Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
DTDCAnimationWeek.pdf
1. Augmented Reality - A Brief
Introduction
Presented at the Town Hall Auditorium Kozhikode in Association with DTDC’s
Animation Week Celebration (2017)
2. Topics
● Introduction (Kodemint Technologies)
● What is Augmented Reality?
● Difference between Augmented Reality & Virtual
Reality
● Computer Vision & AR
● Pattern Recognition
● Augmented Reality and Mobile
● GPS based Augmentation
● Sound based Augmentation
● Application
● hoppAR
● Demo (Kodemint Projects and Business Cards)
3. Introduction
● Kodemint Technologies - IT company based in Calicut
● Product Development Wing - Augmented Reality
● Services wing - Mobile Applications
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5. What is Augmented Reality?
● Augment - means “Supplement”
● AR - “hyperlink” a real time object
● AR - can make any surface into a touch screen
● Give any kind of information about a real time object.
6. Augmented Reality Vs Virtual Reality
● VR - simulates an
experience by
mimicking real world.
Eg:
● Driving Simulator
● Flight Simulator
● Oculus VR - Developed
Oculus Rift, a VR based
headset for game
development
9. Augmented Reality Vs Virtual Reality
(conti.)
● AR - Digital information
is embedded into real
world objects.
Eg:
● hoppAR (Demo)
10. AR & Computer Vision
● Augmented Reality works on the principle of Computer
Vision.
● CV is a field that acquires, processes, analyses &
understands images to produce numeric/symbolic
information
● Computer Scientists - dream - duplicate a human eye.
● Camera - Input device
11. Computer Vision Applications
● Pattern Recognitions - bar code reading and QR
● (Quick Response) code reading - most popular
applications of CV.
Barcode - machine readable represenation of data
associated with an object to which it is attached to.
QR Code - matrix bar code
12. AR & Mobile
● Smart phones
● Camera - input device
● QR code readers - available on app stores
● Times of India - Alive
● Hotel California - Kodemint
13. Types of Augmentation
● GPS based Augmentation - Augmenting location
- City Lens
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● Sound based Augmentation - Augmenting sound
14. AR - Stand Alone Applications
● Eg: Kodemint has come up with a stand alone kiosk
● Idea Cellular used it for brand promotions
● Sound based Augmentation - Augmenting sound
● Eg: You can capture the surrounding sound to do
something associated with it.
16. Applications
● Applications are huge. Eg: Kodemint has come up with
a stand alone kiosk
● Idea Cellular used it for brand promotions
● Sound based Augmentation - Augmenting sound
● Eg: You can capture the surrounding sound to do
something associated with it.
18. Applications - Demo
- Visiting Card
- 3D Floor Plan & Animation (with Markers)
- Hotel California
19. Applications of AR
Industry Targetted How it helps the end customer
Jewellery End user gets to see the details of the jewellery without actually seeing it.
Real Estate/Builder End user gets to see the details of the project without actually going to the site.
Medical End user (a doc) can use this device to do scanning
Toys End user gets to see the details of the toys & how it will look like after assembling
without opening the box.
Textiles (Espcially sari
showrooms)
The buyer can see how a dress would like if it is draped
Brand Promotions
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