2016 NCAR Marketing Kit

Marketing Kit
2016
Sponsor • Exhibit • Advertise
Connect with 35,000 NC REALTORS®
CONTACT
mbuescher@ncrealtors.org
336-808-4229
Mike Buescher,
Director of Business Development

WITH 35,000 REALTOR® MEMBERS,THE NC ASSOCIATION OF REALTORS® IS
THE 8TH LARGEST REALTOR® ASSOCIATION INTHE NATION AND ONE OFTHE
LARGEST AND MOST INFLUENTIALTRADE ASSOCIATIONS INTHE STATE.
Our members are involved in all aspects of real estate, including residential and
commercial, and include brokers, agents, developers, builders, property managers,
appraisers and auctioneers.
We’re dedicated to providing the opportunity and resources members need to be
successful. Our mission includes:
> Preserving and promoting the right to own, transfer and use real property;
> Maintaining a leadership role in the legislative, political and regulatory process;
> Promoting and maintaining the highest ethical standards; and
> Developing and providing the best education, products and services for members.
NC ASSOCIATION OF REALTORS® REGIONAL MAP
The Voice of Real Estate
in North Carolina
2016
MARKETING KIT
WesternNC:
(includesAsheville,
Hendersonville,
Waynesville
and20counties)
Members:3,843
Firms:1,130
NorthCentralArea:
(includesGreensboro,
HighPoint,Winston-
Salem,Asheboro,
Lexington,Pinehurst,
Thomasville,and18
counties)
Members:4,752
Firms:1,612
Eastern and
Coastal NC: (includes
Goldsboro, Outer Banks,
Wilmington, Jacksonville,
Greenville, Havelock,
Fayetteville, and 37
counties)
Members:7,949
Firms:2,259
CharlotteArea:
(includesCharlotteand
10counties)
Members:9,302
Firms:2,259
Triangle:(includes
Raleigh,Durham,Chapel
Hill,ResearchTriangle
Parkand15counties)
Members:9,202
Firms:2,324
*DatathroughOctober2015

THERE’S NO BETTER WAY TO GET YOUR COMPANY’S NAME AND
PRODUCTS IN FRONT OF NC REAL ESTATE DECISION MAKERS THAN
THROUGH A COMPREHENSIVE, YEAR-ROUND SPONSORSHIP PACKAGE.
NC Association of REALTORS® sponsors benefit from extraordinary exposure
to 35,000 North Carolina REALTORS®. From face-to-face interaction in the
Expo to repeated coverage in print and electronic media and priority exposure
to new marketing opportunities, NC Association of REALTORS® sponsors have
VIP access to reaching REALTORS® in North Carolina.
By becoming an NC Association of REALTORS® sponsor, you will increase
your organization’s visibility and be viewed by our members as a leader in your
industry. Sponsorships can be customized to fit your marketing needs. Check
out the chart on the next page to see which level of sponsorship best assists your
organization in exceeding its goals. Become an NCAR annual sponsor today!
NCAR SPONSORS
BENEFIT FROM
YEAR-ROUND
EXPOSURE &
EXCLUSIVE PERKS
SPONSOR
Boost Your Business with an NCAR
Annual Sponsorship
2016
SPONSOR

SPONSOR
2016
SPONSOR
EXCLUSIVE Sponsor Benefits & Privileges
ELECTRONIC MEDIA & PRINT PUBLICATION Silver Gold Platinum Diamond
Company logo & link on NCAR website a a a
Logo&linkinNCAR’sweeklye-newsletter,REALTOR®Report1 a a
Web advertisements (includes logo and link and will be
featured on preferred pages)2 a a a
Advertising in Insight (plus additional discount on all
purchased ads)3 a a a
Sponsor recognition in Insight a a a a
Sponsorship listing on NCAR website a a a a
Exposure on NCAR social media outlets a a a a
ANNUAL CONFERENCE & EXPO Silver Gold Platinum Diamond
BanneratNCARConference(tobeprovidedbySponsor) a
ExclusivesponsorshipofNCARsessionatConference a
MailinglistofConferenceattendees a a
LogoonhomepageofConferencewebpage a a a
AdvertisingspaceinConferenceprogram5
a a a
SponsorshiprecognitionandlinkonConferencewebpage a a a a
OfficialsponsorsigntohanginyourboothatConference a a a a
Complimentarypreferredbooth(s)atAnnualConference6
a a a a
SponsorlogoinConferenceprogram nologo,textonly a a a
OTHER ANNUAL MEETINGS & EVENTS Silver Gold Platinum Diamond
OpportunitytodisplaymaterialatmajorNCARevents7
a a a
TicketstoattendNCARInauguralgalaevent 2 4 6
SigndisplayedatallNCARmeetingswithcompanylogo
denotingstatus
nologo,textonly a a a
SponsorrecognitioninInauguralprogram&VisionQuest manual a a a a
TOTAL $2,500 $4,000 $7,500 $12,500
1 Diamond: every issue; Platinum: alternating issues
2 Diamond: 12 months; Platinum: 6 months; Gold: 3 months
3 Diamond: 3 pages; Platinum: 2 pages; Gold: 1 page
4 Diamond: 1 year; Platinum: 6 months; Gold: 3 months
5 Diamond: Inside or back cover or other premium placement,
full color; Platinum: full-page b&w; Gold: half-page b&w
6 Diamond to receive TWO booths & 25% discount on additional
booths; Platinum to receive 10% discount on additional booths
7 Diamond & Platinum: two events; Gold: one event
CONTACT
336-808-4229
Mike Buescher,

Please print OR type and fax/email form to Mike Buescher at 336-299-7872 OR mbuescher@ncrealtors.org.
Organization ________________________________________________________________________________
Mailing Address ______________________________________________________________________________
City __________________________________________________ State ________ Zip _____________________
Phone ( ) _________________________________________________Fax ( ) _______________________
Contact Person ______________________________________________________________________________
E-mail______________________________________________________________________________________
Date _______________________________________________________________________________________
SPONSORSHIP OPPORTUNITIES
Please check the sponsorship level your organization is interested in for 2016.
q DIAMOND ($12,500) q PLATINUM ($7,500) q GOLD ($4,000) q SILVER ($2,000)
METHOD OF PAYMENT
q Check Enclosed (Payable to NCAR) q Visa q MasterCard (American Express is not accepted)
Credit Card No.____________________________________________________Exp. Date _____________
Authorized Amount_________________________________ 3-Digit Security Code__________________
Name on Card__________________________________________________________________________
Signature_________________________________________ Date_______________________________
APPLICATION
Application for an NCAR premier sponsorship must be made on the printed form provided by NCAR, which reserves the
right, in its sole discretion for any reason, to accept or reject a potential sponsor or to cancel a sponsorship. If an existing
sponsorship is cancelled, a prorata portion of the sponsorship fee will be refunded based on the date of cancellation.
PAYMENT
Full payment is due on or before January 2, 2016. An additional administrative charge of $250 will be due on payments
received later than March 31, 2016. Applicants will not be entitled to sponsorship benefits until full payment has been
received.
NATURE OF RELATIONSHIP
Acceptance by NCAR of an application for a premier sponsorship shall neither entitle the sponsor to an exclusive
sponsorship arrangement with respect to any service or product offered by sponsor, nor constitute an endorsement of
any service or product offered by sponsor.
2016 NCAR Sponsorship Agreement Form
2016
SPONSOR
SPONSOR
CONTACT
336-808-4229
Mike Buescher,

2016
SPONSOR
SPONSOR
2016 Calendar of Events
NCAR HOSTS A VARIETY OF MEETINGS AND CONFERENCES TO HELP YOU CONNECT WITH
NORTH CAROLINA’S REAL ESTATE COMMUNITY. IN ORDER TO HELP YOU WITH YOUR
PLANNING AND BUDGETING, HERE’S A LIST OF UPCOMING EVENTS.
VISION QUEST LEADERSHIP PROGRAM
January 27, 2016
Washington Duke Inn & Golf Club, Durham, N.C.
Vision Quest is a comprehensive, one-day leadership program targeted toward some of the brightest, energetic minds
in N.C.’s real estate industry. REALTORS® take part in Vision Quest because they are getting ready to take on a future
leadership role on a local association’s board or committee. Don’t miss the chance to interact with current and future
N.C. real estate industry leaders.
Sponsorship Opportunities
NCAR INAUGURAL GALA
January 28, 2016
Washington Duke Inn & Golf Club, Durham, N.C.
The 2016 Inaugural Gala celebrates the installation of the new president and officers of the North Carolina Association of
REALTORS®. Over 200 leaders and executives from 53 local REALTOR® associations across North Carolina attend the gala.
As a sponsor, you have the opportunity to connect with the movers and shakers who shape the future of the N.C. real
estate industry.
NCAR LEGISLATIVE MEETINGS
June 21, 2016
Sheraton Raleigh Hotel, Raleigh, N.C.
The 2016 NCAR Legislative Meetings provide an important opportunity for REALTORS® from across the state to join
together to show a unified voice for the real estate industry in North Carolina. Attendees are the who’s who and consist
of REALTOR® leaders from state and local boards, committee members, brokers and association executives. Estimated
attendance is 200+.
Sponsorship Opportunity
REGIONAL ASSOCIATION EXECUTIVES CONFERENCE
July 17-19, 2016
Augusta Marriott at the Conference Center, Augusta, Ga.
Regional AE Conference is an education-packed event that brings together association executives from North Carolina,
South Carolina and Georgia. Connect with approximately 100 influential association executives and association
department heads at this three-day education and networking event in downtown Augusta.
NCAR CONFERENCE & EXPO
September 11-13, 2016
The Greenbrier Resort,White Sulphur Springs,W.Va.
REALTORS® from all across North Carolina come together for this annual event, to be held at the beautiful Greenbrier
Resort in 2016. This is a wonderful opportunity for exhibitors (September 11-12) and conference sponsors to meet face-
to-face and do business with top real estate leaders. Last year’s event sold out so make sure to register early.
Sponsorships (many with speaking opportunities): $1,000-$5,000
Expo Booth Registration
CONTACT
336-808-4229
Mike Buescher,

EXHIBITORS
& SPONSORS
BENEFIT FROM
FACE TO FACE
ACCESS TO
REALTOR®
DECISION MAKERS
We have enjoyed
being a vendor at the
NC REALTORS® Expo
for several years.
The Expo gives us
an opportunity to
get our Natural Gas
Advantage Messages
to key REALTORS®
and decision makers
within our market
area of North
Carolina. Plus, it is
always a great time to
see and catch up with
old friends and meet
new friends, too.
– Beth Potts,
Sales Relations,
Piedmont Natural Gas
EXHIBIT
Exhibit and Sponsor
at the NCAR Conference & Expo
2016
EXHIBIT
THE NCAR CONFERENCE & EXPO IS ONE OF THE LARGEST GATHERING
OF REAL ESTATE DECISION MAKERS IN NORTH CAROLINA IN 2016.
EXHIBITOR FEES
$1,100-$1,200 depending on date of registration. See registration form for more details
on booth packages and volume pricing. Last year’s even sold out, so reserve your
booth today!
WITH YOUR BOOTH FEE YOU WILL RECEIVE:
> Face-to-face meetings with the most successful people in N.C. real estate,
including top producers, brokers, managers, industry leaders, local association
executives and MLS executives.
> 8’ deep x 10’ wide booth with pipe, drape, two chairs, a 6’ table, wastebasket
and a booth ID sign.
> Two full Conference registrations (additional passes may be purchased).
> Company listing on the Conference
webpage (with link) and in the
Conference Program.
> Breaks in Expo (includes desserts
on Monday).
> Complimentary mailing list for post-
show promotion.
> High-profile hourly door prize drawings
for those providing door prizes.
> Guest rooms at special discounted rates.
> Discount on NCAR’s Insight and digital/website advertising:
> 25% off 1 full page advertisement at the 1-time rate in Insight;
> 10% off frequency rates in 2016 in both Insight and
digital/website advertising.
Click to see why REALTORS® and exhibitors
are attending the Conference & Expo.
2016 NCAR Conference & Expo, September 11-13, 2016
The Greenbrier | White Sulphur Springs, WV
Expo Dates - September 11-12, 2016

HOW DO I CONFIRM MY SPACE?
Send in your registration early for early bird rates. Return completed Reservation Form to NCAR with payment:
4511 Weybridge Lane, Greensboro, NC 27407 or email to: mbuescher@ncrealtors.org.
WHAT ARE THE
EXPO’S HOURS?
Saturday,
September10
4:00 - 8:00 p.m.
Exhibitor registration,
set-up and move in
Sunday,
September11
8:00 - 11:00 a.m.
Exhibitor Lounge,
with coffee service
Exhibitor registration,
set-up and move in
12:00 - 2:00 p.m.
Expo Grand Opening
with prizes
12:00 - 5:00 p.m.
Expo Open
Monday,
September12
12:00 - 4:00 p.m.
Expo Open
12:00 - 2:00 p.m.
Expo Lunch
3:00 - 4:00 p.m.
Expo Desserts & Grand
Prize Drawing
4:00 - 6:00 p.m.
Exhibitor move out
EXHIBIT
Show Entrance
Ceiling height: 8’ Ceiling height: 8’Ceiling height: 11’ 6"’
GB/EH
Preapred By:
HOLLINS Exposition Services
Roanoke, Virginia
Phone (540) 362-3940
THE GREENBRIER
White Sulphur Springs, West Virginia
Ceiling height: 8’
W
M
M
Exit
FEFE
W
M
M
W
601 602 603 604
501
503
505
507
509
402
404
406
408
410
403
405
407
409
304
306
308
310
303
305
307
309
204
206
208
210
201
203
205
207
209
102
104
106
108
110
101
103
105
107
109
511412411312311212211112
401302301202
The Greenbrier Exhibit Hall
EXHIBIT
2016
EXHIBIT

PARTIAL PAYMENT
$______ A minimum 50% deposit due with signed contract.
$______ Remaining balance due before August 1, 2016.
q Check q Credit Card (Visa or MasterCard only)
Credit Card No: ___________________________________
Exp. Date: _____________ 3 Digit Security Code: ________
Name on Card: ___________________________________
FULL PAYMENT
100% payment enclosed for $ __________
q Check
q Credit Card (Visa or MasterCard only)
Credit Card No: _________________________
Exp. Date: _______ 3 Digit Security Code: ____
Name on Card: __________________________
FOR NCAR USE ONLY: Date Rcd: __________________ Amount Rcd: _____________ Amount Due: ______________
Credit Card/Check#: _________________________ Confirmation Sent: _____________ Booth#: ______________
Once we receive your registration form and complete payment, we will send you a confirmation email.
2016 NCAR Conference Exhibitor Reservation Form
EXHIBIT
Please print OR type and email form to Mike Buescher at mbuescher@ncrealtors.org.
Organization ________________________________________________________________________________
Mailing Address ______________________________________________________________________________
City __________________________________________________ State ________ Zip _____________________
Phone_______________________________________ Fax ___________________________________________
Contact Person ______________________________________________________________________________
E-mail______________________________________ Website________________________________________
Date _______________________________________________________________________________________
PRODUCT OR SERVICES:
(To assist NCAR in assigning exhibit booth space, please describe your company’s product/service.)
______________________________________________________________________________________________________
Two (2) full conference registrations are included with each booth reservation. Please list the names of these registrants
below. Additional Expo-only passes may be issued for $50 per person, OR, you may purchase a full member registration.
(Must be paid in advance)
__________________________________________________ __________________________________________________
BOOTH FEES:
Before March 31, 2016 After March 31, 2016
First Premium Booth $1,100 $1,200
Additional Premium Booth $1,000 $1,100
Quad (4-booth set) $4,000 $4,400
OR
EXHIBIT
2016
EXHIBIT
You will be contacted regarding choice of booth in early June. NCAR Annual Sponsors, REALTOR® Partners and Conference
Sponsors will receive preferred booth placement.

REACH NC REALTORS® 24 HOURS A DAY, 7 DAYS AWEEKTHROUGH OUR PRINT
AND DIGITAL ADVERTISING OFFERINGS.
Advertising in the
NCAR Broker Brief
has been a big boost
for my company. I
immediately saw a
dramatic increase in
hits to my web site,
and subsequently,
more new clients. The
Broker Brief
is now my primary
source of
advertising.
– Gary R. Caddell,
CFE, GR Caddell, LLC
Click a cover to see sample issue.
2016
ADVERTISE
ADVERTISE
NCAR
ADVERTISERS
BENEFIT FROM
EXPOSURE
STATEWIDE 24-7
Reach 35,000 NC REALTORS® with
Print and Digital Advertising
INSIGHT MAGAZINE
Insight, NCAR’s quarterly print and electronic magazine, is mailed directly to 35,000
REALTORS® from across the state and is available 24-7 on NCAR’s website and on mobile
devices. The goal of Insight is to serve our advertisers and readers through eye-catching design,
creative photography and feature articles on the people, events and trends that shape the real
estate industry. Digital Insight ads link directly to your website, bringing the traffic to you.
NCAR WEBSITE
The NC Association of REALTORS® website, ncrealtors.org, serves as the real estate
information portal to our REALTOR® membership as well as to the public. NC
REALTORS® and visitors look to this site to stay informed on the latest market,
technology and legislative trends. With over 60,000 website visits a month, advertisers
enjoy a strong web presence in front of real estate professionals.
BROKER BRIEF AND REALTOR® REPORT
Looking for email marketing? Arrive in the inbox of 35,000 REALTORS® when you advertise
in the REALTOR® Report, NCAR’s weekly e-newsletter. Interested in reaching brokers in
charge (BIC)? Our biweekly Broker Brief is emailed to 8,500+ BICs across North Carolina.
Both e-newsletters are mobile-friendly for access on smartphones and tablets.
Want a more specialized audience? Tell us who you’re targeting and we’ll find the perfect
marketing vehicle for you.
NCREALTORS.ORG
+
Investing
ForYour
Future
2014 CONVENTION RECAP
HOMES4NC AT WORK
IN THE COMMUNITY
N.C. HOME ADVANTAGE MORTGAGE
LeadingThroughTransition
2015 Vision Quest & Inaugural Meetings
You asked for it: GRI is back!
Check out the 2015 curriculum
THE VOICE OF REAL ESTATE IN NORTH CAROLINA VOL 93 NO 4 | FALL 2014
Why creating and following
a business budget is the best
move for your financial future

Insight, our full-color magazine, is printed and mailed quarterly to NCAR members. It is also available online.
Contact us today to reserve a package that is right for you.
Arrive in the inbox of 35,000 REALTORS® when you advertise in NCAR’s e-newsletters. Contact us today to
reserve a package that is right for you.
NCAR sponsors to receive premium placement in Broker E-Briefs and REALTOR® Report, if applicable.
Broker E-Briefs and REALTOR® Report ad space is limited and available on a first-come, first-serve basis.
REALTOR® is published every Wednesday; Broker Brief is published every other Monday.
u
2016 Insight Print & Digital Advertising Rates
All rates are net. All rates include free color. Call for special pricing on custom ads, inserts, reply cards, etc.
FULL COLOR 1x 2x 3x 4x
Full Page $1,950 $1,800 $1,650 $1,500
1/2 Page - H $1,450 $1,300 $1,150 $1,000
1/4 Page - V $ 975 $900 $825 $750
Inside Front Cover N/A N/A N/A $1,950
Inside Back Cover N/A N/A N/A $1,750
Back Cover N/A N/A N/A $1,850
2016 Insight Advertising Sizes
Publication trim size: 8.375 x 10.875”. Please allow .125” bleed, extended on all 4 sides.
AD UNIT Full-Bleed Non-Bleed
Full Page 8.625 x 11.125” 7.25 x 9.625”
1/2 Page - Horizontal N/A 7.25 x 4.75”
1/4 Page - Vertical N/A 3.5 x 4.75”
2016 Web/Digital Advertising Rates & Sizes
WEB AD TILES/E-NEWSLETTER ADS Size 3 months 6 months 12 months
NCAR Website Ad Tile (180 x180/360pixels) $650 $1,150 $1,550
Broker Brief Standard Ad - Horizontal 230 x 100 pixels $680 $1,100 $1,450
Broker Brief Full Banner Ad - Horizontal 480 x 100 pixels $1,300 $2,000 $2,600
Broker Brief Text Ad 50-word max/link $1,550 $2,250 $3,500
REALTOR® Report Standard Ad - Horizontal 230 x 100 pixels $1,350 $2,000 $2,550
REALTOR® Report Full Banner Ad - Horizontal 480 x 100 pixels $2,550 $3,700 $4,600
REALTOR® Report Text Ad 50-word max/link $2,250 $3,300 $4,750
Commercial Legislative Connection $100 $140 $200
Commercial Legislative Connection Text Ad 50-word max/link $150 $225 $400
Property Management Quarterly $50 $70 $100
Property Management Quarterly Text Ad 50-word max/link $75 $125 $200
2016 NCAR Rate Card and Specifications
2016
ADVERTISE
ADVERTISE
CONTACT
336-808-4229
Mike Buescher,
u
u

Digital Files
High resolution PDF files with embedded fonts and artwork requested.
Files not supplied in proper format will be corrected at the advertiser’s expense or new
files requested from the advertiser.
Accepted Media
Files may be supplied on CD/flashdrive or submitted via email.
Artwork
All embedded artwork/links, i.e. placed graphics, photographs, logos should be at
least 300 dpi at final scale.
Web/E-Newsletter Advertisement Specifications
Acceptable file types are jpg or gif only.
Website advertisements: 180 pixels wide x 180/360 pixels tall
E-newsletter advertisements: Standard 230 pixels wide x 100 pixels tall
Full Banner 480 pixels wide x 100 pixels tall
Rates
All rates are non-commissionable and are based on artwork being
provided ready for publication. Rates are subject to change with 60 days written
notice. Advertising ordered at frequency discount rates and not earned within a
12-month period will be rebilled at the earned rate.
Production Charges
Ad creation, typesetting, composition, and artwork will be done as needed and charged
to the client. Clients will have production charges quoted on an individual basis.
Proofs to Advertisers
Ads prepared from artwork will be solely at advertiser’s risk unless sufficient time is
allowed to furnish proofs for approval. When pdf proof is required, artwork must be in
hands of publisher two weeks preceding ad space deadline.
Copy
Advertisers are solely responsible for submission of copy. The advertiser and/or its agency
willindemnifyandholdPublisherharmlessfromandagainstanylossresultingfromclaims
or suits for defamation, libel, violation of privacy, plagiarism, copyright infringement or
any other cause. Publisher reserves the right to reject any advertising. Publisher shall own
all advertising for which it has provided design and/or copywriting services.
Placement
Higher contracted frequency takes precedence on placement. However,
premium positions will be guaranteed at the quoted rate, space permitting.
Storing of Materials
All final advertising files will be stored for six months and then deleted or destroyed.
2016 NCAR Rate Card: General Guidelines and Policies
2016
ADVERTISE
ADVERTISE
*Bonus Distribution at the 2015 Carolina REALTORS® Conference & Expo
2016 NCAR Insight Editorial Calendar
All rates are net. All rates include free color. Call for special pricing on custom ads, inserts, reply cards, etc.
ISSUE Primary Focus Secondary Focus
Space
Close
Material
Close
In Home
February 2016 A New Vision Meet Kim Dawson, incoming
President
12/08/15 12/18/15 02/01/16
May 2016 What’s Trending? Leadership Academy introductions 03/01/16 03/11/16 05/02/16
August 2016* Business Planning 2016 Conference & Expo preview 05/31/16 06/10/16 08/01/16
November 2016 Power of the Brand Communicate like a leader 09/09/16 09/23/16 11/01/16

Creative Services Notes________________________________________________________________________
Total Cost____________________________________________________________ q Paying with Credit Card*
I understand that I am bound by the guidelines, deadlines and rates published on the Insight and Web Advertising Rate Card And Specifications and by the
terms and conditions stated in this insertion order.
Signature___________________________________________________ Date ___________________________
Name (printed)_______________________________________________ Title ___________________________
*If paying with Visa or Mastercard, an advertising payment form will be emailed to you.
2015 Web/Digital Advertising Rates Website Ad Tiles: 180 pixels x 180/360 pixels; E-Newsletter Ads: 150 pixels x 180 pixels
WEB AD TILES/E-NEWSLETTER ADS 3 months 6 months 12 months
NCAR Website Ad Tile $650 q $1,150 q $1,550 q
Broker E-Briefs Standard Ad $680 q $1,100 q $1,450 q
Broker E-Briefs Full Banner Ad $1,300 q $2,000 q $2,600 q
Broker E-Brief Text Ad $1,550 q $2,250 q $3,500 q
REALTOR® Report Standard Ad $1,350 q $2,000 q $2,550 q
REALTOR® Report Full Banner Ad $2,550 q $3,700 q $4,600 q
REALTOR® Report Text Ad $2,250 q $3,300 q $4,750 q
Commercial Legislative Connection $100 q $140 q $200 q
Commercial Legislative Connection Text Ad $150 q $225 q $400 q
Property Management Quarterly $50 q $70 q $100 q
Property Management Quarterly Text Ad $75 q $125 q $200 q
2016
ADVERTISE
ADVERTISE
2016 NCAR Insertion Order & Advertising Agreement
Please print OR type and fax/email form to Mike Buescher at 336-299-7872 OR mbuescher@ncrealtors.org.
Name of Advertiser ___________________________________________________________________________
Mailing Address ______________________________________________________________________________
City __________________________________________________ State ________ Zip _____________________
Phone_______________________________________ Fax ___________________________________________
Contact Person _______________________________________ E-mail_________________________________
INSIGHT MAGAZINE, DIGITAL AND WEB ADVERTISING
2016 Insight Print & Digital Advertising Rates (All rates are net)
FULL COLOR 1x 2x 3x 4x Issue/Space Close
Full Page $1,950 q $1,800 q $1,650 q $1,500 q Feb 2016 12/08/15 q
1/2 Page - H $1,450 q $1,300 q $1,150 q $1,000 q May 2016 03/01/16 q
1/4 Page - V $ 975 q $900 q $825 q $750 q Aug 2016 05/31/16 q
Inside Front Cover $1,950 q Nov 2016 09/09/16 q
Inside Back Cover $1,750 q
Back Cover $1,850 q

TheNCAssociationofREALTORS®,withitsprincipalofficeat4511WeybridgeLane,Greensboro,
NorthCarolina(hereaftercalledthePublisher),reservestherighttoapprovealladvertisingcopy
andtherighttorejectanyadvertisementthatiscontractedforplacementinInsight. AllInsertion
Order&AdvertisingAgreementsaresubjecttoacceptancebythePublisher,anduponsuch
acceptance,withoutfurthernoticetothecustomer,theInsertionOrder&AdvertisingAgreement
becomesvalidandisgovernedbythelawsofNorthCarolina.
AdvertisingPolicy
ThePublisherwillnotbeboundbyconditionsonothercontractsorinsertionordersthatmaybe
inconflictwiththeprovisionsofthiscontract.Alladvertisementinstructionsmustbesubmitted
ontheInsightInsertionOrder&AdvertisingAgreement.ThePublisherreservestherightto
amendorreviserates,termsandconditionsofthisagreementupon60dayswrittennotice.If
saidamendmentsarenotacceptabletotheadvertiser,theadvertisermay,bywrittennoticeto
thePublisherpriortotheeffectivedateoftheamendments,cancelitsadvertisingcontract,upon
paymentofanyoutstandinginvoices.Iffrequencydiscountisnotearnedbecauseofcancellation,
advertiseragreestopaydifferencebetweenfrequencyratepaidandfrequencyrateearned.
WebAdvertisingPolicy
AllWebadvertisementinstructionsmustbesubmittedontheWebadvertisingagreement
form.Thepublisherreservestherighttocancelanyadvertisingnotconsideredsuitable
forpublication.CompetitorsintheareaofPre-LicenseandContinuingEducation,local
associationsandbroker-referralprogramswillnotbeallowedtoadvertiseonNCAR’swebsite
atpublisher’sdiscretion.Publisherwillnotacceptadvertisingforrealestatefirms,franchises,
orendorsedlicenseesforplacementontheNCARwebsite,atitsdiscretion.Webbannersand
advertisementsarenon-cancelable.
AdMaterialsResponsibility
Intheeventtheadvertiserfailstosupplyadmaterialsbytheclosingdate,thePublisherreserves
therighttorepeatapreviousadvertisement. Advertiserswhoreservespaceandfailtosupplyad
materialarestillliableforallcostsregardlessofwhatmaterialissubstitutedinitsplace.Finalad
materialswillbestoredforsixmonthsanddestroyedthereafter,unlesswrittenrequestforthe
returnofmaterialsisprovideduponadsubmission.
CopyAcceptance
AdvertisingcopyfurnishedbytheadvertisershallbeinaformacceptabletothePublisher.
Publisherreservestherighttoeditorrejectanyadvertisingitfinds,initssolediscretion,tobe
inappropriate,misleadingorobjectionable. Advertisingthatresembleseditorialshallbemarked
“Advertisement”atthetopoftheadinnotlessthan10-pointtype.
Advertiser’sResponsibility
AlladvertisementsareacceptedandpublishedbythePublisherupontherepresentationthatthe
advertiserand/oragencyisauthorizedtopublishtheentirecontentsandsubjectmatterthereof.
TheadvertiseragreestoindemnifyandholdthePublisherharmlessfromandagainstanyloss
resultingfromclaimsorsuitsofdefamation,libel,violationofprivacy,plagiarism,copyright
infringementoranyothercause.
AdvertisingDesign&Production
AlladmaterialshallbesubmittedinaccordancewiththePublisher’sAdvertisingandProduction
SpecificationsassetforthonthePublisher’scurrentRateCardAndSpecifications.ThePublisher
reservestherighttoadjustthesizeofadsthatdonotconformtorequireddimensions,exclude
advertisementsfromcertainpages,andcontrolpositionofallads.
Billing
Prepaymentisrequiredfornewclients.Asignedcontractandpaymentforthefirstinsertionaredue
bythefirstclosingdate,alongwiththead. Subsequentinsertionswillbebilleduponpublication.
Invoicesarenetandpayableuponreceiptunlessotherwisenoted.Invoicesrenderedwillbeaccepted
ascorrectunlessthePublisherisnotifiedinwritingwithin10daysofbillingdate.Paymentwillbe
madedirecttoPublisherattheaddressonthefrontofthisagreement.Accountsdelinquent30
dayswillbechargedinterestattherateof18percentperannum.Shouldanadvertiserand/or
agencydefaultorotherwisebelateinpaymentofadvertisinginvoices,thePublisherhastheright
toomittheadvertisementfromthepublication.Theadvertiserand/oragencywillforfeitanyand
allpaymentspreviouslymadetowardthepurchaseofsaidadvertisement.
Intheeventadvertiserand/oragencydefaultorareotherwiselateinpaymentofbills,advertiser
and/oragencyshallbetotallyliableforallfeesandsumsofcollections,includingbutnotlimited
toreasonableattorney’sfeesandcourtcostsincurredbyPublisherinthecollectionofsaidbills.
Insuchevent,thePublisherreservestherighttoeitherterminatethisAgreementortoenforce
thisagreementpursuanttothetermssetforth.Venueforanyjudicialproceedingconcerning
enforcementoranyprovisionsofthiscontractincludinganyactionofnonpaymentshallbein
GuilfordCounty,NorthCarolina.
WebAdvertisingBilling
Pre-paymentisrequiredforallwebadvertisementplacement.
Cancellations
CancellationsmustbeinwritingandarenotconsideredaccepteduntilconfirmedbythePublisher.
Thereisa$500cancellationfeeforcancellationsofadslessthan30dayspriortotheadspace/copy
deadlineoftheissueinwhichtheadisscheduledtorun.Theadvertiserisresponsibleforthefull
amountoftheadforcancellationsaftertheadspace/copydeadlinehaspassed.Inadditiontoany
applicablefeesforlatecancellations,thereisa$500feeforcancellationofmultipleads.
ErrorsandOmissions
Intheeventofanerrororomissionofadvertisingcopyoranadvertisementforanyreason,
itistheadvertiser’sresponsibilitytonotifythePublisher,inwritingandwithinsevendays
afterdeliveryofprintorelectronicmagazine. Publisher’sliabilitywillnotexceedthereturn
ofrevenuefortheadspace. Anyadjustmentswillbebasedonpercentageofadormessage
affected.Publisherisnotresponsibleforerrorsinkeynumbers,norisPublisherresponsiblefor
errorsthattheadvertiserfailedtoidentifyontheapprovedadvertisingproof. Innoeventshall
Publisherbeliableforincidentalorconsequentialdamagesincurredbyadvertiserintheevent
ofanyerrororomissionbyPublisher.
Performance
Publishershallnotbeheldresponsiblefordamagesforfailuretocirculateanyissue,orfor
delaysdistributingsaidissue.Theadvertisershallbeentitledtoacompleterefundofmonies
paidifthePublisherfailstodistributetheissuecoveredbythisAgreement.Nodiscountof
advertisersmoniesshallbepaidfordelaysbeyondthePublisher’scontrol,includingdelays
causedbyproductionanddistribution.PerformancebythePublishershallbecontingentupon
availabilityofmaterialsandlabor,andnointerruptionbyactsofGod/nature,riots,warfare,
governmentlawsorregulations,vendordelays,and/orconditionsbeyondthePublisher’s
control.InnoeventshallPublisherbeliableforincidentalorconsequentialdamagesincurred
byadvertiserforfailuretodistributeorthedelayindistributinganissue.
Miscellaneous
ThePublishermayassignitsrights,duties,andotherobligationsunderthisagreementto
anycorporationorotherentitythatbecomesthepublisherofthecontractedpublication.This
Agreementshallbebindinguponandshallinuretothebenefitofthesuccessorsandassignsof
theadvertiser.IntheeventthattheadvertiserceasestoexistoroperatethenthisAgreement
willterminateasofsaiddate,exceptthatintheeventtheprincipal(s)oftheadvertiserthereafter
continuetoengageinthecommerceinsubstantiallythesameformasbeforedissolution,this
Agreementshallremainineffectandshallbebindinguponthesuccessortotheadvertiser.
ThisAgreementshallterminateafterthelastinsertionassetforthinthisAgreementispublished;
providedhowever,thatthePublishermayterminatethisAgreementatanytimeifitceasesto
publishthecontractedpublication.
ThisAgreementsetsforththeentireagreementbetweenthepartiesheretoandshallbeconstruedunder
thelawsofthestateofNorthCarolina.AnywaiverbythePublisherofanybreachofthisAgreement
bytheadvertiser,oranydefaultinpaymentbytheadvertiser,shallnotbeconstruedasawaiverof
anypriororsubsequentbreachordefaultofthesameoranyotherprovisionofthisAgreement.
Severability
IncaseanyoneormoreoftheprovisionsofthisAgreementoranyapplicationthereofshallbe
invalid,illegalorunenforceableinanyrespect,thevalidity,legalityandenforceabilityofthe
remainingprovisionscontainedhereinandanyotherapplicationthereofshallnotinanywaybe
affectedorimpairedthereby.
2016 NCAR Insertion Order & Advertising Agreement:
Standard Terms & Conditions
2016
ADVERTISE
ADVERTISE

2016 NCAR Marketing Kit

Recommended

Recommended

More Related Content

Similar to 2016 NCAR Marketing Kit

Similar to 2016 NCAR Marketing Kit (20)

2016 NCAR Marketing Kit