The presentation was used during the closing session in the Blockchain DLT Summit at Lima, Peru (November 14). Thanks to the summit sponsors UTEC, R3, BCP, and Microsoft Peru.

1. Moving forward based on
Market Trends

2. Quick recap …
Capabilities of
blockchain
Blockchain and
DLTs
Key questions to
recognized
scenarios
Blockchain
business patterns

3. Get familiar with the blockchain capabilities
SECURE
SHARED
DISTRIBUTED
LEDGER

4. Do multiple
parties share
data?
Do multiple
parties
manipulate the
same data?
Is there a
requirement for
verification?
Can
intermediaries
be removed
reducing costs
and complexity?
Answer a few questions to determine if
Blockchain is appropriate

5. Explore use cases based on existing patterns
TRADE
FINANCE
SUPPLY CHAIN
COLLABORATION
REFRIGERATED
TRANSPORTATION
KNOW
YOUR CUSTOMER
SUPPLY CHAIN
FINANCING
GLOBAL
PAYMENTS
FOOD
PROVENANCE
DIGITAL
ASSET TRANSFER

6. Keep in mind the defined journey
Phase 0
Exploring the
Technology
Phase 1
Envisioning
their own
Success
Phase 2
Proving
Business
Capacity
Phase 3
Delivering
Business
Outcomes
Technical Briefing
( 1 hour )
Business Briefing
( 1-2 hours )
Minimal Viable
Product
( 8-12 weeks )
Production Pilot
( varied )
Proof of Concept
( 2-3 weeks )
Business Ideation
Workshop
( 2 days)

7. Blockchain applications

8. Let’s imagine a food contamination scenario
48M illnesses from contaminated food each year
just in the U.S.

9. Let’s imagine a food contamination scenario

10. Why isn’t everyone using
blockchain right now?

11. Blockchain wasn’t built for enterprise
Integration
There are a number of challenges to integrate
a blockchain with existing IT architecture
Ledgers
Ledgers designed for public network lack the performance,
confidentiality, and governance capabilities needed for
commercial use
Smart Contracts
Smart contracts were not designed to leverage
existing enterprise tools and skill sets

12. Collaboration is the Key
• Crossing trust boundaries
• Multiple parties updating, validating, consuming data
• Ability to provide increased transparency, trust
• New products or services can be created
• Centralized authority and infrastructure
• Single entity updates data
• No new process enabled; incremental benefits only
Yes

13. Related
Industries
Supply Chain Collaboration
Manufacturing Government MediaRetail Energy TransportationHealthFSI Education
Need / Challenges
• Supply chain management can be
cash-flow unaware.
• Supply chain optimization usually
ignores contract terms.
• Each participant has their own
version of the ledger and there is a
weak integration between them.
• In case of anomalies, accountability is
needed to avoid expensive
reconciliation of disputes.
Potential Benefits
• Optimize inventory levels and turns
• Lower transportation and
warehousing costs
• Increase trust and visibility across the
supply chain by providing a single
source of truth
• Reduce legal expenses via self-
executing Smart Contracts
• Payments are automatic, condition-
based and adjusted for
performance.
Short-Term Reality
• Create a shared ledger as the single
source of truth
• Upload data into the shared ledger
from IoT-enabled devices via human
or self-managed inputs
• Intelligent actions based on Smart
Contract notifications

14. IoT Enabled
Origin
8ºC
60%
At various points in the journey, the IoT device from the package sends the Temperature & Humidity data
which are recorded on the blockchain
SHARED LEDGER
Warehouse
9ºC
64%
Carrier 2
8ºC
63%
Store
9ºC
64%
SMART CONTRACT
UPDATED
SMART CONTRACT
The package has to
be maintained at :
Temperature
< 10º C
Humidity < 65%
Food Processor
The milk product is sealed in an IoT
enabled package for shipping
PRODUCER
Milk producer supplies Milk to Food
Processing Company
CARRIER 1
The terms of shipping are registered using a
smart contract on the Blockchain
CARRIER 2 Warehouse
11ºC
66%
Supply Chain Collaboration
8ºC
60%
9ºC
64%
8ºC
63%
Carrier 1
9ºC
64%
9ºC
64%
Carrier 2
11ºC
66%
Retail Store
9ºC
64%
The conditions of the contract have been violated.
Carrier 2 is liable for penalty as the temperature of the package
when it reached the retail store was above the prescribed limit

15. Related
Industries
Know Your Customer
Need / Challenges
• Poor customer onboarding
experience across companies
• Same customer, multiple identities in
same corporate group
• Time consuming process to verify
identity and documents authenticity
• Difficult to ensure customer data
privacy and traceability
Potential Benefits
• Centralizing the KYC process
increase efficiency and cost-
effectiveness.
• Improve onboarding experience
across all authorized parties.
• Eliminating manual compliance
checks.
• Secure exchange of information
between different trusted entities
• Increased customer control over
how their data is accessed and
shared
Short-Term Reality
• Improve onboarding experience for
new customers
• Adding participants (e.g. institutions)
into the system
• A single global entity for updating
the global ledger
Manufacturing Government MediaRetail Energy TransportationHealthFSI Education

16. Know Your Customer

17. Related
Industries
Promotion and Sales of Tickets
Manufacturing Government MediaRetail Energy TransportationHealthFSI Education
Need / Challenges
• 60% of the hottest tickets were
bought by bots. Close to 50% were
resold with margin over 1000%.
• Official dealers don’t get any
commissions.
• Tickets are listed on multiple
websites, sold once, the rest as fakes.
• Nearly 35% of ticket inventory goes
unsold and fans get upset
• Organizers and tickets selling
services suffers the user’s complaints
Potential Benefits
• Solve tickets double spending
• Provide a secure and transparent
system which is resistant to fraud
• and counterfeiting.
• Eliminate fraudulent activity in both
primary and secondary channels.
• Organizers (and tax authorities) can
grow revenue from other channels.
• Inflation could be controlled and
cost reduced.
Short-Term Reality
• Register and maintain ownership of
digital assets
• Association of an unique identity to
each ticket and making sure it is
publicly verifiable on the
blockchain.
• Creation of an API to make sure no
fraud occurs, improve ticket
promotion and grow the ecosystem
of ticketing apps or anyone who
can sell the ticket.
DIGITAL
ASSET TRANSFER

18. Buyer 1
Promotion and Sales of Tickets DIGITAL
ASSET TRANSFER
Buyer 1 Ticketing Application Organizer Financial Institution
1) Ask for the list of
available tickets & price
2) Verify ticket’s owner
and availability
3) Buy the ticket(s)
4) Block the ticket(s)
6) Register the ticket
ownership and provide
the unique identity7) Get ticket(s) and
ownership certificate
Buyer 2 Owner 1
10) Ask for the list of
available tickets & price
8) Ask for ticket resales
9) Make it available for
resale (price, conditions,
etc.)
5) Make the payment

19. Closing thoughts
Invest just on business scenarios for real problems1
Focus on Digital Transformation not in blockchain2
Build your ecosystem using an agile approach3
Choose the DLT and deployment topology that
meets your needs
4

20. Learn more
Visit our Azure
Blockchain
Solutions Page
Visit the Azure
Blockchain Blog
Get familiar with
the available
ledgers & tools in
Azure Marketplace
Join the
conversation on
Azure Advisors