1. Raw 4 Paws
Raw Organic Vegan Dog Treats
Developed for Brad’s Raw Foods
Won Best of
Show at
Expo West
2013, the
largest trade-
show for natural,
Organic and
healthy products
with over 3,000
exhibitors!
 Product
Development
 Package
Design
 Product
Launch
 Trade Show
Booth Design
 Strategic and
Tactical
Marketing
c
 Social Media
 National
Distribution

2. Greaseland
Branding/Strategic Marketing Initiative for
MOPAC’s Kitchen Grease Recycling Business
 Interactive
Web Site
High-touch
marketing
campaign to
build top-of-
mind presence.
Increased sales
to capacity.
Awards:
PA Chamber of
Business and
Industry’s Delta
Award
Web Marketing
Association’s
Best of Industry
Web Award
Intl. Assoc. of
Web Masters
and
Designers’
Golden Web
Award

3. Steakhouse Classic
Product Development,
Design and Launch
MOPAC’s first
brand and first
face with
Consumers.
Steakhouse
Classic
featured an
18% margin
compared to
3% on
commodity
products.
Sales in excess
of $60K per
week.
Won
Pathmark’s
Turtle Award
for creative
marketing
Excellence.

4. Brand Development
Additional Product Development,
Design and Launch
Buffalo Balls,
the beef
alternative to
Buffalo wings.
 Mosner
Natural Veal
 Meal-Pop
Pushups
 Power Brand
Nutritional
Supplements

5. Brand Development
Additional Product Development,
Design and Launch
 MOPAC
Natural Beef
 Wiley Willie’s
Buffalo Style
Meatballs
 Tender
Tradition
All-Natural
Signature
Beef

6. Web Strategy
Interactive Web
sites designed
to build brand
awareness,
increase sales
and cultivate
customer
loyalty.

7. Media and
Public Relations
Published
feature articles
in magazines,
trade journals &
newspapers.
 Press
Releases
 Press
Conference
Management

8. Newsletters
DriverCare
Quarterly
developed for
the CEI
Group, a
national fleet
insurance
company.
 Circulation:
60,000