Online Video - Presentation by Kai Henniges, Co-Founder & CEO of Viewster at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.
2. Introduction
> Founded in 2008
> Swiss based
> Video on demand
> Team of 20
> Across 5 locations
> VC funded
> Profitable
3. Business Model
> 150 suppliers
> 5’000 movies
> Revenue shares
> Free with ads
> Upsell into pay
> Cross Device
4. Distribution
> 20 manufacturers
> Global pre-install
> TV, tablet, mobile
> Android, iOS
…
5. Traction
> Live globally
> 10 languages
> 20 markets
> US, UK, DE, AU
> 100 ad networks
> 5m unique users
> x7 t.o. growth in ‘12
6. Monthly video ads delivered 2012
> Multiple partners
per market
> SSPs
7. Interesting Facts
> Good content is watched in English
> No even distribution, always outliers
> Free movies is a major draw card
> There is room even in the US & UK
> Rights not impossible to source
> Web still draws most usage
> Willingness to pay higher on devices
8. Next Steps
> Get personal
> Gamify
> TV series
> Media agencies
> Audience analytics
> Keep the momentum
9. Kai Henniges | Co-Founder & CEO
+ 41 44 586 6671 I khenniges@viewster.com
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