Presentation on budding start-up and entrepreneurs

1. A
Presentation
on
Preparedby:-
M.B.A(1styear)
ShivaniMakwana(177020592024)
NiveditaShrivastava(177020592049)

2. CONTENT
• Introduction
• Services
• BMC
• SWOT Analysis
• PESTLE Analysis
• Conclusion

3. INTRODUCTION
• MyRealKet helps Shops, Stores & Creative
Persons to sell their products and services Online.
• Seller can create their own e-commerce website
& sell their Products & Services. MyRealKet is
part of meandcloud digital private limited,
Mumbai.

4. SERVICES
• COD
• Payment option
• Shipping option:- Partnered with 4 courier
companies to provide logistics
• Customized website
• Android app

5. Business Model Canvas
• The BMC model is a graphic representation of a
number of variables that show the values of an
organization.
• Analyses the situation of an existing business.

6. Key Partners
• Small Scale
entrepreneurs
• Middle scale
entrepreneurs
• New
entrepreneurs
Key Activities
• Channel
Management
is very
important
• Maintaining
Websites
with the
latest update.
Value
Proposition
s
• Personalize
d websites
are made.
• Provides
end to end
services
• Saves
hustle
from the
sellers
side.
Customer
Relationships
• Face to face
interaction is
done with
sellers.
• AIDA.OR
framework is
followed.
Personalized
support is given.
Customer
Segments
• Single sided
market.
• Merchants
are the
customer
• Online
retailers.
Key
Resources
• Scope driven
business.
• Infrastructure
for technical
purpose
• Seller
doesn’t
have to
keep an
eye on
online
platform
Channels
• Provides
logistics
services on
behalf of
sellers.
 Partnered
with 4 courier
companies.
Maintain &
service the
website.
Promotion, sales
& advertisement
are also
provided to
increase sales

7. Cost structure • Also
provides a
free trail
pack.
• Minimum
as of Rs
2499/-
per year
for
website as
well as
app
creation.
• The
premium
pack of Rs
4999/- is
also
provides
that has
Android
app +
Website +
Seller panel
Revenue
Streams
• Various
offers are
provided and
customer
can opt for
anyone.
• While
providing
services
both side a
commission
is
generated.

11. SWOT Analysis

12. STRENGTH
• Payment option
• Shipping option
• Customized website
• Online portal
• Digital platform
• Less interruption
• Payment & shipping facilities
• Opportunity creator for shoppers and sellers
• Monetary assistant provider

13. WEAKNESS
• Services are not for minor persons.
• Extra charges for customization.
• Right to refuse access to use the Services offered
• Not more than one active account
• Access of internet
• Minority issue
• Extra charges
• Not more than one account
• Rights to refuse the access

14. OPPORTUNITY
• Expansion in new market
• Growing economy
• Venture capital
• Global market
• Post sales

15. THREATS
• Fake users
• Trial by sellers
• Competitive market
• Security
• Continuous innovation
• Followers
• Growing competition
• Change in environment

16. PESTLE
Political
1. Tax Payment
2. Organizations
Infrastructure
3. Safety rules and
regulations
Economic
1. Credit Availability
2. Inflation Rates
3. Interest rate
4. Important for
blueprint of business
5. Generation of Income
6. Share in GDP

17. PESTLE
Social
• Population Growth rate
• Illiteracy
• Unacceptance
• Trust issues
• Social character and
structure
Technological
• Well versed technical
staff
• Up-to-date with day to
day technical changes.
• Regular monitoring
• Maintenance
• Regular updation

18. PESTLE
Legal
• E- Contracts
• Stamping of contract
• Intellectual property right
• Data protection
Environmental
• Paper wastage reduced
• Information available
online
• Online interaction
possible
• Diminishes the cost of
fuel
• Fast & accurate data
availability

19. Conclusion
A huge supporter of Digital INDIA
• Helping the merchants to test the waters of e-
commerce
• Making it possible to create a personalized
website as well as app at such a low cost
• Even providing seller panel services.
• All the crucial functions made easy for the
merchants at a single platform.
• Supporting Digital India in a very good way.

20. Contact Information