Social interaction within 10 years - Marco Francisetti
1. J. How do you imagine social interaction
within 10 years, taking into consideration
the impact of technology on human
relations?
2. Internet of
things
Social
Network
Communication
& Broadcasting
In the last years, the proliferation of new technologies such as televisions, mobiles & Smart-
Phones, Social networks and Devices interconnected (internet of things) has affected social
interactions changing radically our life.
2
3. Before internet and technology
development social interaction
was mainly:
• Face to Face
• Geographically localised
• With people of similar education
and culture
• Verbal and physical
• Outdoor
• Limited to some hours per day
Nowadays, the human
relationship has been radically
transformed:
• On line communication
• Geographically distributed in
the world
• With people of similar or
dissimilar background or
education
• Virtual interaction
• 24 hours per day
3
4. Predicting a scenario about Social Interactions in ten years time is very complicated due to the
high technological change rate. The most probable scenario, reported below, is based on the
hypothesis of a continuous positive trend of the technology adoption.
Technological
Innovation
Socialinteractions
Increasing use of
devices interconnected
(Smart TVs, PCs etc.)
thanks to additional
innovations.
People will be
connected everywhere
with several devices
(Tablet, Smart TV,
etc.) increasing the
use of social networks
and internet in
different situations.
For example People
may read an email in
the car display .
Increasing use of
communication
system like Skype or
Virtual room.
Every communication
advance enables the
internationalisation
and reduces the need
for movement (School
or Office). For
instance people may
study in school
located on the other
side of the earth
without travelling.
“Analytics” (i.e. Google
Analytics) may help to
show customers
advertisement on
based of their
preferences.
People will enlarge the
range of products
affordable online
paying with credit
card and receiving
their purchases home.
For this reason
customer shopping
experience will
change radically.
Any new innovation
such as Tech. glasses,
3d printers or
teleportation may
affect future social
interactions.
People may enforce
the use of social
networks thanks to
the increase of new
online devices (i.e
Tech. Glass), build
international
relationships thanks
to teleportation or
create customised
products thanks to 3d
printers.
Legenda
Improvements of
existing technologies
New or early stages
technologies 4
5. •Easy to keep relationships with
people far away
•Constant communication
•Easy event organization and
meet new people
•Build durative relationships
•Buy products and food
mainly online
•Easy to express yourself
•Technological innovation allows
to live longer
•Reduce time for transfers and
costs
•Increase the quality of life
•More free time availability
thanks to transfer time savings
•Easy access to
Information
•“Open source” library creation
•Creation of knowledge sharing
groups
•Availability of free training
material
•Cost of travelling reduction
•Internationalisation
•Non productive time reduction
due to business trips
•Flexible work place
•Easy to maintain and build
Business networks
•Easy to reach customer needs
5
Private Life
Culture
Working environment
Wellbeing and lifestyle
6. •“Real” interaction reduction
•Interaction with fake profiles
•Security issue due to
personal details theft
•Build superficial relationships
•Lost of social speaking
Skills
•Social network and
internet dependency
•People may avoid of going
outdoor to build real
relationships
•New technology are not
necessarily safe
•Physical & Mental illness due to
the isolation
•Children education is
affected by online social
trends
•No control on internet
information truthfulness
•Lack of written regulations about
technology and social network
usage
•Online working is less effective
•Customers protection data
security issues
•Automation favors the
unemployment due the
replacement of people with
machines
•Lack of real interactions with
colleagues
6
Private Life Working environment
Culture Wellbeing and lifestyle
7. •Enforce international regulations to control the use of on line personal and
corporation data
•Sensitize people to the right use of social networks and technology
•Sensitize educators and parents to ensure a proper control on children about use of
technology
7
•Social networks allow the number of social interactions to increase enabling
internationalization and communication but decreasing the quality of relationships
•Technology will enable to have everything (products, work and friends) “on hand” but
favors laziness and isolation
•Every information, including reserved data, will be available on internet everywhere
and from any devices but there will be no control on its truthfulness and usage
•Thanks to communication systems within work or private environment, it might be
less social differences favoring globalization even if without knowing people with
whom you are speaking with.
•Internet of things will probably ensure any devices to communicate each other but
with high security risk in case of robbery
•Innovation in technological system within hospital and biomedical sector may
increase quality and duration of life
Conclusions
Recommendations