One fine body…
- Rochester, New York Area, Northeast, United States
- Industry Advertising / Marketing / PR
- Website www.catalystinc.com
- About Strategically driven, concept and hands-on thinker and executor. Expert in developing and managing marketing programs that drive new business, including content strategy and content marketing, direct marketing and digital/online marketing, demand generation programs, social media strategy, marketing communications, public relations, and promotion campaigns. Highly experienced both client-side and agency-side. Industry expertise: software, retail, education, non-profit, financial services, engineering/industrial, B2B, trade shows and conferences.
analytics b2b crm customer experience customer experience mapping customer journey customer journey mapping customer loyalty customer retention database digital marketing direct marketing email subscribers incremental sales incremental spend incrementality marketing mobile design mobile marketing multichannel marketing responsive design retail banking retail marketing roi web design and development website more…
80/20 8020 account based management adaptive design analytics attrition email subscribers automotive aftermarket automotive services automovie b2b b2b marketing banking services content marketing content strategy crm cross channel marketing cross-sell customer experience customer experience mapping customer journey customer journey mapping customer loyalty customer relationship management customer retention cx data database database segmentation lifetime value customer valu demand generation device-specific sites digital marketing direct marketing email acquisition email design email marketing email subscribers engagement geofencing google analytics graphic design incremental sales incremental spend incrementality lead conversion lead generation lead nurturing life cycle marketing marketing marketing automation mobile design mobile marketing multichannel marketing near field communications new media omnichannel marketing online marketing paid search pareto principle pay per click ppc qr code relevancy responsive design retail banking retail marketing roi sales sales force enablement segmentation sem seo site management social media triggered communications triggered email upsell user experience web analytics web design and development web page website …less