With this you'll know how to use the most popular app in the world.

1. If you’re reading this post, you’ve already realized one fundamental thing:
Instagram is a critically important social network. The photo-sharing app is not only
important for retailers, restaurants, or travel companies; as one of the most
effective brand-building tools available today, Instagram is increasingly important
for every kind of business.
Instagram is now a hub where regular people find (and judge) the visual identity of
a business. Without a strong Instagram presence, companies risk being ignored or
forgotten, especially among the next generation of consumers. Among American
teens, Instagram is actually considered the single most important social network.
If you do take Instagram seriously, it can open up a world of opportunity for your
brand. Forrester has named Instagram the “king of social engagement,” citing the
fact that top brands’ Instagram posts generated a per-follower engagement rate of
4.21 percent. That means Instagram delivered these brands 58 times more
engagement per follower than Facebook, and 120 times more engagement per
follower than Twitter.
So, you now know why your business should be on Instagram. Below, we tackle
the “how,” walking you through the process of building an Instagram strategy,
setting up your account, and best practices for brand. Read on for our beginner’s
guide on how to use Instagram for business.