Presentation for the Strategic Dialogue on the Future of Agriculture, Brussel...
Image mode of address
1. Image Mode of Address
Direct Mode of Address:Themodel
looks directly at the audience. This is
used to create a connection with the
audience, attracting their attention and
drawing them in. This mode of address
is mainly used for front covers.
Indirect Mode of address: The model
looks away fromthe audience. This
could be used to create a mood or
involve the mise en scenein the image.
Combinationof both Direct and
Indirect Mode of Address: Usually
involving more than one model where
the main model looks at the audience
froma central position and the others
on either sidelook away.