5. Desi Brands- 1
In 1952, Prime Minister, Jawaharlal Nehru, was
concerned that Indian women were spending
precious foreign exchange on their products
and personally requested JRD Tata to
manufacture them in India.The Brand was
named after a French Opera?Name the brand
6. Desi Brands-2
P.C. Balasubramanian
Director of Matrix Business
Raja Krishnamoorthy
Directors of Talent Maximums India
They have written a new book of of value statements based on one-liners
of famous person.The book “Punchtantra”-gives you a unique perspective
on thirty of the most fundamental and effective mantras for both business
and life management.On who is it based?
8. Desi Brands and people
-4
Identify the writer
The guy's put 'sex' back into the limp “Z”. That makes him seriously hot.
So hot, in fact, he has made it to the Amul hoarding . But nobody is
calling the man a Billboard Bimbo. You know why? Because this man
knows his onions
10. Desi Brands-Audience
A renowned management thinker was born in Coimbatore
.He was the co-author of
"Core Competance of the corporation”.
He proposed that businesses, governments, and donor
agencies stop thinking of the poor as victims and instead
start seeing them as resilient and creative entrepreneurs
as well as value-demanding consumers.
Name him
12. Question 1
In 1932 he started selling AGA cooking stoves
door to door.His success at this marked him
out to his employers,who asked him to write an
instruction manual ‘’The theory and practise of
selling the AGA cooker’ for the other
salesman.Fortune magazine editors called it
the finest sales instruction manual ever
written.Identify the salesman
15. Question 4
Which brand was started in 1959 by an
entrepreneur HD Vasudeva .A Product in its
category “Futura’ is the only one to be
displayed at Museum of Modern art in New
york
16. Question 5
The Corn Laws were trade laws designed to protect
cereal producers in the United Kingdom of Great
Britain and Ireland against competition from less
expensive foreign imports between 1815 and 1846.
A hat maker from the small Scottish town of
Hawick, to campaign against the Corn Laws
started X ?
What was founded to campaign against these laws
and by whom?
17. Question 6
An Indian company’s promoter was
inspired by the first moon-landing
because it reflected his vision of being
the first and foremost in his chosen
field. He started his venture in the
1980s and also named his company
appropriately. Identify both the founder
and the company.
19. Question 8
What is the term associated with an unlikely
but not impossible catastrophe that no one
ever seems to plan for? It was popularised
by a book with the same title and is symbolic
of the current downturn caused by irrational
exuberance
20. Question 9
Connect the following: A character in Salman
Rushdie’s Satanic Verses, Direct descendants
of Chatrapathi Shivaji’s caste and Six
Sigma.Group of people you will keep hearing
in your MBA course
21. Question 10
Apart from being actresses, what is common
to Leela Chitnis and Hollywood’s Ginger
Rogers?
24. Question 1
Mark Pincus founded this
company in April 2007
under the name Presidio
Media but later named
after an American
bulldog.
Name the company which
goes by the mission
“Connecting the world
through games."
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25. Question 2
“We believe passionately in the power
of ideas to change attitudes, lives and
ultimately, the world. So we're building
here a clearing house that offers free
knowledge and inspiration from the
world's most inspired thinkers, and also
a community of curious souls to
engage with ideas and each other"
What was concieved by architect and
graphic designer Richard Saul Wurman
26. Question 3
The book of “The Man who
owns the news is about
which famous personality
27. Question 4
A popular beverage gets its name from the
Greek athlete believed to have phenomenal
strength. He is said to have supported the roof
from collapsing building in which the
mathematician Pythogoras was teaching?Name
the beverage