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Visual Learning Ecosystems
The Future of Technical and Marketing Communication
AGENDA
About the Speaker: Barry Saiff
●
●
●
●
●
Vision Question
How do you envision the perfect online
learning environment?
Questions
How do YOU want to learn?
Is interaction a part of that?
Introduction to VLEs
What are Visual Learning Ecosystems?
VLEs are intelligent knowledge bases that combine media
elements such as:
● Animations
● Videos
● Graphics
● Text
Introduction to VLEs
VLEs collate large volumes of
educational information and present it
to consumers based on their choices
and their learning experiences.
Introduction to VLEs
Do VLEs exist?
Maybe.
VLE is a new concept, under
formulation, that may hold great
promise for the future of learning.
Introduction to VLEs
What can Visual Learning Ecosystems do?
● Provide real-world, practical educational experiences within
products or interfaces
● Create immersive, interactive, experiential learning journeys
based on consumers’ needs and interests
● Grow and change based on usage
Introduction to VLEs
What can Visual Learning Ecosystems do?
● Address the short attention spans and visual and auditory
preferences of modern consumers
● Provide consumers with pre-sale or post-sale content
What makes VLEs different?
Elearning:
● Delivered through a
pre-designed, interactive
syllabus or curriculum
● Confined to the scope of that
specific course
VLEs:
● Users design their own
journeys through a set of
educational materials
● The system can learn based
on user interactions
What makes VLEs different?
Elearning:
● Users can move
through a complete set
of materials or choose
the parts that suit
them best
VLEs:
● Allow users to choose
media formats that suit
their learning styles
What makes VLEs different?
Multimedia Presentations:
● Not user-directed
● Limited in scope and media
VLEs:
● Unlock the power of
digital education media
by turning learning
experiences into
personalized journeys
What makes VLEs different?
Knowledge Bases:
● Focused on post-sales
content that helps consumers
use products and services
effectively
● Sometimes provide
information in a variety of
media
VLEs:
● Wide variety of
interactive, customizable
content collections
Knowledge Bases:
● Sometimes allow users
to choose from a variety
of learning options at
different stages of their
journey
VLEs:
● Enable unique user journeys
through educational,
marketing, pre-sales,
post-sales, and even
entertainment content
What makes VLEs different?
Creating VLEs
Creating VLEs
What are the skills required to create VLEs?
Creating VLEs requires a mixture of skills.
VLE teams need content experts such as:
● Technical writers
● Instructional designers
● Marketing professionals
● Programmers
● Other creative, content, and technical
professionals
Possible components of a VLE
VLEs can include countess types of
components.
● Interactive support centers
● Infographics, motion infographics
● Videos and animation
● Text-based articles
● Tutorials, exercises
Interactive support centers
Interactive Support Centers are
websites that answer technical
questions.
Motion infographics
Motion infographics can bring life to
VLEs.
They make the learning experience
● interesting
● memorable, and
● fun!
Informative videos and animations
How-to videos and animated infographics
have become an important part of
learning.
VLEs can benefit from motion graphics.
Question: VLEs and You
What industry are you in?
Brainstorm: VLEs and You
How can VLEs help you?
Summary
Intelligent
VLEs are:
Adaptable
Promising
Questions
How can WE shape the future of
learning technology and content?
What questions do you have?

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Barry Saiff - Visual Learning Ecosystems: The Future of Technical and Marketing Communication

  • 1. Visual Learning Ecosystems The Future of Technical and Marketing Communication
  • 3. About the Speaker: Barry Saiff ● ● ● ● ●
  • 4. Vision Question How do you envision the perfect online learning environment?
  • 5. Questions How do YOU want to learn? Is interaction a part of that?
  • 6. Introduction to VLEs What are Visual Learning Ecosystems? VLEs are intelligent knowledge bases that combine media elements such as: ● Animations ● Videos ● Graphics ● Text
  • 7. Introduction to VLEs VLEs collate large volumes of educational information and present it to consumers based on their choices and their learning experiences.
  • 8. Introduction to VLEs Do VLEs exist? Maybe. VLE is a new concept, under formulation, that may hold great promise for the future of learning.
  • 9. Introduction to VLEs What can Visual Learning Ecosystems do? ● Provide real-world, practical educational experiences within products or interfaces ● Create immersive, interactive, experiential learning journeys based on consumers’ needs and interests ● Grow and change based on usage
  • 10. Introduction to VLEs What can Visual Learning Ecosystems do? ● Address the short attention spans and visual and auditory preferences of modern consumers ● Provide consumers with pre-sale or post-sale content
  • 11. What makes VLEs different? Elearning: ● Delivered through a pre-designed, interactive syllabus or curriculum ● Confined to the scope of that specific course VLEs: ● Users design their own journeys through a set of educational materials ● The system can learn based on user interactions
  • 12. What makes VLEs different? Elearning: ● Users can move through a complete set of materials or choose the parts that suit them best VLEs: ● Allow users to choose media formats that suit their learning styles
  • 13. What makes VLEs different? Multimedia Presentations: ● Not user-directed ● Limited in scope and media VLEs: ● Unlock the power of digital education media by turning learning experiences into personalized journeys
  • 14. What makes VLEs different? Knowledge Bases: ● Focused on post-sales content that helps consumers use products and services effectively ● Sometimes provide information in a variety of media VLEs: ● Wide variety of interactive, customizable content collections
  • 15. Knowledge Bases: ● Sometimes allow users to choose from a variety of learning options at different stages of their journey VLEs: ● Enable unique user journeys through educational, marketing, pre-sales, post-sales, and even entertainment content What makes VLEs different?
  • 17. Creating VLEs What are the skills required to create VLEs? Creating VLEs requires a mixture of skills. VLE teams need content experts such as: ● Technical writers ● Instructional designers ● Marketing professionals ● Programmers ● Other creative, content, and technical professionals
  • 18. Possible components of a VLE VLEs can include countess types of components. ● Interactive support centers ● Infographics, motion infographics ● Videos and animation ● Text-based articles ● Tutorials, exercises
  • 19. Interactive support centers Interactive Support Centers are websites that answer technical questions.
  • 20. Motion infographics Motion infographics can bring life to VLEs. They make the learning experience ● interesting ● memorable, and ● fun!
  • 21. Informative videos and animations How-to videos and animated infographics have become an important part of learning. VLEs can benefit from motion graphics.
  • 22. Question: VLEs and You What industry are you in?
  • 23. Brainstorm: VLEs and You How can VLEs help you?
  • 25. Questions How can WE shape the future of learning technology and content? What questions do you have?