1. PRESS RELEASE
QNB launches Life Rewards.
The First Total Relationship Loyalty Program in Qatar
Doha, 23 December 2012- QNB, the largest financial institution in the State of Qatar and the
MENA region, is launching a total relationship Loyalty Program, ‘QNB Life Rewards’. The
program rewards its customers with points on the basis of all their accumulated relationships
with QNB, not only from the traditionally popular card spending. QNB has developed an
exciting, easy-to-understand and simple-to-use process to ‘earn and redeem’ points, with the
program to commence on 23rd December 2012
Customers will be able to earn Life Rewards Points by using various retail banking products and
channels. For instance, customers will receive Life Rewards Points by using their newly issued
QNB Life credit or debit card, or by maintaining a monthly balance for current or savings
accounts, as well as payments of personal, vehicle or mortgage loans etc.
Life Rewards Points can be redeemed in various ways. Customers will be able to pay their credit
card outstanding balance, pay their utility bills as well as being able to exchange the
accumulated points instantly at QNB’s participating partners’ outlets, fully or partially. For a
complete list of ways to redeem Life Rewards Points please visit www.qnb.com.qa. Additionally,
they can convert their Life Rewards Points into other loyalty programs.
What differentiates QNB’s Life Rewards Program from other loyalty programs is the multitude
of ways that customers can manage their points beyond the instant redemption at partners’
outlets. While redeeming points to pay for credit card outstanding balance or utility bills can
simply be done from any QNB ATMs. The customer can in addition do the same and manage its
loyalty points such as exchanging them into other partner’s loyalty programs points from QNB
Internet Banking in just a few clicks.
All QNB customers with at least one QNB Life Rewards credit or debit card will be automatically
enrolled in the Life Rewards Program. The program is free for life, and has been designed to
maximize customer satisfaction and cater to all personal and banking needs.
Supplementary card owners will also get the chance to ‘earn and redeem’ Life Rewards Points,
which will then be accounted for on the primary card holder’s rewards account.

2. QNB customers will be notified each time they redeem Life Rewards Points via a text message,
if they are registered for SMS or by viewing their monthly transactions through QNB Online
Banking service.
The program caters to a wide variety of customers all with unique banking needs and due to
the simplicity of the system QNB anticipates that its customers will be motivated to actively
participate in the program for their personal gain.
QNB envisions that the Life Rewards Program will be the program of choice for its customers.
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