ambassador
• Face-to-face interaction = lasting impressions
• More appearances = more community recognition
• Build celebrity status
• Attract new sponsors
www.mascotcrew.com
7. Build Mascot Promotions
•Hold a mascot competition at your event
•Inform the press
•Hand out info, coupons, merchandise, etc.
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8. First Responder Appreciation
• Designate a day for an event
• Invite all Police, Fire, Paramedics, andMilitary
• Your mascot must dress the part as well
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