2. The Importance of Strategy
A strategy is what will give you an advantage and help sustain that
advantage or what unique position will the company achieve.
Six questions to help form strategy:
Why do we exist?
Where are we going?
How will we conduct ourselves?
What will we do?
How will we measure our success?
What improvements or changes must we make?
4. Tools to develop strategies
Storyboarding
Strategy Deck
Mind Map
SWOT Analysis
5. Story Boarding
Benefits of using a story board
Creates a blue print of your idea
Moves idea along by using the format of a story
Makes areas that require change easier to find
6. Strategy Deck
Benefits of a strategy deck
Clearly outlines strategic objectives without the
rhetoric
Creates distinct and measurable goals
7. Mind Mapping
Benefits of a mind map
Creates a blueprint of current progress and needed
objectives
Branching allows you to add different goals and
objectives later
Helps link disconnected information into a
symmetrical view of an organization
8. SWOT Analysis
Benefits of a SWOT Analysis
Lists key information about a company
Helps to determine whether or not a company is a
good or bad risk
Offers objective possibilities for future growth and
potential hazards to the company
9. The Art of War
A guide to building a successful strategy to ensure
success of goals and visions
Helps companies prioritize goals and set
manageable plans of action
Can be used in a number of fields outside of the
military like business
10. Summary
An organization is not guaranteed success just
because it exists.
It needs a solid strategy in order to succeed
Tools like mind mapping, strategy decks, story
boarding and SWOT analyses will help
organizations build successful strategies