Підсумкова робота випускниці "Базового курсу UI/UX" Elis Borisova

1. How much food does
an Elephant
eat in a day?
Once I asked myself this question
Do you know?

2. The daily diet* of
an adult elephant
500
kg
*data from the National Geographic

3. And this is the daily diet of
a little puppy
1st feeding 2nd feeding 3rd feeding 4th feeding 5th feeding 6th feeding
2 month
dairy
products
meat/fish
veggies
cottage
cheese
cereals
meat/fish
cereals
meat, egg
veggies
meat
cereals
2-4 month
dairy
products
meat/fish
cereal
cottage
cheese
cereals
meat/fish
cereals
meat, egg
cereals
4-6 month
dairy
products
meat/fish
veggies
dairy
products
cereals
meat, egg
cereals
6-10 month
meat/fish
cereals
dairy
products
meat,egg
cereals

4. Oh wait!
What if there is more than
one elephant?!
How to keep all this information in your head and not to
confuse or forget something?
Especially if you are newbie pet owner.
What if there is more than one
puppy?

5. And then I have come
up with an idea

6. Place your screenshot here
Feed Your Pet
The mobile app will help you
to:
❏ take care of your pets
❏ control and restock food
❏ plan a schedule of
vaccinations and
procedures
❏ prepare to pet shows

7. Well-fed and healthy
pet = happy pet!
And his owner too.

8. RESEARCH
◉ Business model
◉ Personas
◉ Scenarios

9. Business Model
Customer segments
- pet owners
- zoos
- animal shelters
- pet hotels
- breeders
- pet stores
- pet feed manufacturers
- animal services
- vets
Revenue Streams
- in-app advertising
- marketplace
Value Proposition
- mobile application
- online food store
- blog
- wireless hardware
devices*

10. Personas

12. Scenarios
1. Polina is going on a business trip and she
leaves pets for her mother.
2. Mother feeds pets and marks in the
application.
3. Food stock is running out.
4. Polina receives notification. She orders
food in online store via the app. She pays
the order with a bank card.
5. The courier brings the order.
6. Everyone is happy :)

13. CREATION PROCESS
◉ Competitors analysis
◉ Information Architecture
◉ Wireframes

14. Competitors analysis
+ Convenient
dashboard
+ Notifier
+ Feed history
- Used only with
the amazon
device
+ High functionality
+ Gallery
+ Search
+ Food supplies
- Very difficult to use
- scattered ui
- not easily grasped by intuition
- The application
stopped
working at the
account
creation stage
- In fact, it was
just a collection
of articles
FeedAndGo 11pets PetCare PetyApp

15. Information Architecture

16. Wireframes

17. APP STRUCTURE
◉ Home screen
◉ Nutrition
◉ Services
◉ Schedule
◉ Settings

18. Place your screenshot here
Home screen
❏ Pet’s profiles
❏ A daily nutrition
timetable with the
possibility to mark
feeding
❏ Notifier

19. Place your screenshot here
Nutrition
❏ Ability to edit the diet of
pets
❏ Stocks of feed.
Automatic change of
quantity at purchase
and expense
❏ Online shop with
delivery

20. Place your screenshot here
Services
❏ Convenient contact
book of specialists
❏ The ability to search on
the map
❏ The ability to add to
favorites

21. INTERACTION SCENARIOS
◉ Login
◉ Add new pet
◉ Edit pet’s ration
◉ Buy food online

22. First launch and login

23. Add new pet

24. Edit pet’s diet

25. Buy food online

26. Permanent Marker
Roboto Regular
Roboto Medium
Assets and Colours
Colour scheme Hand Drawn icons Fonts

27. IoT Devices:
- I've-fed-my-pet-big-red-button
- Smart scales integration
Further steps

28. Any questions ?
You can find me at
◉ elis.borysova@gmail.com
◉ linkedin.com/in/elis-borisova/
Thank you
for attention :)