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SMARTPHONE TECHNOSTRESS
AND SOCIAL MEDIA APPLICATIONS
MELISSA HALK — CM 401
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
AGENDA
▸ Purpose of Research
▸ Literature Review
▸ Methods
▸ Findings
RESEARCH PROBLEM
▸ Social media fatigue, also known as technostress, is a ever-
growing phenomenon due to the increased tendency of
smartphone addiction
▸ in conjunction with people using more and more digital
applications and social media platforms
▸ Users are overwhelmed 
▸ emotional health and overall wellbeing of the users
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
HYPOTHESIS
▸There is a direct relationship between
smartphone users’ technostress levels
and specific smartphone social media
applications used.
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
THEORIES
▸ This study is based on previous research
▸ there is a direct relationship between time spent on digital
platforms and higher stress levels
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
VARIABLES
▸ Independent: Smartphone
social media platforms
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
▸ Dependent: Technostress
levels
LITERATURE REVIEW
▸ Technostress has been defined as:
▸ ‘‘any negative impact on attitudes, thoughts, behaviors, or body
physiology that is caused either directly or indirectly by
technology’’ (Weil & Rosen, 1997, p. 5)
▸ The smart phone is the most used technology device
▸ “people feel the urge to adapt to it [the smartphone] in order to
‘keep up with the times’, overdependence on smartphone[s] may
lead to compulsive usage and enhance user technostress” (Lee,
Chang, Lin & Cheng, 2014)
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
LITERATURE REVIEW — CONTINUED
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
▸ Smartphones have replaced:
▸ cellphones
▸ personal computers
▸ other devices
(Samaha & Hawi, 2016)
LITERATURE REVIEW — CONTINUED
▸ According to a 2015 study conducted in the United States by the Pew
Research Center:
▸ 46% of smartphone users claimed “they could not live without” it in their lives
▸ 57% of smartphone users reported levels of distraction
▸ 36% reported continuous levels of frustration
(Smith, 2015)
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
LITERATURE REVIEW — CONTINUED
▸ Established relationship between higher amounts of technostress
and lower levels of happiness (Brooks, 2015).
▸ Outstanding stain on an individuals cognition can result in overload
(Osipow, Doty, & Spokane, 1985)
▸ Addiction risks to smartphones do NOT have a direct relationship to
the levels of an individual’s life satisfaction (Samaha & Hawi, 2016)
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
RESEARCH METHODS AND DESIGN
▸ Qualitative
▸ Survey / Questionnaire
▸ Sent via email and other social media channels and text
messages
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
DATA COLLECTION
▸ Used Survey Monkey to collaborate numbers and bar
graphs with percentages
▸ Followed with Microsoft Excel for the Pie Chart
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
SAMPLE / POPULATION FRAME
▸ Convenience sample for participants
▸ Survey Monkey questionnaire shared via email and text message
link inviting participants to take
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
SAMPLE / POPULATION FRAME
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
SAMPLE / POPULATION FRAME
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
▸ Majority:
▸ 18 to 24 (47.13%)
▸ under 17 (22.99%)
SAMPLE / POPULATION FRAME
▸ Only one participant of the 87 did not use social media
applications on he or her smartphone
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
RESULTS ANALYSIS
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
▸ Top 3:
▸ Facebook
▸ Instagram
▸ Snapchat
RESULTS ANALYSIS
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
RESULTS ANALYSIS
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
RESULTS ANALYSIS
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
21% Facebook
11% Twitter
18% Instagram
17% Youtube
5% Google+
19% Snapchat
<1% Periscope
2% Vine
3% LinkedIn
3% Other
RESULTS ANALYSIS
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
‣ Top three with the HIGHEST levels of Technostress:
21% Facebook
19% Snapchat
18% Instagram
‣ Top three with the LOWEST levels of Technostress:
<1% Periscope
2% Vine
3% LinkedIn
STUDY LIMITATIONS / FUTURE RESEARCH
▸ Limited representation of each smartphone social media
platform
▸ Convenience study sample
▸ Usage of SurveyMonkey and not a sophisticated software
application
▸ Need to do a repeated test
▸ Develop a clear measure to replicate future research
MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS

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Smartphone Social Media Use Linked to Technostress

  • 1. SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS MELISSA HALK — CM 401
  • 2. MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS AGENDA ▸ Purpose of Research ▸ Literature Review ▸ Methods ▸ Findings
  • 3. RESEARCH PROBLEM ▸ Social media fatigue, also known as technostress, is a ever- growing phenomenon due to the increased tendency of smartphone addiction ▸ in conjunction with people using more and more digital applications and social media platforms ▸ Users are overwhelmed  ▸ emotional health and overall wellbeing of the users MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 4. HYPOTHESIS ▸There is a direct relationship between smartphone users’ technostress levels and specific smartphone social media applications used. MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 5. THEORIES ▸ This study is based on previous research ▸ there is a direct relationship between time spent on digital platforms and higher stress levels MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 6. VARIABLES ▸ Independent: Smartphone social media platforms MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS ▸ Dependent: Technostress levels
  • 7. LITERATURE REVIEW ▸ Technostress has been defined as: ▸ ‘‘any negative impact on attitudes, thoughts, behaviors, or body physiology that is caused either directly or indirectly by technology’’ (Weil & Rosen, 1997, p. 5) ▸ The smart phone is the most used technology device ▸ “people feel the urge to adapt to it [the smartphone] in order to ‘keep up with the times’, overdependence on smartphone[s] may lead to compulsive usage and enhance user technostress” (Lee, Chang, Lin & Cheng, 2014) MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 8. LITERATURE REVIEW — CONTINUED MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS ▸ Smartphones have replaced: ▸ cellphones ▸ personal computers ▸ other devices (Samaha & Hawi, 2016)
  • 9. LITERATURE REVIEW — CONTINUED ▸ According to a 2015 study conducted in the United States by the Pew Research Center: ▸ 46% of smartphone users claimed “they could not live without” it in their lives ▸ 57% of smartphone users reported levels of distraction ▸ 36% reported continuous levels of frustration (Smith, 2015) MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 10. LITERATURE REVIEW — CONTINUED ▸ Established relationship between higher amounts of technostress and lower levels of happiness (Brooks, 2015). ▸ Outstanding stain on an individuals cognition can result in overload (Osipow, Doty, & Spokane, 1985) ▸ Addiction risks to smartphones do NOT have a direct relationship to the levels of an individual’s life satisfaction (Samaha & Hawi, 2016) MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 11. RESEARCH METHODS AND DESIGN ▸ Qualitative ▸ Survey / Questionnaire ▸ Sent via email and other social media channels and text messages MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 12. DATA COLLECTION ▸ Used Survey Monkey to collaborate numbers and bar graphs with percentages ▸ Followed with Microsoft Excel for the Pie Chart MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 13. SAMPLE / POPULATION FRAME ▸ Convenience sample for participants ▸ Survey Monkey questionnaire shared via email and text message link inviting participants to take MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 14. SAMPLE / POPULATION FRAME MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 15. SAMPLE / POPULATION FRAME MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS ▸ Majority: ▸ 18 to 24 (47.13%) ▸ under 17 (22.99%)
  • 16. SAMPLE / POPULATION FRAME ▸ Only one participant of the 87 did not use social media applications on he or her smartphone MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 17. RESULTS ANALYSIS MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS ▸ Top 3: ▸ Facebook ▸ Instagram ▸ Snapchat
  • 18. RESULTS ANALYSIS MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 19. RESULTS ANALYSIS MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS
  • 20. RESULTS ANALYSIS MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS 21% Facebook 11% Twitter 18% Instagram 17% Youtube 5% Google+ 19% Snapchat <1% Periscope 2% Vine 3% LinkedIn 3% Other
  • 21. RESULTS ANALYSIS MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS ‣ Top three with the HIGHEST levels of Technostress: 21% Facebook 19% Snapchat 18% Instagram ‣ Top three with the LOWEST levels of Technostress: <1% Periscope 2% Vine 3% LinkedIn
  • 22. STUDY LIMITATIONS / FUTURE RESEARCH ▸ Limited representation of each smartphone social media platform ▸ Convenience study sample ▸ Usage of SurveyMonkey and not a sophisticated software application ▸ Need to do a repeated test ▸ Develop a clear measure to replicate future research MELISSA HALK — SMARTPHONE TECHNOSTRESS AND SOCIAL MEDIA APPLICATIONS