The Edulo Pitch
•
1 like•183 views
Edulo is a website facilitate students in planning for their future studies by allowing students to search for courses based on future career aspirations, skill sets and field of interest. Edulo also caters to course providers to target customer base that are most likely to enroll in their course through the process of market segmentation.
Recommended
More Related Content
What's hot
What's hot (16)
Similar to The Edulo Pitch
Similar to The Edulo Pitch (20)
Recently uploaded
Recently uploaded (20)
The Edulo Pitch
- 1. EDULO Education Location “Explore the possibilities and opportunity of education out there”
- 2. PROBLEM Students are not informed about courses and the courses future career path. Students had difficulties to continuing their studies based on interest , future career or existing skills. Course providers have no easy way to find students for their courses. Course providers have a difficult time to advertise to the right market segment.
- 3. SOLUTION A web platform where course providers can advertise their courses based on students preference. STUDENTS COURSE PROVIDERS Factor in talents and aspiration into their searches Notification of courses in area of interest Get more targeted customer base Manage real-time registrations and feedback Cheap offline and online marketing Research on careers path in detail
- 4. Market Size 1.3 Billion+ Students Enrollment (worldwide) Total available market 650M 325M Enrollment w/Edulo Market Share Online Student Enrollment Serviceable Available Market
- 5. Market Validation 74,071+ Online local high school applicants for educational institution 166+Local institutions are advertised through online web portals. $73 to $362+ Paid from local course provider per student
- 6. PRODUCT Search by career Review courses available Submit application
- 7. Business Model (i) We take 10% commission of the whole course price each successful student referral (ex. Private Classes, Professional Certification under $2000) 163M $ 50 Average Fee $500 / course $ 8.2B Revenue Projected by 2018 Student Referral
- 8. Business Model (ii) We also take fixed monthly and yearly subscription targeted for courses priced above $2000 (ex. Universities and Colleges) 100M $ 300 Fee month/account $ 360B Revenue Projected by 2018 Accounts subscribed
- 9. Market Adoption ENROLLMENT CAREER INFORMATION MARKETING CHANNEL Diploma Candidates Bachelor Candidates Master Candidates PhD Candidates Professional Certification Candidates Private Class Candidates Targeted enrollment monthly Brochure printing and mailing services Social media advertising SMS advertising Email advertising Course providers
- 11. Competitive Advantages Online career path guide Saving cost for students Cut course providers advertisement cost. Two way direct communication for students and course providers. No payment for students Search by career , skills , field Cheapest way to advertise in multiple mediums Free motivation support for students Courses are associated with a certain careers set by the course provider thus guiding student to their dream jobs. Allow student to find courses based on factors such as location and cost. Course providers can advertise to the market segment that are most interested with their type of courses. Course providers and students could communicate through the system by messaging and reviews. Student can register for free. Courses and student can be searched by careers, skills and fields Monthly subscriptions of Edulo allows course provider to advertise through SMS, Email and Mailing brochure that Edulo will print for them. Edulo representative host motivational talks to open student minds on the possibilities of their future career and education.