3. Converse joined
with twilight
creators; as
Synergy Hailey Williams
created a song
twilight became called ‘ Decode’ for
popular so did the film, this meant
the shoes with that people could
image of them. the choose to go and
watch the film if
they like the song
and also increase
sales of her album
Mattel created dolls of
the characters which
increased their sales
and also became an
incentive for people to
watch the film.
The use of skin cases meant people
with the same or similar phones
Although this is also synergy because it
would buy it as it is twilight, in turn
increased sales of Teen Vogue and promoted
increasing sales and making people
the film so there would be more ticket sales.
want to watch the film.
However this is also press and public
relations
