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_
I 2 FESTIVAL FOCUS
+150.000 CONTATTI TOTALI SMC
6 MESI DI PROGRAMMAZIONE
UNIBEAT FESTIVAL - SALERNO SOCIAL MUSIC CITY - MILANO
UNIBEAT - UNICA REALTÀ ITALIANA
REALIZZATA ALL’INTERNO
DI UN CAMPUS UNIVERSITARIO
DI 40.000 GIOVANI
_
CONTESTO
INTERNAZIONALE
• POCHI PLAYER IPER STRUTTURATI
• POCHI INTERLOCUTORI - ALTAAFFLUENZA
• ALTO ROI SULL’INVESTIMENTO
• ALTA PROFESSIONALITA’ PROFESSIONALE
_
CONTESTO
ITALIANO
• MOLTEPLICI PLAYER
• PROGETTI NON SUPPORTATI DA STRUMENTI DI GESTIONE ADATTI
• MOLTI INTERLOCUTORI - AFFLUENZE RIDOTTE
• ALTO POTENZIALE DI RISCHIO DELL’INVESTIMENTO
• MANCANZA DI CODICE ETICO E VALORIALE CONDIVISO
TOMORROWLAND
300k
BURNING MAN
70k
SENSATION
WHITE
40k
10k
10k
10k
_
I NUMERI
L’INDUSTRIA DELLA MUSICA DANCE ELETTRONICA
FATTURA NEL MONDO 6,2 MILIARDI DI DOLLARI.
• LA RIVOLUZIONE DIGITALE HA PORTATO NEGLI ULTIMI ANNI A UN IMPORTANTE MOLTIPLICAZIONE DI FESTIVAL PRESENTI SUL
TERRITORIO
+6,2%FATTURATO
ITALIANO
EVENTI
MUSICALI
+26%N.EVENTI
MUSICALI
2014/2015
221,3FATTURATO
2014
6,1MILLIONI DI PARTECIPANTI
(+5,1%)
+400KADDETTI AI LAVORI

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numeri Festival Italia

  • 1. _ I 2 FESTIVAL FOCUS +150.000 CONTATTI TOTALI SMC 6 MESI DI PROGRAMMAZIONE UNIBEAT FESTIVAL - SALERNO SOCIAL MUSIC CITY - MILANO UNIBEAT - UNICA REALTÀ ITALIANA REALIZZATA ALL’INTERNO DI UN CAMPUS UNIVERSITARIO DI 40.000 GIOVANI
  • 2. _ CONTESTO INTERNAZIONALE • POCHI PLAYER IPER STRUTTURATI • POCHI INTERLOCUTORI - ALTAAFFLUENZA • ALTO ROI SULL’INVESTIMENTO • ALTA PROFESSIONALITA’ PROFESSIONALE _ CONTESTO ITALIANO • MOLTEPLICI PLAYER • PROGETTI NON SUPPORTATI DA STRUMENTI DI GESTIONE ADATTI • MOLTI INTERLOCUTORI - AFFLUENZE RIDOTTE • ALTO POTENZIALE DI RISCHIO DELL’INVESTIMENTO • MANCANZA DI CODICE ETICO E VALORIALE CONDIVISO TOMORROWLAND 300k BURNING MAN 70k SENSATION WHITE 40k 10k 10k 10k
  • 3. _ I NUMERI L’INDUSTRIA DELLA MUSICA DANCE ELETTRONICA FATTURA NEL MONDO 6,2 MILIARDI DI DOLLARI. • LA RIVOLUZIONE DIGITALE HA PORTATO NEGLI ULTIMI ANNI A UN IMPORTANTE MOLTIPLICAZIONE DI FESTIVAL PRESENTI SUL TERRITORIO +6,2%FATTURATO ITALIANO EVENTI MUSICALI +26%N.EVENTI MUSICALI 2014/2015 221,3FATTURATO 2014 6,1MILLIONI DI PARTECIPANTI (+5,1%) +400KADDETTI AI LAVORI