1. THE GLOBAL MANAGEMENT
CHALLENGE KENYA (GMC)
• What is GMC
• How GMC works
• Calendar
• Benefits and costs of GMC to students

2. What is GMC?
The Global Management Challenge is the world’s largest management and strategy
competition based on business simulations in which more than 500,000 university students and
company managers participate in this event throughout the world. The concept of the competition
started in Portugal in 1980. It is currently present in 30+ countries.
Countries organize the competition locally, and the international finals bring together
competitors from diverse origins E.g. Kenya, Brazil, China.
The global management challenge consists of a Management simulation in which each teams
runs a virtual company with the objective of getting the highest investment performance.
This gives the competitors an opportunity to:
 Analyse Financial and Economic indicators
 Interact with the functional areas of a company.
 Understand the market conditions in which they compete and customer satisfaction.
 Become aware of the impact of their decisions on the organization itself, with an environment
designed to encourage and develop teamwork.

3. Each team receives Outline a Corporate Launches its strategy by Then, it submits its
Information(Company Strategy; making functional management decisions
History) about the decisions in different (decisions sheet) to
Company it is about to areas of the company the simulator.
Run; ( marketing, production,
HR and Finance).
HOW IT WORKS:

4. 028 08/05/2014
Management Report
Oliver Muchiri Code: 14C2
The Gladiators.
Kenyatta University. for Group 4 Company 2
PLEASE CHECK … your decisions Year 2014 Qtr 3
Corporate Product 1 Product 2 Product 3 Num ber Support Com m n.
Advertising: (€'000) Agents and distributors: needed (€'000) %
Europe 80 60 40 20 European agents 6 * 10 11
Nafta 55 39 25 16 Nafta distributors 6 * 8 10
Internet 90 80 60 25 Internet distributor 25 5
Prices (€): Operations:
Europe 350 600 910 Materials to buy ('000) Spot 0 3m th 0 6m th 0
Nafta 360 601 900 Maintenance hours /m achine 41 Shift level 1
Internet 350 555 890 Num ber of ports operated 28 Web-s ite developm ent 25
Quantities to deliver to: Personnel:
European agents 2300 900 350 Assem bly workers to recruit 10 Num ber to train 0
(Not in full Nafta distributors 1400 550 250 Hourly wage rate (€.c) 15.00
if starred) Internet distributor 2100 1000 350 Managem ent budget (€'000) 225 Staff training (days) 20
Quality: Finance:
Take up product im provem ents 1 0 1 Shares to issue/repurchase -50 Dividend (cents/share) 3
Product developm ent (€'000) 11 22 30 Term loans (€'000) 0 Term deposit (€'000) 0
Assem bly tim es (m inutes) 118 173 345 Machines to buy 0 Machines to sell 0
Prem ium m aterials (%) 0 0 0 Factory extension (s q. m .) 0 Insurance plan 0
Subcontracting: Information:
Com ponents to order (units) 2555 0 0 Market shares 1 Corporate activity 1
The Global Management Challenge is a business simulation designed by Edit Systems Ltd. (w w w .edit515.co.uk) and organised by SDG S.A. (w w w .w orldgmc.com)
World Copyright © 2013 - EDIT 515 Ltd, UK and SDG - Simuladores e Modelos de Gestão, S.A.
Sample Management Report

5. Register Trainee 1st Round 2nd Round National Final International
(SEP-OCT) 2 weeks at (OCT-NOV) (JAN-MAR) (MARCH) Final (APRIL)
the beginning
of competition.
CALENDAR

6. FINALLY…
BENEFITS TO STUDENTS
 Learning by doing
 Behavioral tool to improve teamwork.
 Improve analytical skills (forecasting)
 Condition people to work under stress
 Dynamic learning- review and improve
 Strategy development and implementation.
 Recognition of achievement.
 Networking opportunities.
COSTS TO STUDENTS
 Registration costs; 2500ksh per student
team of (3-5)