Business model canvas of blablacar

1. Neha Thakre
Mayuri Barde
Mohit Chopde
Kshitij Giramkar
Shubham Gaikwad

2. INTRODUCTION
BlaBlaCar is a French online marketplace for carpooling.
Its website and mobile
app connect drivers and passengers willing to travel
together between cities and share the cost of the journey.
• Frederic Mazzella, Francis Nappez and Nicolas Brusson
are the founder of BlaBlacar.
• Founded in September 16, 2006; 13 years ago.
• BlaBlacar earned revenue of $85 million. For Financial
year 2018.

3. MISSION
• BlaBlacar aim to become the go-to
marketplace for shared road mobility.
Affoardable, convenient and userfriendly,
wherever there is rod, thr is BlaBlaCar.
• We Bring freedom, fairness and fraternity to
the world of travel.

4. BUSINSS MODEL CANVES

5. Customer Segment
Drivers:
• People who own a car and
want to cover their travel cost
• People who want to meet
new people
Passengers:
• People who so not own a car,
but travel often
• People who want to travel
comfortably and flexible at
lower price

6. Customer Relationship
• Customer Service
• Social Media
• Review, Ratting &
feedback systems

7. CHANNELS
• Website
• Mobile Apps Geo-location

8. KEY RESOURCES
• Skilled Drives
• Technological Platform

9. REVENUE STREAMS
• Commission from Drivers upon every booking
• Commission from passengers upon every booking

10. ValueProposition
Drivers
• Drivers can cover their cost by renting their
free seats
• Review & matching platform
• Secure online payments
Passengers
• Passengers can book a tri by car between cities
• Price are often more convenient compared to
airplanes, trains, busses
• Last minutes requests
• Cashless rides

11. Cost Structure
• Technological Set up & running costs
• Salaries to employees
• Pre-critical mass costs in new markets

12. Key activities
• Product development and management
• Building drivers network and managing drivers
• Building passengers net-work and managing
them

13. Achievements and Awards
Achievements:
• 10 million plus app downloads.
• Approx 60 million members
• They provide services in 22 countries
Awards:
• Real innovation awards
• Hermes innovation award
• Great place to work