2. AGENDA:
What is HUMMINGBIRD?
What is GOOGLE HUMMINGBIRD?
Why GHB?
Updates of GOOGLE
Types of searches in GHB
3. What is hummingbird?
A Small nectar feeding trophical american BIRD that
is able to hover and fly backwords.
4. What is search algorithm?
a search algorithm is an algorithm for finding an
item with specified properties among a collection of
items.
5. What is Google hummingbird?
Google Hummingbird, named for the “fast and
precise” results it is intended to deliver, was
announced at the company’s 15th anniversary
conference on September 26, 2013.
9. Why Google HummingBird?
convert the language into his favourable language
For example
“Where is the nearest
pizza place?”
Modified
Query
“pizza
restaurants”
11. Google update algorithms ?
Google HummingBird mainly 2 search algorithms are
updated , they are
1. Penguin Algorithm
google hummingbird
2. Panda Algorithm
12. Penguin Algorithm
• It was first announced on April 24, 2012,
the latest update was announced
on October 4, 2013 ,Penguin 2.1
• It provide the link
13. Panda Algorithm
• Google’s Panda Update is a search filter introduced in February 2011
• The latest update Google released is Panda 4.0 on 21 May 2014
14. Types of searches in GHB?
1. Query based search
2. Semantic search
3. Conversational search
4.Google glass
Query based search is provide the exact result to the
searcher
15. Semantic search
Semantic search seeks to improve search accuracy
by understanding searcher intent and the contextual
meaning of terms as they appear in the searchable
topic.
16.
17. Conversational search
Users of Google Chrome may have noticed a small
microphone icon in the right hand corner of Google’s
search box (now on Google search as well).