1. Let’s Create Materials Patient’s Can Read And Understand Betty J. Westmoreland, MBEd, CPA President Pritchett & Hull Associates, Inc.

4. How do we assess our patients’ ability to read and understand our teaching?

13. Source: IMS America, 1997

15. Illiteracy means being unable to read or write Low-literacy does not mean illiterate

17. Logic Language Experience Comprehension

21. Elderly Learners

24. Cultural Considerations

26. Recognizing Signs of Low-literacy

31. How do we go about developing patient teaching materials that are suitable for our patients?

37. Plain Language Initiative from the NIH An important tool for improving health literacy

42. The Visual Message

44. The visuals should reinforce the text

47. Use visuals that readers can identify with (within their cultural framework)

48. Use the Subjective Point of View 200 METERED INHALATIONS

49. Edit Out Extraneous Details

50. Identify Steps Clearly 1 2 3

51. Show the Proper Point of Reference

52. Avoid Stereotypes and Exaggerations in Caricatures

53. Use of exaggerations can help to reinforce negative concepts at times ?

54. How do we know whether the teaching materials we are using are what we need?

61. The End