1. Job Application RESUME Ooi Lik Wen
1
A graduated student with BA (Hons) Mass Communication
Degree with the classification second class upper from UK
Liverpool John Moores University. I am equipped with basic PR
knowledge, working experiences, and handling several relevant
skills. I am also a fast learner and open to all kind of feedbacks to
change myself to be someone better. Besides, I am a person
who willing to help and at the same time absorbing knowledges
to improve myself. Currently, I am seeking for a job that able to
enhance my knowledge and skills practically and establish a
future career path that will lead me to great challenges and
responsibilities.
PERSONAL PARTICULARS
Name : Ooi Lik Wen Age : 26
Gender : Female Race : Chinese
Religion : Buddhist Birth Place : Bandar Hilir,Melaka
NRIC : 900519-04-5090 D.O.B : 19/05/1990
Contact No. : 0173293813 Email : jaewen_90@hotmail.com
Current Add. : No 30, Jalan 2/6, Shamelin Perkasa, 55300 KL
ADDITIONAL INFORMATION
Possess Own Transport: Yes
Language (Written) : English (Good), Chinese (Bad) & Bahasa Malaysia (Good)
Language (Spoken) : English (Very Good), Mandarin (Very Fluent), Bahasa Malaysia
(Very Good), Chinese dialect (Hokkien - Good).
Skills (Computer) : Excellent - MS Words, Window Movie Maker, Open Office
Word, Microsoft Excel, MS Power Point
Moderate – Adobe InDesign,
Strengths : Communication skills, Public Speaking, Presentation, Organizing
Events, Hardworking, Helpful, Responsible and Fast Learner
Hobbies : Movie, Traveling, Music, Singing, Surfing Web, Blogging.

2. Job Application RESUME Ooi Lik Wen
2
EDUCATION BACKGROUND
May 12-August 12 2012 BA (Honours) Degree in Mass Communication
Classification 2.1 (Second Class Upper)
Liverpool John Moores University
May 10 – Jan 12 Advanced Diploma in Mass Communication (Public Relations)
CGPA Merit 3.10
Tunku Abdul Rahman College, KL
May 08 – April 10 Diploma in Mass Communication (Public Relations)
CGPA Merit 3.24
Tunku Abdul Rahman College, KL
2003 – 2007 Sijil Pelajaran Malaysia(SPM)
Sekolah Menengah Kebangsaan Infant Jesus Convent,Bandar Hilir,Melaka
1997-2002 Ujian Peperiksaan Sekolah Rendah(UPSR)
Sekolah Kebangsaan Concent Infant Jesus (1)
WORKING EXPERIENCES
Full Time
Nov-Dec 06 Waitress, Kenny Roger Roaster Restaurant
Dec-Feb 07/08 Waitress, Momentum Gym and Fitness Centre, Café corner
Mar-May 08 Gym Instructor, Momentum Gym and Fitness Centre
Feb-May 11 Internship, A Cut Above Academy
In charge of conduction events under Marketing Department
Mar- Apr 12 Roadshow emcee for Shoes Festival 2012, D’Marc
Roving around shopping malls in Klang Valley such as Pavillion KL,
Farenheit88, Sungai Wang and etc to promote the entire concept of the
event meanwhile conducting games at the same time to be
Interactive with the audiences
Apr –Sep 13 Starbucks Shift Supervisor
Learnt the most in managing a team, deployment and in assisting the
store manager.

3. Job Application RESUME Ooi Lik Wen
3
Sep 13- Aug 14 Hong Kong Sa Sa (M) Sdn Bhd, Marketing Assistant
1) Support Marketing Execitive in executing marketing campaigns and
events
2) Assist in marketing administrative and daily task
3) Handling all account related tasks to ensure smooth communication
between suppliers and Finance departments.
4) Assist Marketing Executive in all mall liaisons and joint promotions
Aug 14- Feb 16 Hong Kong Sa Sa (M) Sdn Bhd Marketing Executive
1) Support Marketing Manager in planning and executing marketing
campaigns and PR events
2) Support Manager in building and maintaining good relationship with media
partners
3) Managing all media contents including PR clipping and communications
with media partners
4) Support Marketing Manager in preparation and execution of every shop
openings
5) Managing all third parties joint promotions and sponsorships
Feb 16 – Present Hong Kong Sa Sa (M) Sdn Bhd Senior Marketing Executive
1) Planning and executing marketing campaigns include coordination of all
ATL & BTL related tasks to increase sales and to achieve marketing target
2) Build and maintain good relationship with media partners
3) Planning and executing PR events and brand launchings
4) Planning and executing shop openings to create hype and awareness
5) Build and maintain brand profiles
Part Time
May 08-Dec12 Concerts Event Crew under Martensia,Star One,Running Into The Sun,
Star Planet
(Super Junior Super Show Two and Three, MayDayDNA Concert, Jam
Hsiao, Adam Lambert, Wang Lee Hom, Beast Showcase, Gary Chaw, My FM
Anniversary, David Archuleta, Loud Festival, Vienna Boys Choir, Faye Wong,
Alan Tam, and 2pm and etc.
-Learnt how to control the crowd in a not offensive or uncomfortable way.
Sept 11 Working as a casual labor in Genting Highland Starbucks during their
festive season in August
Nov 12 Promoter for Tangs Fair in Genting Highland
Dec 12 Event Crew for Big Bad Wolf Book Fair (21 days) at the Mines
Jan 13 F&B Promoter at We Love Asia concert at Sepang

4. Job Application RESUME Ooi Lik Wen
4
CO-CURRICULAR ACTIVITIES
 Sub-group leader, Publicty Department “Connect” phone recycling event
Student’s project for AHMC4034 Events Management, TARC (August 2010)
Basically our department play a role of publicize our event around the college compound
for the purposes of creating awareness among TARcian regarding our phone recycling
campaign and also to encourage them to involve themselves in phone recycling and
save our mother earth. We come out with several publicity stunts such as canteen freeze,
and lecture announcements. Besides playing the role of assisting my leader and manage
the members, I used to be one of the announcer during our lecture announcements. At
the end of our events, we do create awareness among the TARcian by seeing the
attendance of audiences and manage to collect more than 500 old phones.
 Sub-group leader for Group 2, Dive Label for our end year event project, “Green Expo”
Student’s project for AHMC 5044 PR Planning and Management
Green Expo was an green event organized by the students of the course inclusive the
invitation of 10 local green companies. My group invited a local company that does green
by producing eco friendly organic tees, “Dive Label”.
 Secretary of Mass Communication Society,TAR College Main Campus(2009)
Organized events
1) Eason Chan Sharing Concert
In charge of writing meeting minutes, booking venues for the concert, plan and draw the
floor plan. Improved my knowledge and skills in organizing events.
2) Reborn of Lao Fu Tzi
-Improve skills of persuasion when selling the merchandise of Lao Fu Tzi to the customers
3) Fundraising events
 Helpers of Truly Loving Campaign(APR1 Seniors event), TAR College Main Campus(2008)
 Helpers of SSH 10th Anniversary Celebration(APR2 Seniors event), TAR College
Main Campus(2010)
Attended TAR College Student Leadership Development Camp,Saujana Asahan
(March 2009)
Learn a lot of skills such as how to be a good leader,creativity skills,body language,
communication skill,presentation skills and etc.