social media ROI 2LD
- 1. FACEBOOK ANALYTICS
Metrics Prior to June 2015 After June 2015 Change
Page Likes 324 367 +12%
Page Views
(average)
2 3 +0.3%
Post Reach
(highest)
242 770 +144%
Post Reach
(average)
54 80 +7%
Engagement per
post (highest)
7 38 +8%
Engagement per
post (average)
2 3 +0.3%
Posts
TWITTER ANALYTICS
Metrics Prior to June 2015 After June 2015 Change
Tweets 6 15 +1.9%
New Followers 1 16 +8.8%
Total Followers 166 182 +8.8%
Tweet Impressions 1165 2635 +70%
Engagement Rate 13.6 64.8 +82%
Favorites 10 16 +61%
Link Clicks 1 9 +90%
Retweets 1 5 +83%
INSTAGRAM ANALYTICS
Metrics Prior to June 2015 After June 2015 Change
Posts 27 32 +15.63%
Total Followers 138 164 +15.8%
Engagement Rate
(average)
15 14 +25%
Likes 364 444 +18.02%
Comments 29 18 -37.93%