No Elevators Day is an open activation event organised by the International Sport and Culture Association (ISCA), a global umbrella association for organisations working within the field of sport for all, recreational sports and physical activity. Established in 1995, ISCA works with almost 290 member organisations, international NGOs and public and private stakeholders to create a network of physical activity promoters and specific actions that get citizens moving. With over 40 million individual members from 89 countries on five continents, ISCA’s members represent a diverse group of people active within grassroots sport, youth and cultural activities.
In 2012, ISCA launched the NowWeMOVE campaign with an overall objective to raise awareness of the benefits of sport and physical activity among citizens, to promote opportunities to be active, and to enable sustainable and innovative capacity building for providers of physical activity initiatives. Its activities have helped millions of people to “find their move”.
No Elevators Day is a worldwide event that shares how people use the stairs instead of elevators and escalators as a fun and healthy way to add some physical activity to their day.
We invite you to celebrate the 8th edition of No Elevators Day and we encourage you to think of the stairs as an appealing, fun and useful tool to #FindYourMOVE and join us to spread the word and invite people to share their ideas on how to #UseTheStairs.
So, how you can join in on 27 April 2022?
It’s easy! Simply use the stairs to #FindYourMOVE and share your moves with us in pictures and/or videos with the two campaign hashtags #UseTheStairs and #NoElevatorsDay.
The Action Guide will help you to plan and promote your #NoElevatorsDay event.
Be a role model and demonstrate that being physically active is as easy as taking the stairs and encourage people to join in.
2. no-elevators-day.nowwemove.com
No Elevators Day (NED) is an annual
global event which takes place on the last
Wednesday of April in Europe.
No Elevators Day is all about raising
awareness of the importance of physical
activity by motivating people to choose
the stairs instead of the elevator
or escalator as an easy way to start a
healthy habit and add more physical
activity to their daily lives.
WHAT IS NO ELEVATORS
DAY?
3. no-elevators-day.nowwemove.com
We want to get as many people involved
as possible – and we mean everybody,
regardless of their age, physical ability or
fitness level.
#UseTheStairs
EVERY STEP
COUNTS!
4. no-elevators-day.nowwemove.com
The objective is to
raise awareness of the importance
importance of physical
activity by motivating people to
choose the stairs instead of the
the elevator or escalator in their daily
daily lives
5. TIMELINE
2015 2016 2017 2018 2019 2020
1st EDITION
60 European
cities
participated,
with more
than 21
countries
involved
EUROPEAN
PARLIAMENT JOINS
IN!
6 ministries and
national
parliaments joined
in by sharing their
stair climbs on the
day
NO ELEVATORS DAY
ON 5 CONTINENTS
1st No Elevators
Day in Costa Rica,
Lebanon, Oman,
Norway, Peru,
India, Zimbabwe
Combined event
with WHO Europe's
European
Immunisation
Week at UN City
in Copenhagen
1st GLOBAL NO
ELEVATORSDAY
160 events held in
32 countries all
around the world
Support from the
European
Commissioner for
Health and Food
Safety and from
Olympic Athletes
2.5 Million
impressions of
#NoElevatorsDay &
#TakeTheStairs
1st NO ELEVATORS
DAY IN LATIN
AMERICA
Activation through
Social Media
Also, more than
half a million
people participate
in Bulgaria
THE MOST
INTERNATIONAL NO
ELEVATORSDAY YET
The 6th edition
introduced the
#UseTheStairs
hashtag to motivate
people to find new
and alternative ways
to be active during
the lockdown due to
COVID-19
We celebrated NED
in 50 countries on 6
continents
2021
LINK BETWEEN
PHYSICALACTIVITY
AND PLACEMAKING
The 7th edition of
No Elevators Day
encouraged Move
Agents to use the
'placemaking for
physical activity'
approach and to
transform already
existing stairs
into spaces that
are more
attractive to use.
6. no-elevators-day.nowwemove.com
#UseTheStairs
EVERY STEP
COUNTS!
• Be part of a global celebration of movement for health and
wellbeing and a community of MOVE Agents who find fun and
create ways to get more people active - like using the stairs!
• No Elevators Day is an opportunity to show how we can
#UseTheStairs to add a boost of physical activity to an average
day - at home, at work and in public spaces.
• When you lead by example by taking or using the stairs on No
Elevators Day, you are helping to create healthier habits among
your peers and members of your community.
• You will burn calories, not electricity, by using the stairs instead
of elevators or escalators and contribute to a healthier, more
active planet. We are all in this together!
Please remember that all activities under the No Elevators Day title are voluntary
WHY JOIN?
7. Organising a No Elevators Day event on the last
Wednesday of April is an easy and accessible way to show
how you and your community or co-
workers #UseTheStairs and raise awareness of how to
enjoy a more physically active lifestyle by looking at the
stairs as an appealing fun and useful tool to
#FindYourMOVE & #BeActive at any time of the day.
It can be country-specific and customised to individual
needs.
CONCEPT
8. RESOURCES
Download No Elevators Day Promotion
Materials from the No Elevators Day
website
Including:
• Social Media Resources
• Email Signatures
• Event covers
• Poster templates
• And more!
9. Step up for
the cause of
movement!
Think of the stairs as a tool for exercise and choose
the most appropriate place around you to implement
your No Elevators Day.
Action Plan
STEP 1
STEP 2
Plan and register your action on the No Elevators
Day website. Don’t forget to use No Elevators Day
resources!
Share and promote the call by encouraging and
inspiring people to join NED. Remember to use the
hashtags #UseTheStairs #NoElevatorsDay
STEP3
Map your partners and spread the call inviting
people to share their ideas on how to #UseTheStairs.
STEP
4
STEP 6
STEP 5
Implement your awesome idea and spread the word
of the benefits of stair climbing and being physically
active. Take pictures and/or videos and HAVE FUN!
After the activity, thank the people their participation/
support.
STEP 7
Publish a short summary of your event with pictures,
videos and stories and remind how easy is to take the
first step towards a healthier lifestyle!
10. WHO COULD BE YOUR
PARTNER?
• Ministry Of Health
• WHO local office
• National Heart Federation
• Health organisations
• National / local media for media
coverage
• Schools & universities
• The local Mayor, your boss, HR
managers or other people with
an influence who could join the call for
action and support you
11. WHERE TO
PROMOTE?
• Website and Social Media
Chanels
• Office intranet or direct emails
to colleagues or community
groups
• Newspapers, radio
• Community services
• Press conference or event
• Where else?