3. • It‟s everywhere and its making it harder than ever to get your
customers attention
• We need to deliver messages that resonate
• We need to elevate our relationships such that we are no longer
merely product or service providers
• We need to „curate‟ and deliver only what they really need
Noise, noise, noise …
4. • We have found a unique way to reach into the world of any real estate
professional and garner their attention, not just once, but every year
for the remainder of their careers
• And, we‟re going to do that in a way that ensures their loyalty
• Our method is one that none prior to us has ever successfully
accomplished; certainly not over the long-term
Noise, noise, noise …
5. • You see we understand the key to long-term, R.E.A.L. Wealth creation
in real estate --- it‟s continuous „Applied Learning‟
• Plus a delivery model to ensure visibility, loyalty, resulting productivity
and a „proven‟ success path for our learners
Noise, noise, noise …
6. • Ask any seasoned successful real estate professional and they‟ll
concur, their “real wealth” is inside their heads
• Our goal is to remove all barriers to increasing this “wealth” and
making the perennial access to applied learning as barrier free as
possible and as successful as possible
• In fact, current research shows that licensed professionals who
continuously pursue their educational development in a specific way
earn, on average, 84% more than those who don‟t*
*NAR 2013 Member Survey
Continuous Applied Learning…
7. • We know that specific way, and we are the exclusive team that can
offer it.
• We‟ve learned how to do this the right way. With over 12 years helping
the National Association of REALTORS® (NAR), hundreds of state
associations, boards, and affiliates deliver their online education
through REALTOR® University and other platforms.
• We are the technology, the platform and the content creation team
learning every day, student by student.
Continuous Applied Learning…
8. • The daily noise is so overwhelming and the need for the key
applicable learning path is so absent…
• that the lowest producing third of the industry leaves for other lines of
work every year …
• simply because they don‟t get access to the path necessary to taste
the success that the real estate industry can deliver to the informed
and prepared
Continuous Applied Learning …
9. • The middle 40% is missing an opportunity to produce even greater
results for themselves and the markets they serve
• The upper 30%, which we primarily serve today, is looking for what will
take them to the next level
• … and we know how to help them get there
Continuous Applied Learning …
10. • We know our model works ….
• so we are setting forth a solution that will not only aggregate real
estate professionals into what portends to be one of the largest opted-
in, directly accessible audiences in the real estate industry but…
• we have also identified a strategy that will allow us to incentivize and
reward our new R.E.A.L. Wealth members for their patronage and
persistence to keep them coming back
Continuous Applied Learning …
11. • So why are we telling you this?
• Greater success equals greater buying power. Currently at $4.4B
annually, imagine more?
• We have identified a means of connecting our brand partners to this
model to better leverage advertising and marketing dollars inside our
offering and to ensure that your message not only interrupts our
audience, but it is seen, clicked through and deeply engaged with on a
monthly basis
Our Secret Sauce…
12. • being able to make a direct connection with 10‟s of thousands of real
estate professional by empowering their acquisition of „real wealth‟…
• being certain that they acknowledged your contribution to their
success
• organically incentivizing them to directly interact with your brand
• positioning your product or service as the logical, industry-leading
choice at the end of the educational experience we provide
Imagine If You Will…
13. • When fully implemented, this new offering, will cause truly satisfied
industry professionals to tell the story of how you contributed to their
success in real estate and further drive your status and rewards
upward into the foreseeable future
• More qualified, successful real estate professionals increases the pool
of prospects enormously with you at the forefront
Imagine If You Will…
14. • If any of this sounds compelling, it gets even better…
• We plan to position your product for faster acquisition through deeper
use case education so that the buyer feels like an expert prior to
making their buying decision…
• How?
• By not only showing them features and benefits but also showing
them how to monetize your product or service offering in their daily
business dealings
R.E.A.L. Wealth Delivers…
15. • We will re-deploy or help you create tutorials and courseware that will
educate as well as necessitate a purchase of your product or service
• We will offer your brand prime placement within our portal
• We will link specific, timely, „perks‟ directly to individual learners
• And finally a select few sponsors will be given direct, periodic access
to our emerging member database
R.E.A.L. Wealth Delivers…
16. • Sound intriguing? Don‟t let your competitors leverage this opportunity
before you have a chance to consider it fully for yourself….
• Contact us and we‟ll explain the details
• As always, there are benefits for those who move first to tap into our
$4.4B marketplace
• Click here or call (763) 515-2961 to schedule a 15 minute ”R.E.A.L.
Wealth Briefing”
R.E.A.L. Wealth Briefings
