1. Leading the way
Multi-Channel
Account Management
in
0330 223 0300 www.outico.com sales@outico.com
The Solution: OUTiCO Multi-Channel Account Managers; highly capable
Trusted Advisors who have the competence to engage with customers
at all levels in the NHS, deployed using a flexible system that is built
around your target customers and accounts.
Where to consider using Multi-Channel
Account Managers:
• Is your current Market Access or KAM Team
unsustainable? Are their sales results putting
pressure on your P&L?
• Is your business potential geographically dispersed
and does not require a national team?
• Have you tried and been unsuccessful with
‘outdated’ syndicated teams, telesales or
e-detailing methodologies?
• Ever thought you had an exciting brand, but do not
believe you have the budget to launch effectively?
OUTiCO Multi-Channel Account
Manager Teams have delivered:
At OUTiCO we believe that there is another way, a far more
professional, flexible and cost effective approach!
Case Study 1 (Market Access Project)
OUTiCO engaged with over 200 CCGs,
62 committed to take action and we delivered
27 positive formulary inclusions in 4 months.
1
Case Study2 (SpecialistSecondaryCareProject)
OUTiCO integrated with our clients ‘in-house
KAM team’ and utilised multi-channel telephone,
screen sharing & email approaches to deliver
sales 15% above the national performance.
2
Case Study 3 (Primary Care Project)
OUTiCO targeted 4 CCGs at GP account level and
in less than 4 months delivered a 17% increase
in market share.
3

2. OUTiCO Multi-Channel Account Managers flexibly engage throughout the project
with NHS customers using all available sales channels.
Evidence of influencing all NHS customer types
MARKET
ACCESS
PENDING
MARKET
ACCESS
GAINED
Payer engagement to deliver positive product positioning
Sales activity across defined Primary Care accounts
MDS promotion & community pharmacyCommercial
Primary Care
Hospital
Payer
Sales activity across defined Secondary Care customers
Contact OUTiCO; experts in Multi-Channel Account Management;
Please call our Business Development Team;
T 0330 223 0300 or email sales@outico.com
Metrics that add value
Robust Data Processes & Reporting: All this is supported by:
• CRM built to support data collection and client reporting
• Industry leading data analysis methodology and clarity
of reporting
• The latest ‘Cloud Based Telephony’ designed to enhance
customer experience