Step One in learning to see is about understanding value...what is your customer's perception of value? #TNTkaizen

1. 1
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value
Learning to See
Marek Piatkowski – January 2016

2. 2
marek@truenorththinking.ca
Perception of Value
Introduction

3. 3
marek@truenorththinking.ca
Perception of Value
Introduction
What is Value?
 A measurement of the worth of a
product, or service, by a customer based
on it’s usefulness and satisfying a
customer need
 Adding Value - an activity, process or
operation that changes the product from
one form to another in order to get closer
to the Customer specification
 It is something that the Customer is
willing to buy and pay for

4. 4
marek@truenorththinking.ca
Perception of Value
Introduction
What Business are you in?

5. 5
marek@truenorththinking.ca
Perception of Value
Introduction
Question # 1: What are you selling?
Product? Service?

6. 6
marek@truenorththinking.ca
Perception of Value
Introduction
Question # 2: Who is your Customer?

7. 7
marek@truenorththinking.ca
Perception of Value
Introduction
Question # 3: Is your Customer willing to pay for your Product?
Basic Principles of
Business
What is your Customer's Perception of Value?
Value

8. 8
marek@truenorththinking.ca
Perception of Value
Introduction
Customer's Perception of Value

9. 9
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value
$ 400.00$ 0.25

10. 10
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value

11. 11
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value

12. 12
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value

13. 13
marek@truenorththinking.ca
Perception of Value
Introduction
Perception of Value

14. 14
marek@truenorththinking.ca
Perception of Value
Introduction
Focus on Value
 Focus on value-add activities
 For each step we need to be sure that it is adding value from the customer’s
perspective
 Many steps in a production or a service process add no value and most time in a
process is spent with nothing happening at all:
 People are waiting for work
 Finished Goods are sitting in a warehouse for a long time
 Waiting for raw materials or purchased parts
 Waiting for information / instructions
 Waiting for machine time
 Getting everyone to understand and focus on value is key to good process design.

15. 15
marek@truenorththinking.ca
Perception of Value
Introduction
What is TPS?
 TPS is a systematic methodology for implementing rapid process changes and
improvements by elimination of waste
 Best accomplished with flexibility in mind, continuous improvement thinking,
team-oriented and cross-trained people.
 Improvement is always possible and necessary. Continuously improve every
aspect of the system through Kaizen. Any existing process can be improved - no
ifs, buts or maybes
TPS is "lean“
because it uses less of
everything compared with a
traditional "mass" production
system

16. 16
marek@truenorththinking.ca
Perception of Value
Introduction
Changing the World. One Kaizen at a time
This presentation is an intellectual property of True North Thinking.
No parts of this document can be copied or reproduced
without written permission from:
Marek Piatkowski
True North Thinking
iPhone: 416-235-2631
Cell: 248-207-0416
Marek@truenorththinking.ca
http://www.truenorththinking.ca