Social Media From The Audience's Perspective
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New Media Atlanta 2009
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Social Media From The Audience's Perspective
- 1. Social Media From The Audience’s Perspective Presented by Nicole Nicolay @nik_nik Reggie Nicolay @Cyberhomes
- 2. Then…
- 3. Now…
- 4. Nielson Online – Sept 2009
- 6. Trust Sources in Advertising – April 2009 Nielson Online – July 2009
- 7. United broke my guitar…
- 9. “We’re a sue first, ask questions later kind of an organization.” -Horizon Realty Group 2009
- 11. What we like…
- 12. We like to be heard… I have a voice…
- 13. We like to participate…
- 15. We like companies that care...
- 16. We like quality products/services...
- 17. What does this mean for business?
- 18. Thank You! Presented by Nicole Nicolay @nik_nik Reggie Nicolay @Cyberhomes
Editor's Notes
- It may say it’s a little tougher than it used to be…Truly listen and accounting for our feedback. Think about it business…we’re giving you our questions (pre-purchase and after purchase), we’re sharing the words we use to describe any given product/service, we’re telling you what we like and don’t like, what’s worked and not worked… Real-time market researchListen and monitor your keywords and phrasesAct and involve act…get into the conversation…don’t act arrogantPay attention:CrowdstormYelpSocial MentionWhosTalkin