1. Media Advisory
Date: 11/7/2016
Contact: Mattie McGurk, (209) 769-8120, mattieann94@mail.fresnostate.edu
Never Let a Child Walk Alone
WHAT: Never Let A Child Walk Alone is a one-mile walk that will honor
those involved with CASA as well as promote becoming an
advocate
WHO: Virtually anyone in the community that would like to come can
participate. The focuses will be on current advocates, their CASA
children, foster parents and their foster children who are in need
of an advocate, and anyone who would like to sponsor, donate,
or spend their time benefitting CASA.
WHEN: October 2017, early morning (details TBA)
WHERE: 13935 Oak Ridge Lane Clovis, California. Gated neighborhood off
of Academy Oaks Lane.
WHY: The event will help raise money to continue the CASA mission as
well as promote becoming a CASA advocate in hopes of getting
those 200 children off of the waiting list.
PHOTO OPPORTUNITIES: Photo opportunities will be available throughout the
walk. The event will also have different food trucks and events going on
throughout with places for children to play. These will bee good photo ops as
well.
About CASA: CASA’s mission is to help children who have been placed in
foster care stay on the track to a permanent home as well as success as an

2. adult. Advocates are trained to be the one consistent part of a foster child’s
life that watch over their well-being and give the child a person to trust and
confide in on their journey.

3. (Client logo)
FOR IMMEDIATE RELEASE
Date
Contact: (Name, phone, email)
Headline
(Dateline – i.e. Fresno, Calif.) – Lead paragraph
Put all opinions in quotes (and include a draft quote from your client in your
release)
More paragraphs
For more information, contact . . . .
###
About (name of client):
Include boilerplate here re: client -- a few sentences describing your org. so
reporters who aren’t familiar with your client can be brought up to speed. This
should be written in 3rd person, just like the rest of the release.