SlideShare a Scribd company logo
1 of 8
Download to read offline
1
DIGITAL ADS
FOR DENTISTRY
2
A dental office in Vancouver, Canada wanted to generate new
patients with a free consultation offer.
They had never done any digital marketing outside of social media
posting and were a little nervous about the whole process.
We did Google PPC, Facebook lead ads, and Instagram story/feed ads.
They started on a 3 month contract that was extended after they
were happy with the work we were doing.
OVERVIEW
THE CLIENT
3
WHATWEDID
We setup ads like this one with Facebook and Google PPC
campaigns to find new clients.
OUR ADS
LEAD
NOURISHING
We also setup automated lead campaigns
that send automated text reminders,
follow ups, and more to the leads.
3
4
LIVE
REPORTING
DASHBOARD
We provide full transparency!
Our clients get free access to a
live reporting dashboard to
track real-time advertising
metrics, including CTR,
impressions, reach, audience
demographics, and more.
TRACKINGANDANALYTICS
* *Image just for new dashboard view, see
other slides for results
5
MONITORINGTHELEADS
CRM INTEGRATION
For our lead generation campaigns, we set clients up with an
account on our CRM dashboard. With it, we run automated lead
follow-up campaigns to maximize the potential of each lead.
Using the CRM clients can monitor their leads, communicate
with them in real time by text, voice, email, etc, schedule them
for appointments, and more!*
Track Your Leads
*Some features such as SMS may be limited outside of the USA.
6
AUTOMATEDFOLLOW-UPS
Leads are contacted as soon as they respond to an ad.
They are encouraged to book their free trial, consultation, etc.
They receive automated follow ups over several days/weeks.
When they respond, they can book an appointment
And they receive appointment reminders so they don't forget.
01
02
03
04
05
Our CRM maximizes the potential of each lead by automating a
portion of the follow-up and communication.
7
RESULTS
NUMBERS & ANALYTICS
117
Impressions
(people who saw
the ads)
THOUSAND
1201
People clicked
through or engaged
with the ad
THOUSAND
102
Total leads
generated
11%
leads booked a consult
12
consultations
67%
became clients
8 NEW CLIENTS
from the ads and lead campaigns
THOUSANDS
of potential future revenue
POSITIVE ROI
generated from the marketing comtract
7
8
SUMMARY
from the work we did
CONTACT US TODAY!
For this client we helped them generate a lot of potential future
revenue from these new clients
These campaigns can be done for a variety of medical industries
and different dental niches.

More Related Content

Similar to Dentist Case Study

General_PerkPanther Customer Loyalty
General_PerkPanther Customer LoyaltyGeneral_PerkPanther Customer Loyalty
General_PerkPanther Customer Loyalty
Marvin Kassab
 
Mail Enhancement with case studies
Mail Enhancement with case studiesMail Enhancement with case studies
Mail Enhancement with case studies
Patrick O'Neill
 
Synergixx Company Overview
Synergixx Company OverviewSynergixx Company Overview
Synergixx Company Overview
sreed23
 
Inside the Demand Generation Agency
Inside the Demand Generation AgencyInside the Demand Generation Agency
Inside the Demand Generation Agency
HiP B2B, LLC
 

Similar to Dentist Case Study (20)

General_PerkPanther Customer Loyalty
General_PerkPanther Customer LoyaltyGeneral_PerkPanther Customer Loyalty
General_PerkPanther Customer Loyalty
 
Mail Enhancement with case studies
Mail Enhancement with case studiesMail Enhancement with case studies
Mail Enhancement with case studies
 
Email marketing benefits
Email marketing benefitsEmail marketing benefits
Email marketing benefits
 
Life cycle marketing for the automotive services industry
Life cycle marketing for the automotive services industryLife cycle marketing for the automotive services industry
Life cycle marketing for the automotive services industry
 
Rebuild Nation - Dental Podcast
Rebuild Nation - Dental PodcastRebuild Nation - Dental Podcast
Rebuild Nation - Dental Podcast
 
Improve your marketing roi
Improve your marketing roiImprove your marketing roi
Improve your marketing roi
 
Google Adwords Details Media Kit
Google Adwords Details Media KitGoogle Adwords Details Media Kit
Google Adwords Details Media Kit
 
Reliable PPC consultant in London
Reliable PPC consultant in LondonReliable PPC consultant in London
Reliable PPC consultant in London
 
Mystery Shopping, Customer Feedback, Social Media Monitoring Services
Mystery Shopping, Customer Feedback, Social Media Monitoring ServicesMystery Shopping, Customer Feedback, Social Media Monitoring Services
Mystery Shopping, Customer Feedback, Social Media Monitoring Services
 
Remote sales tips and hacks for sales success
Remote sales tips and hacks for sales successRemote sales tips and hacks for sales success
Remote sales tips and hacks for sales success
 
8 remote sales tips and hacks for sales success
8 remote sales tips and hacks for sales success8 remote sales tips and hacks for sales success
8 remote sales tips and hacks for sales success
 
Synergixx Company Overview
Synergixx Company OverviewSynergixx Company Overview
Synergixx Company Overview
 
Presentation dijital marketing
Presentation dijital marketingPresentation dijital marketing
Presentation dijital marketing
 
Accelerate Your ROI with Marketing Automation - Andrew Chow, Ideas & Concepts
Accelerate Your ROI with Marketing Automation - Andrew Chow, Ideas & ConceptsAccelerate Your ROI with Marketing Automation - Andrew Chow, Ideas & Concepts
Accelerate Your ROI with Marketing Automation - Andrew Chow, Ideas & Concepts
 
Inside the Demand Generation Agency
Inside the Demand Generation AgencyInside the Demand Generation Agency
Inside the Demand Generation Agency
 
Campaign automation playbook 3
Campaign automation playbook 3Campaign automation playbook 3
Campaign automation playbook 3
 
division_1
division_1division_1
division_1
 
division_1
division_1division_1
division_1
 
Online Marketing & Analysis
Online Marketing & AnalysisOnline Marketing & Analysis
Online Marketing & Analysis
 
Facebook Advertising - Results Based
Facebook Advertising - Results BasedFacebook Advertising - Results Based
Facebook Advertising - Results Based
 

More from NathanHolmes32

More from NathanHolmes32 (6)

Social Growth
Social Growth Social Growth
Social Growth
 
Corporate Design Service
Corporate Design ServiceCorporate Design Service
Corporate Design Service
 
Logo Design
Logo DesignLogo Design
Logo Design
 
Apartment/Real Estate Case Study
Apartment/Real Estate Case StudyApartment/Real Estate Case Study
Apartment/Real Estate Case Study
 
Mortgage Lender Case Study
Mortgage Lender Case StudyMortgage Lender Case Study
Mortgage Lender Case Study
 
Website Development
Website Development Website Development
Website Development
 

Recently uploaded

FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
dollysharma2066
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
tbatkhuu1
 

Recently uploaded (20)

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
 
A.I. and The Social Media Shift - Mohit Rajhans
A.I. and The Social Media Shift - Mohit RajhansA.I. and The Social Media Shift - Mohit Rajhans
A.I. and The Social Media Shift - Mohit Rajhans
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentation
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Unlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich ManuscriptUnlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich Manuscript
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptxUnraveling the Mystery of the Hinterkaifeck Murders.pptx
Unraveling the Mystery of the Hinterkaifeck Murders.pptx
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptx
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
 
How to utilize calculated properties in your HubSpot setups
How to utilize calculated properties in your HubSpot setupsHow to utilize calculated properties in your HubSpot setups
How to utilize calculated properties in your HubSpot setups
 
Generative AI Content Creation - Andrew Jenkins
Generative AI Content Creation - Andrew JenkinsGenerative AI Content Creation - Andrew Jenkins
Generative AI Content Creation - Andrew Jenkins
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 

Dentist Case Study

  • 2. 2 A dental office in Vancouver, Canada wanted to generate new patients with a free consultation offer. They had never done any digital marketing outside of social media posting and were a little nervous about the whole process. We did Google PPC, Facebook lead ads, and Instagram story/feed ads. They started on a 3 month contract that was extended after they were happy with the work we were doing. OVERVIEW THE CLIENT
  • 3. 3 WHATWEDID We setup ads like this one with Facebook and Google PPC campaigns to find new clients. OUR ADS LEAD NOURISHING We also setup automated lead campaigns that send automated text reminders, follow ups, and more to the leads. 3
  • 4. 4 LIVE REPORTING DASHBOARD We provide full transparency! Our clients get free access to a live reporting dashboard to track real-time advertising metrics, including CTR, impressions, reach, audience demographics, and more. TRACKINGANDANALYTICS * *Image just for new dashboard view, see other slides for results
  • 5. 5 MONITORINGTHELEADS CRM INTEGRATION For our lead generation campaigns, we set clients up with an account on our CRM dashboard. With it, we run automated lead follow-up campaigns to maximize the potential of each lead. Using the CRM clients can monitor their leads, communicate with them in real time by text, voice, email, etc, schedule them for appointments, and more!* Track Your Leads *Some features such as SMS may be limited outside of the USA.
  • 6. 6 AUTOMATEDFOLLOW-UPS Leads are contacted as soon as they respond to an ad. They are encouraged to book their free trial, consultation, etc. They receive automated follow ups over several days/weeks. When they respond, they can book an appointment And they receive appointment reminders so they don't forget. 01 02 03 04 05 Our CRM maximizes the potential of each lead by automating a portion of the follow-up and communication.
  • 7. 7 RESULTS NUMBERS & ANALYTICS 117 Impressions (people who saw the ads) THOUSAND 1201 People clicked through or engaged with the ad THOUSAND 102 Total leads generated 11% leads booked a consult 12 consultations 67% became clients 8 NEW CLIENTS from the ads and lead campaigns THOUSANDS of potential future revenue POSITIVE ROI generated from the marketing comtract 7
  • 8. 8 SUMMARY from the work we did CONTACT US TODAY! For this client we helped them generate a lot of potential future revenue from these new clients These campaigns can be done for a variety of medical industries and different dental niches.