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Rtrl presentation sep2015
1. Public Libraries
ideas. . .
inspiration?
Richmond Tweed Regional Library
Staff Development Day
1 September 2015
Kate O’Grady and Andrea Curr
2. First – the boring stuff
2013/14 Public Library Statistics
Physical visits to public libraries have increased over the past 15 years
(35 million visits in 2013/14, up 30% in comparison with 2000).
Loans of collection items have increased over the past 15 years
(45 million loans in 2013/14, up 5% in comparison with 2000).
Virtual visits to public library websites grew by 3 million to
10.2 million between 2012/13 and 2013/14.
Internet bookings in public libraries doubled between 2009/10 and 2013/14
to 7.8 million sessions. WiFi bookings account for most of this growth.
While ebook loans are not a high proportion of the 45 million above,
they doubled from 0.5% of total loans in 2012/13 to 1.1% of total loans in 2013/14.
19. Ideas Box
All of a sudden there should be
people coming out of nowhere,
carrying colourful suitcases, raising
up tents and inside each suitcase
there is wonder.
Philippe Starck
34. Promoting what you do…
This is where a caption goes.
Maybe for two lines.
35.
36.
37.
38. Return to the Bookends
This is where a caption goes.
Maybe for two lines.
Editor's Notes
Not really – it is exciting and comforting for us that libraries are thriving
The key indicators of public library use show that they are highly valued by their communities.
See Public Library Statistics 2013/14 (PDF 1.5 MB)
Building on Bookends
The Bookends Scenarios was published in 2009, explored possible futures for public libraries. The State Library revisited the bookends to see which futures might already be emerging.
http://www.sl.nsw.gov.au/services/public_libraries/docs/Building_Bookends_Scenarios.pdf
Both publications/projects included extensive input from NSW public library staff.
The latest findings show that some trends have emerged quicker than expected: ‐
To quote the State Librarian Alex Byrne .* We can see that libraries play an important role in the future of our communities, whether as a place to access the latest technology or a place to unplug, or both.”
Some of the changes that have emerged
Swing from global to local, from consumerism to careful use of resources – we can see this in many places including libraries – craft, clothing swaps, restaurants and library programming
Heavy use of mobile phones and we need to think about what this means for library websites and communication
Work is flexible and mobile, this has an impact on the way people use library spaces
Ageing population and increased birth rate – increase in 2 groups that are heavy users of libraries
Libraries as physical spaces are highly valued by the public
Traditional services still crucial but local communities expect libraries to provide additional services. These services reflect the role of modern public libraries as community facilities where people can meet, access technology , share and learn (page 3)
Pile up lots of photos
As I’m sure you know one of the ‘buzz’ areas in libraries is maker spaces.
Makerspaces are more about the process of making than the finished product. They are about people coming together sharing knowledge and ideas learning new skills and working on a creative project together.
Libraries are ideal facilitators for making and makerspaces, many libraries are embracing making even if not using the maker tag
A lot of maker activities are around IT – 3D printing etc but also yearning for the one-off, bespoke, hand-made
There are too many activities to mention here but latest edition of PL news focuses on making.
http://www.sl.nsw.gov.au/services/public_libraries/plnews_docs/plnews_aug2015.pdf
Loan or sale of maker kits
The Edge at the State Library of Queensland has made their MAKEIT plans available online http://edgeqld.org.au/workshop-plans?doing_wp_cron=1437351056.3667070865631103515625 They include information about age group, method, level, duration and key learning. The plans include lists of materials and equipment, preparation and workshop plan. The plans for spectroscope, periscope, and lights of various types. Or you can buy ‘make it’ kits including all the components to make the item.
So the maker concept is not just about technology and almost all NSW public libraries, including yours, have always run maker activities.
You just might not have called them that.
This photo shows basket making at Central West Libraries
The State Library has put together a pinterest board on Makers
https://www.pinterest.com/slnswpls/makerspaces-~-collections-and-connections/
Related to making is the concept known as Craftivism
By advocating the use of creativity for the improvement of the world, craftivists worldwide taught knitting lessons, sewed scarves for battered women’s shelters, and knitted hats for chemotherapy patients. In a world that was growing increasingly large and unfamiliar, craftivism fought to bring back the personal into our daily lives to replace some of the mass produced. In promoting the idea that people can use their own creativity to improve the world, craftivism allows those who wish to voice their opinions and support their causes the chance to do just that…but without chanting or banner waving and at their own pace.
-Betsy Greer,“Craftivism.” Encyclopedia of Activism and Social Justice. 2007. SAGE Publications.
Libraries are already doing this
Bland – jumpers for rescued penguins (photo Bland and shawls)
Central West – joey pouches and mittens for burnt koalas
And many libraries doing wrapped with love
RTRL
Byron Bay – textiles group – (photo yarn bombing)
Tweed Heads Knit n Chat
Lismore – quilts for kids
And of course there are your craft activities at Brunswick Heads Art Space and papercraft at Tweed Heads.
This is a photo of cheese making at Wollondilly.
This goes back to what the Bookends Scenarios was talking about – we are so immersed in technology and a global existence that coupled with this there is a return to local, to making things, to old skills.
Looking after the environment, being a bit more self sufficient.
You are already doing some of this
RTRL - Range of programs: Fermented foods, recycled paper crafts
Other programs include
Wollondilly – t-shirts to bags. Recycling and re-using.
Willoughby and many other libraries – worm farming and composting
Making green cleaning products
These can also tie in with council’s environmental strategies
You could sell the worm juice – I’m sure someone could come up with a snappy name to tie in with the library or the local area.
Basically you need to think of a whole range of programs to get to all your different audiences including the elusive non-user
You could also sell honey – with another great naming opportunity
This is also an environmental issue – in the US they had similar but worse problems due to lack of bees than Australia
Salt Lake City Library – bees in a non-accessible to public area but visible from within library
http://www.slcpl.lib.ut.us/
Run courses, demos, bee themed kids events, teach about how important bees are to the environment
Anythink Wright Farms as part of the community garden.
https://www.anythinklibraries.org/location/anythink-wright-farms
Could you do some of these activities in partnership with local groups? Local community or botanic gardens?
Libraries are running a range of mobile and outreach projects. These can be almost like a one off as in the this photo
Blacktown – library on the green at Blacktown festival
Or more of a regular program like Marilyn the pop-up library in Warringah.
I know I don’t need 2 photos but I love Marilyn.
The State Library has been working on a mobile and outreach project and the report will be available very soon. In it we look at a range of mobile and outreach services.
Richmond Tweed was one of the case studies.
There are descriptions of different outreach options and situations where they might be useful.
Coogee beach library – could be a good option for Richmond Tweed.
Another form of a pop up library is just emerging in Australia.
The ideas box was originally designed for those in refugee camps. Many spend many years in these camps and cannot leave to access any services. Once their key needs of safety, food and shelter are met they need other to address other needs.
Portable media centre, designed by Philippe Starck with Libraries without borders. Fits on 2 pallets and can be tailored to different communities, can be installed in less than 30 mins.
Includes library module, IT module, cinema module, admin module as well as tablets, books and games.
It is now being used in other situations.
http://www.slq.qld.gov.au/about-us/projects-and-partnerships/ideas-box
The first Ideas box was launched in Australia in Mapoon Far North Queensland on Thursday 23 July. (350 residents) Will remain for 6 months before traveling on.
It will be interesting to keep an eye on this
So outreach and programs are very important for libraries but a key role is still providing access to physical collections.
Promoting collections in an interesting way can be a challenge.
Thinking of different ways to present and promote
Book and movie pack (or books made into movies as in Gosford above)
Whimsical themes? Make people think and stop
Twitter reading book themes group run by NSW Readers Advisory Working group
Make a display based on these
https://readwatchplay.wordpress.com/
Bottom shelf books
Readers’ Advisory is a key library service but some libraries are coming up with ideas that are a bit quirky.
Bookmarks from Auburn – imagine how chuffed customers would be to pick up a bookmark with their favourite staff member
Warringah has launched the your Librarian readers’ advisory, tailored specifically to individuals based on an online form. To complement the service a new web page profiles staff and their reading tastes.
Also ‘staff picks’ turnover of 9.3 per year, compared with 6.41 across the general collection.
http://www.warringah.nsw.gov.au/library/read/your-librarian
Warringah says - Staff are the biggest asset, saw this as an opportunity to show personality and make staff more approachable but this is the case for all libraries. Work with your strengths.
Ebooks are still an emerging resource
RTRL - Ebooks prominent from front page of website and are catalogued so there are a few ways for people to find them – this is good
Not surprisingly things are always changing in this area. As I mentioned at the beginning ebooks are increasing in use but loans are still a very small proportion of total loans.
3m Cloud Library Fairfield library the first Australian library to sign on:
Multimedia Cloud Library Station http://www.dailyherald.com/storyimage/DA/20121214/news/712149933/AR/0/AR-712149933.jpg&updated=201212141318&MaxW=800&maxH=800&updated=201212141318&noborder
Markets content in a library, people can easily browse and download content directly via the station (touch screen, synced with membership database, swipe library card).
NSW.net in midst of negotiating a consortia opt-in offer.
OverDrive Media stations (eBook lending kiosks) will soon be in public places: http://goodereader.com/blog/digital-library-news/overdrive-media-stations-will-soon-be-in-public-spaces
NSWnet eResources Toolkit (launched earlier this year) http://www.nswnet.net/e-resources/toolkit
This toolkit aims to assist NSW public libraries to promote and maximise the use of their eResources.
The State Library of New South Wales will be undertaking a pilot with NSW public libraries to learn how libraries can best deliver local e-content to communities.
Screenshot here
The pilot libraries will use an eContent management platform to provide library users with access to local publications including digitised local history material as well as purchased eBook titles.
The aims are to test the platform and to work with community authors and independent and mid-list publishers - including open access publishers - to explore ways of making locally important content more readily available to readers.
https://indyreads.odilo.us/opac/#index
Digital Library in Bucharest underground
https://www.youtube.com/watch?v=pJ_u941WzpA
Show clip
Could you do something like this at the beach? Tourist info?
Similar concept to the Coogee beach pop up but a digital version
Ebooks are a perfect resource for the traditional library non-user. Get to them in their space.
Local studies is key to library services a way that you can show that you are unique and connect with the community. Provide something that no-one else can provide.
Libraries contributing to Wikipedia and Wikimedia to share local studies collections
Mosman and Lake Macquarie have great local studies websites.
Mosman http://mosman.nsw.gov.au/library/Local-Studies
Lake Macquarie http://history.lakemac.com.au/page-local-history.aspx?pid=1085&vid=20
You are starting in this area with your flickr album of local photos from the EJ Wright Collection
http://www.rtrl.nsw.gov.au/cp_themes/default/page.asp?p=DOC-BXE-58-43-24.
Preserving the past is important as is giving access to rich heritage collections but you also need to think about creating the future local history.
Competitions that will create local history – photographs, stories, oral histories
Denver public library - https://volumedenver.org/
Is engaging with the community, providing access to music that would not otherwise be available.
Volume is a local music website that will allow Denver Public Library card holders to download and stream music from local bands and musicians, DRM-free.
They want to offer unique content that is not available in big box stores, support the local music, and connect the people of Denver with that vibrant scene.
Edmonton public library will soon be launching a similar program. Edmonton is really interesting because they seem to be addressing preservation, so that the music collection is also a local studies collection.
http://www.edmontonjournal.com/entertainment/Edmonton+Public+Library+unveils+music+sharing+site/11265106/story.html
In this day and age, libraries have to find their point of difference, what they offer that is unique. Local history both for the future and past is a key difference.
There are always opportunities to try new programs. Be flexible, give something a go. It might not work or might work for a short time. Then you can move on to something else.
Randwick were asked if they provided web programming for 6 year olds. They did offer for adults so thought why not.
Contacted Code Club Australia codeclubau.org, volunteer tutor
page 47 PL News August 2015
Lego outreach Singleton, taking tubs on scheduled outreach visits to villages (page 36 PL News August 2015) using a local grant $2015
RTRL - Lego, Claymation for teens, duct tape creations for teens
We also see children’s programming that is looking at the past.
Camden National trust heritage festival: mini-discoverers, pre-schoolers playing with old toys, trains, quoits, dolls, tea sets and spinning tops.
Programs can tie in with local events , movies etc
Central West – paper planes Olympics
Mechanical bull ride Concord
Kiama mini golf in the library
As you know they can be a hard group to reach. Unusual events such as above. Maker spaces, music and tech studios like at Port Macquarie and Narellan.
Think about the things that the youth in your community would be interested in.
As I mentioned earlier, as a population we are getting older. The aged are increasing as a % of population.
They are also more likely to be in their own homes for longer and need to develop a community connection.
In addition to your craftivist activities such as wrapped with love you can schedule specific programs, health and law information
Gunnedah – brain training for seniors
This could be outreach as well as in the library
RTRL has an attractive and appealing website and a good facebook page, regularly updated, lots of great photos, important news e.g. mobile library, branch closures.
Many libraries have social media based campaigns and/or branding
Bathurst – way back when Wednesdays – facebook started in 2014, dedicated following, historical photo posted every Wednesday
Clarence Regional Library – your library your place
Lake Mac – who said that?
At the State Library staff are encouraged to share SL promotion from our social media channels – an easy way to reach a broader audience.
You probably all know about the Imaginarium at Port Macquarie Library. It is a studio with recording, video and editing equipment.
All library members have access to the Imaginarium’s range of tools.
The reason why I’m showing you this is partly because of the space and what it can be used for but I also wanted to highlight the promotion.
As of yesterday it’s had over 7,000 views
https://www.facebook.com/pmhclibrary/videos/vb.112654995461192/941983139195036/?type=2&theatre
Port Macquarie lending ukuleles
https://www.facebook.com/pmhclibrary/videos/vb.112654995461192/925483764178307/?type=2&theatre
Again this is a novel idea for libraries but it is the video that I want to highlight.
Supposedly Jeff and Jim are in completion about who is getting more views.
This has over 5,500 Views, so far Jim seems to be winning.
These videos are short, funny and memorable.
So it’s not just about providing people with things they don’t need to use all the time (like power tools, golf clubs, sewing machines and ukuleles).
It’s about showing that libraries can do anything and it’s about promoting this to your audience.
It’s about getting out there, try different forms of promotion and of social media. See if you can find your audience. Be in as many spaces as you can.
How do your clients find out that your library is on social media?
Is this info displayed in the library?
How are you measuring social media use?
Who is your audience? Being liked by library colleagues is great but being liked and engaging your clients is what you are after.
I’ve thrown a lot at you in a short time.
I wanted to get you thinking about what your library could do but also about what you could do.
How is your role changing?
What roles might be needed in libraries?
Staff skills and attitudes
We started with the Bookends, going back to think about what libraries and staff can do in response.
One idea that has resonated with me is a library concierge. Some libraries internationally are doing this and I believe some in Australia are considering it.
Studies show that if a person is greeted by staff in the library they are less likely to engage in anti-social behaviour. It makes sense. If you create a connection they will feel more connected with the library community.
For a library concierge choose a person appropriate to this role. Not everyone would feel comfortable doing this.
I’m sure you can think of other roles and skills that staff might need into the future.