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Markeazeemkting pattern

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Marketing modes for sales promotion of Ayurvedic, Allopathic, OTC, Ethical & Cosmetic brands.

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Markeazeemkting pattern

  1. 1. MARKEAZEE MARKETING POLICY PATTERN
  2. 2. FOLLOWING ARE THE OPTIONS FOR MARKETING / LAUNCHING OF YOUR PRODUCTS. PLEASE SELECT THE REQUIRED OPTION. • ETHICAL SALES PROMOTION THROUGH DRs./VAIDS /HAKIMS BY PRESCRIPTION. • OTC SALES THROUGH ADVERTISMENT. • OTC SALES THROUGH FIELD STAFF. • SALES THROUGH FRANCHISEE NET WORK.
  3. 3. ETHICAL SALES. • BY APPOINTING CHANNEL PARTNERS AND FIELD STAFF. • SALES PROMOTION THROUGH DRS./VAIDS PRESCRIPTION. • AREA WISE FIELD STAFF AND CHANNEL PARTNERS WILL BE APPOINTED AND MANAGED. • SCHEMES / SAMPLES FOR DRS. REQUIRED.
  4. 4. ETHICAL SALES. • BENEFITS:- • SLOW BUT ECONOMICAL BRAND PROMOTION. • PRECAUTIONS:- • FUNDS REQUIRED FOR PHYSICIAN SAMPLES DISTRIBUTION AND FIELD STAFF MANAGEMENT. • PRODUCT RANGE / VARIETY IS MAINLY CONSIDERED FOR ETHICAL SALES PROMOTION.
  5. 5. OTC SALES. • OPTION 1:- THROUGH ADVERTISMENT IN :- - PRINT MEDIA. - ELCTRONIC MEDIA. - HOARDINGS IN METRO,BUSES,CABS,STREETS. FIELD STAFF AND CHANNEL PARTNERS ARE APPOINTED AND MANAGED. PRODUCT RANGE / VARIETY IS ALSO CONSIDERED FOR OTC SALES PROMOTION.
  6. 6. OTC SALES (THROUGH) (ADVERTISMENT). • BENEFITS:- • FAST AND EFFECTIVE CONSUMER AWARENESS. • BRAND BUILDING AT HIGHER LEVEL. • FASTER SALES AND BUSINESS DEVELOPMENT. • SALES MONITERED BY COMPANY.
  7. 7. OTC SALES (THROUGH) (ADVERTISMENT). • PRECAUTIONS:- • BUDGET WISE PLANNING WITH TIME PERIOD IS REQUIRED. • PRODUCTS SHOULD BE AVAILABLE IN MARKET. • CONTACT NO. FROM WHERE STOCKS CAN BE PROCURRED IS REQUIRED TO AVAIL ADVERTISMENT BENEFITS.
  8. 8. OTC SALES. • OPTION-2:- • SALES PROMOTION THROUGH CHANNEL PARTNERS AND FIELD STAFF WITHOUT ADVERTISMENT. • BENEFITS:- ECONOMICAL IN STARTING. • PRECAUTIONS:- • SLOWER CONSUMER AWARENESS AND SALES.
  9. 9. OTC SALES (OPTION-2). • APPOINTING HARD WORKING FIELD STAFF FROM THE SAME FIELD WITH WORKING EXPERIENCE AND CONTACTS IN MARKET. • EFFICIENT REPORTING SYSTEM FOR MANAGEMENT OF FIELD STAFF REQUIRED.
  10. 10. FRANCHISEE NET WORK. • AREA WISE FRANCHISEE ARE APPOINTED. • MARKETING IS DONE BY FRANCHISEE. • 50% TO 60% DISCOUNT ON M.R.P. IS GIVEN. • BENEFITS:- MARKETING EXPENSES ARE BORN BY FRANCHISEE. • MINIMUM FIELD STAFF REQUIRED. • PRECAUTIONS:- SLOW SALES GROWTH. • MORE DEPENDENCY ON FRANCHISEE. • CUSTOMER BASE UNKNOWN TO COMPANY.
  11. 11. FOR FURTHER QUERIES PLEASE CONTACT M.NO- 8447882302 EMAIL:- info.markease@gmail.com

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