Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Digital Transformation PPT Slide Template

12,945 views

Published on

In most businesses, digitalization is in full swing. Visualize your company's digital transformation with infographics, explanations, and graphs in a PowerPoint presentation.

Download the PowerPoint template now:
http://www.presentationload.com/digital-transformation-powerpoint-template.html

Content:
- an introduction to digital transformation
- a digital transformation strategy
- components and steps of digital transformation
- parties involved and their responsibilities
- significant factors of digital transformation
- challenges
- value chain before and after digital transformation
- digital maturity model
- example: marketing digitization
- charts and graphs

Your Benefits:
- ready-to-use slides with practical examples
- communicate how to adjust processes to digital requirements
- demonstrate your transformation strategy
- illustrate your company’s change processes "

Published in: Business
  • Hello! High Quality And Affordable Essays For You. Starting at $4.99 per page - Check our website! https://vk.cc/82gJD2
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Digital Transformation PPT Slide Template

  1. 1. PREMIUM POWERPOINT SLIDES Transformation
  2. 2. Digital Transformation POWERPOINT TEMPLATE
  3. 3. 1. INTRODUCTION 2. BASICS 3. DIGITALMATURITY 4. TRANSFORMED BUSINESS 5. TASK DISTRIBUTION AGENDA
  4. 4. DIGITAL TRANSFORMATION REFERS TO CONVERTING PROCESSES, ACTIVITIES AND MODELS TO MEET DIGITAL ECONOMY REQUIREMENTS UNTIL THE COMPANY IS A FULLY NETWORKED DIGITAL ORGANIZATION.
  5. 5. INFORMATION The Role of Transformation CONVERTED NOT CONVERTED DIGITAL TRANSFORMATION  What role does the company play in today’s business?  What does digital transformation look like? CHANGES DIGITAL TRANSFORMATION
  6. 6. BASICS Digital Transformation Strategy DIGITALTRANSFORMATION GROWTHDRIVER OPERATIONAL IMPROVEMENT Demand Generation Availability and Selection Customer Purchasing Process Customer Experience Process Efficiency Capital Use Agility New Business Models 2 3 1
  7. 7. BASICS Why Digital Transformation is Needed CUSTOMER Influence Thanks to the Internet, customers have access to several offers from which they can choose the best product. Therefore, competition between companies is not limited to the domestic market. EMPLOYEE INFLUENCE Employees also have high expectations of the company. If IT can not meet their requirements, employees will resort to other systems and applications that are unregulated by the company. THE INVISIBILITYOF NEW COMPANIES The rules are always changing for an industry and emerging start-ups are mostly the reason. Companies, therefore, have to constantly brainstorm ideas and optimize processes to stay on the market. THE CONSTANT PACE OF INNOVATION Changes happen more and more quickly. Every few years, innovations become obsolete and are replaced by new innovations. If a company cannot keep up, it will no longer exist.
  8. 8. BASICS Components of Digital Transformation CUSTOMER INTEGRATION EMPLOYEE TRAINING PROCESS OPTIMIZATION PRODUCT TRANSFORMATION INTELLIGENT SYSTEMS
  9. 9. BASICS Aspects of Digital Transformation STRATEGY & MANAGEMENT Upper management is responsible for preparing and implementing digital transformation. There needs to be positive customer experience in all aspects, both online and offline.CUSTOMER EXPERIENCE New digital technologies can create product and service innovations.INNOVATION In order to implement change, appropriate know-how and corporate culture are structured.KNOW-HOW& CULTURE Organizational forms are adapted to align with corporate culture.ORGANIZATION
  10. 10. BASICS Digital Transformation in 5 Steps Gain new experience and design innovative business models Develop digital DNA Adapt new technologies to an existing infrastructure Base decisions on data and not on feelings Co-create and co-innovate with new partners 1 2 3 4 5
  11. 11. BASICS Generating Growth in the Digital Age KNOWLEDGE about customers and ecosystems DEFINING success DEVELOPMENT of the company CREATING new value ACCELERATING implementation through technology PROTECTING the business Understand how customer needs and behavior patterns influence growth as well as values in the value chain and the digital economy. Define business strategies, portfolios, business models and new value flows. Develop the best offers and application models as well as a plan for target achievement. Create and scale new business ideas, products and services. Accelerate approaches for designing and developing company-wide solution strategies. Protect assets, data and image against any threats from the digital economy.
  12. 12. BASICS Digital Transformation Challenges To change the corporate culture To keep the digital strategy in mind To allocate resources and budgets To understand the influence of newly networked customers To ensure effective collaboration between departments and teams CHALLENGES
  13. 13. BASICS Digitalization Trends CUSTOMER INTERFACES ARE DIGITIZED. OPENSOURCE COMMUNITIES/CROWDSOURCING ARE USED FOR PROJECTS. DATA ISSTORED ONA HUGE SCALE, ANALYZEDANDMADE USABLE VIABIG DATA. DIGITALBUSINESS MODELS ARE SET UP. MOBILEDATAACCESS IS ENABLEDVIA MOBILEDEVICES, MOBILEINTERNET, CLOUD ETC. ARTIFICIALINTELLIGENCE,3D PRINTINGAND NETWORKING SYSTEMS AREUSED FOR PRODUCTIONPROCESSES. Download at www.PresentationLoad.com
  14. 14. BASICS Digitalization Trends – Google Uber Drone projects Robotics developer Self-driving autos; Real-time navigationGOOGLE GOOGLESEES THE INDUSTRIALSECTOR AS A GROWTHAREA. Manufacturer of smart thermostats Satellite manufacturers
  15. 15. DIGITAL MATURITY Digital Maturity Model from Reutlingen University of Applied Sciences NOMATURITY CONCEPTUAL DEFINED INTEGRATED TRANSFORMED Vision, roadmap of transformation Management methods, resources Business model, innovation potential, digital value chain Procedures, processes, agility Customer-centric, open communication Roles, skills, potential Rules of communication and collaboration, KPIs Software tools, cloud structure, Industry 4.0 STRATEGY MANAGEMENT PRODUCTS OPERATIONS CULTURE PEOPLE MONITORING TECHNOLOGY
  16. 16. DIGITAL MATURITY Levels NOMATURITY Digital change has been discussed in some areas, but there is still no implementation strategy. CONCEPTUAL Digital transformation has already been carried out with certain projects, but no cross- departmental corporate strategy can be defined. DEFINED Strategies are developed from pilot project experiences. A basic awareness of digital change develops within the company. INTEGRATED Digital media is integrated more deeply into business models where strategies have been developed and implemented. Core processes, products and services are digitized. TRANSFORMED New approaches are emerging through the digitization of core processes, products and services. New control models are required. Corporate culture has undergone a lasting change.
  17. 17. TRANSFORMED COMPANY Example of a Company’s Expertise Assessment DIGITALACCOUNT MANAGER Management Commercial BigData Web& Media IT-Infrastruktur Human Resources DigitalProject Management 0 1 2 3 4
  18. 18. TRANSFORMED COMPANY Rigid Value Chain THE VALUE CHAIN BEFORE DIGITAL TRANSFORMATION: CUSTOMER Original Equipment Manufacturer Influences Need Delivers product Joins parts to create the end product and monitors the customer interface Asks for parts Delivers parts SUPPLIER
  19. 19. TRANSFORMED COMPANY Transformed Strategy MARKETTRANSFORMATION AND CHANGEOF CUSTOMER EXPECTATIONS Corporatedigital reorientation NEWEMPLOYEENEEDSAND EXPECTATIONS Developing employee skills to meet the demands of digital transformation What skills do employees currently have? What skills will be required for future digital jobs? What future skills will be required for existing jobs? How are existing jobs evolving? Which jobs will appear or disappear in the future? Market Transformation Employee Transformation DIGITAL SKILLS Corporate Transformation
  20. 20. TRANSFORMED COMPANY Marketing Digitization – Example Digital advertising: online banners, newsletters, etc. Traditional digital advertising: vouchers in print media can be scanned via QR codes with smartphones LANDING PAGEADVERTISE Online-shop tp tp tp AUTOMATION Collect, manage and evaluate customer information Digitally provide appropriate information Sell products/ services online Send more information customized for the individual; Bind services through apps, newsletters, etc. tp tp tp tptp
  21. 21. TRANSFORMED COMPANY Marketing Digitization Around 64 % of 600 respondents (IT and Marketing) use up to 20 % of the marketing budget for digital activities. (Source: Dexperty study "Digital Business Transformation", 2015) DIGITALMEASURES FOR ADDEDVALUE  websites  blogs  social networks  newsrooms & wikis  mobile marketing  email marketing  banner DIGITALMEASURES FOR ADDEDVALUE  onsite advertising at trade fairs  online advertising  long-term presence on trade fair websites
  22. 22. TASK DISTRIBUTION Digital Transformation Tasks: IT Department RUN NEW APPS DEVELOP NEW APPS MANAGE NEEDS & REQUIREMENTS CONSULTATION INNOVATIONMANAGEMENT PRODUCTDEVELOPMENT CHECK CONCEPTS PROJECT MANAGEMENT INTEGRATE ANDOPTIMIZE NEW APPS
  23. 23. TASK DISTRIBUTION Digital Jobs Within a Company MARKETING  Digital Marketing Professional  Digital Communications Manager  Digital Copywriter HUMAN RESOURCES  Employer Brand Director  Design Learning Manager  Digital Work Experience Expert Sales  E-Business Manager  Digital Account Manager  Digital Product Manager Technology  Digital Marketing Professional  Digital Communications Manager  Digital Copywriter Web  Web Project Manager  Web Designer  SEO Manager Supporting Tasks  Content Manager  Chief Listening Officer  Social Media Manager
  24. 24. Click here to visit www.PresentationLoad.com DOWNLOAD POWERPOINT SLIDES

×