Important SEO Truths 2013 - Something More About SEO in 2013

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Important SEO Truths 2013 - Conversions, quality search engine optimization data, focus on social signals, daily and weekly insights into SEO metrics.

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Important SEO Truths 2013 - Something More About SEO in 2013

  1. 1. Important SEO Truths 2013 www.viralseoservices.com
  2. 2. Search engine optimization (SEO) companies, professionalsand in-house teams have a difficult task improving andmaintaining organic search results. Google changes itsalgorithms on a regular basis and companies compete fiercelyto optimize their web presence. Managing and satisfying clientand management expectations is sometimes more challengingthe achieving the SEO itself. Nevertheless, the significance ofSEO for online marketing remains unchallenged andunchanged. About one billion Google searches carried outevery day with more than 90% of users clicking on organicsearch results over paid search results. www.viralseoservices.com
  3. 3. Here are some important SEO truths relevant for 2013: Conversions matter more Focus on social than rankings signals Quality SEO data Daily and weekly insightsConversions matter more than rankings - Most clients are obsessed withImprovement in rankings or position in search engine results. But it’sactually webpage visits and conversions that matter. Keyword phrases witha higher conversion rate and lower rank are more significant for contentoptimization than those with a lower conversion rate and higher rank.Quality SEO data required for more SEO results - Quality SEO data isthat which is accurate and timely and the starting point of a successful SEOservices campaign. Only quality data is necessary to understand thebusiness’s web presence, competition and relevant keywords. For successfulSEO, timely, accurate data is needed on page-level rank, analyticsconversion data, organic search keyword research, and backlink and socialsignal data. www.viralseoservices.com
  4. 4. Focus on social signals – Just like backlinks which are important toorganic search, social signals also need attention and integration into theSEO strategy. Keeping track of the number of Likes, shares, +1s, tweets,and YouTube Views on web pages and the network and including thestatistics in the monthly SEO reports is therefore significant.Daily and weekly insights into SEO metrics – Daily and weekly insightsinto SEO metrics is more essential for SEO professionals than monthlyreporting as they help them understand whether they are getting closer totheir goals.Using the right SEO technology, optimized content marketing strategy,and understanding keywords with high conversion rates are alsoessentials when it comes to succeeding with SEO.For more information on our SEO outsourcing services or a FreeConsultation, call 1-800-670-2809. www.viralseoservices.com

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