I appreciate that deciding which psychometric tool to use in an organisation is not an easy one – there are always many acclaimed reasons to choose each tool. The Fruitful Team have put this document together to help explain and communicate Everything DiSC® and its benefits. Everything DiSC is often cited as the number one profiling tool in the world. Its usage now spans millions of people and many of the world’s best businesses are choosing to use Everything DiSC today. I appreciate that the document is biased, however, what the Fruitful Team have endeavoured to do is stick to objective facts where possible. As a sign of integrity, as a business, they choose not report on competing tools - which may make cross comparisons a little trickier, but experience tells us such documents commonly report erroneous information. If you have any questions after reading this, please do contact me (lindshood@gmail.com). DiSC and Everything DiSC are registered trademarks of John Wiley & Sons, Inc.

1. Why Choose Everything DiSC®?
The DiSC® Model – History & Development
The DiSC® model was originally developed by William Moulton Marston in 1928. The model was the first of its
kind and helped to shape occupational psychology today. The original model was developed to explain human
behaviour, and how people’s behaviour can be adapted to suit their environment.
Since then, the DiSC model has been developed and used as the basis of many psychometric tools meaning that
there are different versions of DiSC across the world. DiSC PPS system and Thomas International are good
examples of these tools. Many of these former DiSC tools focus on recruitment but are less effective for team
development.
In 2007, a product line ‘Everything DiSC®’ was developed and launched by Wiley Learning Solutions that
changed the face of DiSC products to date. This modern version of DiSC, based on a simple circumflex model,
quickly became a go-to tool for learning professionals all over the world. The tool is continuing to grow in
popularity - many of the most forward thinking organisations are now choosing to use it.
The Everything DiSC® Model – Modern Circumflex Model
Everything DiSC® identifies four primary dimensions of behaviour:
Dominance - Influence - Steadiness - Consciousness.
Everyone is a blend of all 4 styles and has a unique behavioural style. An
individual’s DiSC style is shown by a ‘dot ‘which is placed on the model.
DiSC styles do not identify abilities or strengths. There is no right or wrong /
pass or fail. A style demonstrates priorities or behavioural style.
Each profile is based on this circumflex model but the priority words around
the outside are different for each one.
The Everything DiSC® model is highly memorable. Participants start their learning journey by being introduced
to this simple model and, through various practical exercises, they build upon the model to access a depth of
self-insight and understanding of others.
The visual and understandable model provides a practical, interactive learning solution which facilitates a
powerful learning experience in which leaders, managers, teams of all levels, and sales professionals can
develop their self-awareness and then learn how to improve their skills, and capabilities in their given roles.
DiSC and Everything DiSC are registered trademarks of John Wiley & Sons, Inc.

2. When use Everything DiSC®?
DiSC can be used to improve and develop:
 Leadership and management capability
 Talent management and succession planning
 Team working and team development
 Relationships and cohesion
 Sales performance and customer service
 Communication and change
 Morale and employee engagement
 Productivity
 Maximising creativity and diversity
 Coaching, career mapping and counselling
 Personal feedback and 360 feedback
 Recruitment and selection
Using DiSC will:
 Enable individuals and teams to work more effectively together
 Provide a common language to help teams understand one another
 Act as a springboard for conversations and team development
 Increase individual, team and organisational performance
 Improve communication and engagement
 Reduce conflict and misunderstandings
 Increase individual, team and organisational performance
DiSC and Everything DiSC are registered trademarks of John Wiley & Sons, Inc.

3. 9 Reasons to Choose Everything DiSC® Over Other Popular Psychometric Tools
1. Everything DiSC® is highly reliable – often cited to be the most trusted, valid and accessible behavioural
profiling instruments in the industry – due to adaptive testing*
2. Used by millions of training and coaching professionals across the globe including many reputable and
forward thinking organisations including - HSBC, Amazon, Barclays, Microsoft to name just a few!
3. Everything DiSC® offers an effective, non-threatening, non-judgemental and common language that is
quickly and automatically used in organisations – without even using the profiles
4. The Everything DiSC® family contains a large range of specialist profiles that enable an organisation to
build upon DiSC knowledge and understanding. Specialised profiles can to develop entire workforces –
individuals, teams, leaders, managers and sales professionals
5. Profiles are written for a non-technical general audience rather than a clinical, industrial-organisational
or academic audience
6. Profiles are written in a neutral tone - although focus is still given to short-comings meaning participants
are more receptive and less defensive
7. Everything DiSC® is competitively priced. Profiles offer truly excellent value, especially when an
organisation purchase in bulk
8. MyEverythingDiSC.com - an online system that is accessed by participants to continue their learning
after workshops and programmes
9. Everything DiSC® offers comprehensive learning programmes
*Adaptive testing: Everything DISC® is one of the very few psychometric tools which uses advanced, adaptive
testing software. This software adapts the questionnaire to the respondent meaning it drills down effectively
and achieves a more reliable and valid response. Statistics are fully transparent and available in the Research
Report http://thefruitfultoolbox.com/wp-content/uploads/2015/12/Everything_DiSC_Research_Report_AT.pdf
Strength Scope is the only other tool we know of that uses adaptive testing.
DiSC and Everything DiSC are registered trademarks of John Wiley & Sons, Inc.