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SWOT Analysis
Strengths
Excellent Customer Relations
Lead the grocery business by being the first
to have a scanning system
Has the most product offerings in the
business
Offers customer incentives for shopping
Weaknesses
Not as strong of a presence on social media
Opportunities
Take advantage of their incentives program
by offering more
Have a stronger presence in social media
campaigns
Have more TV commercials explaining our
gas rewards program for customers
Threats
Other retailers, such as Walmart
Pandemic still affecting some of the business
Smaller markets not being utilized
The economy not being as big as it once was

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Geisler wk1 swot_analysis

  • 1. SWOT Analysis Strengths Excellent Customer Relations Lead the grocery business by being the first to have a scanning system Has the most product offerings in the business Offers customer incentives for shopping Weaknesses Not as strong of a presence on social media Opportunities Take advantage of their incentives program by offering more Have a stronger presence in social media campaigns Have more TV commercials explaining our gas rewards program for customers Threats Other retailers, such as Walmart Pandemic still affecting some of the business Smaller markets not being utilized The economy not being as big as it once was