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How do your products use or
challenge conventions and how
do they present social groups or
issues?
Milo Lennard- A2 Advanced Production
Challenging Conventions
• My product uses many conventions to create meaning. One of these
is a clear narrative written across the screen in short blocks with a
contrasting clip shown after to create enigma.
• It also uses audio codes to create suspense.
• Comparing my use of conventions to other trailers shows how similar
they are. I did not do this intentionally, proving how adequately my
awareness of genre is portrayed.
Confronting Social Groups
• Whilst looking back at my trailer, it is clear to see that I could have
included a more diverse cast as it features white males.
• On the other hand, I feel as if the main issue confronted is very
relevant to society today as people are constantly worried about the
threat that terrorists hold, especially in London.

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A2 question 1

  • 1. How do your products use or challenge conventions and how do they present social groups or issues? Milo Lennard- A2 Advanced Production
  • 2. Challenging Conventions • My product uses many conventions to create meaning. One of these is a clear narrative written across the screen in short blocks with a contrasting clip shown after to create enigma. • It also uses audio codes to create suspense. • Comparing my use of conventions to other trailers shows how similar they are. I did not do this intentionally, proving how adequately my awareness of genre is portrayed.
  • 3. Confronting Social Groups • Whilst looking back at my trailer, it is clear to see that I could have included a more diverse cast as it features white males. • On the other hand, I feel as if the main issue confronted is very relevant to society today as people are constantly worried about the threat that terrorists hold, especially in London.