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About	
  ME	
  
	
  
I'm	
  excited	
  to	
  learn	
  about	
  how	
  someone	
  with	
  my	
  profile	
  can	
  have	
  a	
  significant	
  
impact	
  in	
  your	
  organization.	
  So	
  let	
  me	
  tell	
  you	
  my	
  story.	
  
	
  
I	
  started	
  my	
  professional	
  career	
  as	
  an	
  Attorney.	
  After	
  years	
  of	
  working	
  in	
  the	
  legal	
  
field	
  in	
  private	
  law	
  firms	
  and	
  public	
  sector,	
  I	
  decide	
  to	
  go	
  to	
  Australia	
  to	
  study	
  a	
  
Master	
  in	
  International	
  Business.	
  
	
  
After	
  finishing	
  my	
  studies	
  in	
  Australia,	
  I	
  decided	
  to	
  go	
  back	
  to	
  Venezuela	
  and	
  got	
  
selected	
  to	
  be	
  one	
  of	
  the	
  participant	
  of	
  the	
  Reality	
  TV	
  show	
  Survivor	
  In	
  the	
  
Patagonia	
  Argentina,	
  where	
  I	
  not	
  only	
  had	
  a	
  great	
  time	
  but	
  also	
  learned	
  how	
  reality	
  
Tv	
  shows	
  get	
  done.	
  I	
  was	
  the	
  last	
  woman	
  on	
  my	
  team	
  and	
  lasted	
  until	
  the	
  end	
  …	
  
almost	
  won	
  hahah.	
  When	
  I	
  got	
  back	
  from	
  this	
  experience	
  things	
  got	
  more	
  interesting	
  
when	
  as	
  a	
  hobby,	
  	
  I	
  started	
  venakite.com,	
  an	
  online	
  kitesurfing	
  community	
  that	
  grew	
  
into	
  a	
  production	
  company	
  that	
  organized	
  events,	
  produced	
  tv	
  shows	
  and	
  even	
  
earned	
  distinctions	
  at	
  the	
  MIPTV	
  Festival	
  in	
  Cannes,	
  France.	
  From	
  that	
  community,	
  I	
  
learned	
  that	
  the	
  videos	
  with	
  the	
  most	
  views	
  belonged	
  to	
  two	
  categories:	
  	
  videos	
  
showing	
  amazing	
  TRICKS	
  or	
  videos	
  with	
  great	
  soundTRACKS.	
  This	
  simple	
  
classification	
  led	
  me	
  to	
  start	
  up	
  trixandtrax.com,	
  a	
  web	
  content	
  creator	
  that	
  
distributes,	
  across	
  social	
  media,	
  videos	
  where	
  high	
  school	
  and	
  college	
  students	
  show	
  
their	
  musical	
  or	
  athletic	
  talent	
  (think	
  the	
  X-­‐Factor	
  meets	
  the	
  X-­‐Games).	
  	
  
	
  
To	
  source	
  content,	
  TrixandTrax	
  partners	
  with	
  schools	
  to	
  organize	
  talent	
  shows	
  
inside	
  schools	
  premises.	
  So	
  far,	
  we	
  have	
  executed	
  25	
  events	
  with	
  over	
  ten	
  thousand	
  
registered	
  participants	
  that	
  have	
  resulted	
  in	
  more	
  than	
  a	
  thousand	
  performance	
  
videos.	
  To	
  finance	
  this	
  operation,	
  TrixandTrax	
  pitches	
  branded	
  content	
  deals	
  to	
  
brands	
  interested	
  in	
  reaching	
  our	
  demographics.	
  To	
  drive	
  audience	
  growth,	
  
TrixandTrax	
  analyzes	
  data	
  from	
  all	
  social	
  media	
  where	
  our	
  content	
  is	
  distributed.	
  
This	
  experience	
  has	
  been	
  a	
  tremendous	
  training	
  ground	
  that	
  has	
  prepared	
  me	
  well	
  
to	
  take	
  on	
  even	
  bigger	
  challenges.	
  I’m	
  looking	
  for	
  challenges	
  where	
  I	
  can	
  get	
  the	
  
personal	
  satisfaction	
  of	
  working	
  with	
  others	
  and	
  just	
  like	
  I	
  did	
  with	
  young	
  kids,	
  
encourage	
  them	
  to	
  gain	
  confidence,	
  build	
  on	
  teamwork	
  skills,	
  develop	
  creative	
  
initiatives	
  and	
  lead	
  others	
  to	
  discover	
  their	
  talents	
  and	
  find	
  what	
  they	
  love	
  to	
  do	
  
best.	
  I	
  want	
  to	
  make	
  a	
  difference	
  in	
  their	
  lives.	
  Being	
  part	
  of	
  this	
  transformation	
  is	
  
the	
  most	
  rewarding	
  experience	
  and	
  confirms	
  that	
  my	
  purpose	
  and	
  what	
  motivates	
  
me	
  more	
  is	
  helping	
  others	
  achieve	
  their	
  goals	
  while	
  I	
  keep	
  on	
  learning	
  from	
  smart	
  
and	
  creative	
  people.	
  	
  
	
  
I’m	
  looking	
  for	
  a	
  company	
  that	
  can	
  provide	
  the	
  right	
  meaningful	
  opportunity	
  for	
  me	
  
to	
  the	
  next	
  level.	
  I	
  really	
  look	
  forward	
  to	
  connecting	
  with	
  you	
  to	
  learn	
  more	
  about	
  
how	
  I	
  can	
  contribute	
  to	
  making	
  a	
  difference	
  in	
  your	
  organization.	
  
	
  
More	
  about	
  me	
  	
  
http://www.venakite.com/en/home	
  
www.trixandtrax.com	
  
https://www.facebook.com/trixandtrax/?fref=ts	
  
https://www.facebook.com/lissette.rojas.rojas	
  
https://cl.linkedin.com/in/lissetterojasrojas	
  
https://twitter.com/LissetteRR	
  
	
  
	
  
Sincerely,	
  
Lissette	
  Rojas	
  

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ABOUT ME

  • 1. About  ME     I'm  excited  to  learn  about  how  someone  with  my  profile  can  have  a  significant   impact  in  your  organization.  So  let  me  tell  you  my  story.     I  started  my  professional  career  as  an  Attorney.  After  years  of  working  in  the  legal   field  in  private  law  firms  and  public  sector,  I  decide  to  go  to  Australia  to  study  a   Master  in  International  Business.     After  finishing  my  studies  in  Australia,  I  decided  to  go  back  to  Venezuela  and  got   selected  to  be  one  of  the  participant  of  the  Reality  TV  show  Survivor  In  the   Patagonia  Argentina,  where  I  not  only  had  a  great  time  but  also  learned  how  reality   Tv  shows  get  done.  I  was  the  last  woman  on  my  team  and  lasted  until  the  end  …   almost  won  hahah.  When  I  got  back  from  this  experience  things  got  more  interesting   when  as  a  hobby,    I  started  venakite.com,  an  online  kitesurfing  community  that  grew   into  a  production  company  that  organized  events,  produced  tv  shows  and  even   earned  distinctions  at  the  MIPTV  Festival  in  Cannes,  France.  From  that  community,  I   learned  that  the  videos  with  the  most  views  belonged  to  two  categories:    videos   showing  amazing  TRICKS  or  videos  with  great  soundTRACKS.  This  simple   classification  led  me  to  start  up  trixandtrax.com,  a  web  content  creator  that   distributes,  across  social  media,  videos  where  high  school  and  college  students  show   their  musical  or  athletic  talent  (think  the  X-­‐Factor  meets  the  X-­‐Games).       To  source  content,  TrixandTrax  partners  with  schools  to  organize  talent  shows   inside  schools  premises.  So  far,  we  have  executed  25  events  with  over  ten  thousand   registered  participants  that  have  resulted  in  more  than  a  thousand  performance   videos.  To  finance  this  operation,  TrixandTrax  pitches  branded  content  deals  to   brands  interested  in  reaching  our  demographics.  To  drive  audience  growth,   TrixandTrax  analyzes  data  from  all  social  media  where  our  content  is  distributed.   This  experience  has  been  a  tremendous  training  ground  that  has  prepared  me  well   to  take  on  even  bigger  challenges.  I’m  looking  for  challenges  where  I  can  get  the   personal  satisfaction  of  working  with  others  and  just  like  I  did  with  young  kids,   encourage  them  to  gain  confidence,  build  on  teamwork  skills,  develop  creative   initiatives  and  lead  others  to  discover  their  talents  and  find  what  they  love  to  do   best.  I  want  to  make  a  difference  in  their  lives.  Being  part  of  this  transformation  is   the  most  rewarding  experience  and  confirms  that  my  purpose  and  what  motivates   me  more  is  helping  others  achieve  their  goals  while  I  keep  on  learning  from  smart   and  creative  people.       I’m  looking  for  a  company  that  can  provide  the  right  meaningful  opportunity  for  me   to  the  next  level.  I  really  look  forward  to  connecting  with  you  to  learn  more  about   how  I  can  contribute  to  making  a  difference  in  your  organization.     More  about  me     http://www.venakite.com/en/home   www.trixandtrax.com   https://www.facebook.com/trixandtrax/?fref=ts   https://www.facebook.com/lissette.rojas.rojas   https://cl.linkedin.com/in/lissetterojasrojas   https://twitter.com/LissetteRR       Sincerely,   Lissette  Rojas