1. How to get more instagram followers
1. Create aesthetics
Contentcreationisthe name of the game.The contentis unique,butit'simportantthatitdoesn't
getin the way.No one wantsto see the same landscape photoof the sunsetoverand over,but no
one wantsto see completelydisjointedcontent.Inotherwords,don'tbe afraidto confuse your
content.Personalize itandtake a lookbehindthe scenesatthe event.Soisthe life of anevent
expert.
Both Instagrampostsand storiesmust match yourbrand.Don't be afraidto branch.Hootsuite's22+
Instagramstats,whichmarketerscan't ignore thisyear,show thatvideoonthe platformhas
increasedby80% year-on-year. Therefore,whencuratingInstagramaesthetics,thinkabout
everythingfromthe type of contentyoushare tothe colorscheme of yourprofile.
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2. Getinto the habit of "linkin bio"
Many features are unique toInstagram.One isthat youcan't post a linkas a descriptionof aphoto.
Write "Linkin Bio"instead.There youcancontrol trafficmore directlythan any otherplatform.
Potential followersacrossyourprofile can be directedtoyourlatesteventsandupdates.
This isnot onlya wayto get Instagramfollowers,but alsotoget new followersonmultiple
platforms.Itmaybe helpful to guide people whomayhave come acrossyourprofile.If youposta
photoof the nextevent,please include the eventlinkinyourbiographyandletyourfollowersknow.
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3. Engage existingfollowersandlocal communities
Whentryingto get followers,don'tforget yourexistingfollowers.New followerscanbe followed
organically,butif youhave regularfollowers,you're more likelytogetthem.One of the bestwaysto
attract followersistouse hashtags.Theycan helpflagthe event,but more importantly,get
followers. Inadditiontohashtags,there are geopositiontags.Whenyoutagyourlocationina post,
the locationwill be promotedtothe surroundingcommunity.
The local communityisimportantinseveral ways,butespeciallyfor potentialfollowersand
participants.Bothgroupsare interestedinthe areawhere youreventistakingplace andwouldlike
to explore theiroptionsbefore andafterthe event.Enhancingyourlocal communitythrough
postingscanhelpbuildyourreputationandincrease trafficandfollowers.
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4. Start the conversation
Get your name andevent there.Nowthatyou've got a sense of aesthetics,leveragedInstagram's
unique features,andinteractedwithyourexistingfollowersandthe communityaroundyou,it'stime
to start the conversation. Instagramisknownforitsabilitytoinduce FOMO,butit's still the core
social networkingplatform.Use Instagramtochat publiclywithothersaboutyourindustryand
upcomingevents.Create buzzandbringinnew followersbyprovidinginterestingdescriptionsof
your photos.Don`tjustdescribe yourevent—describewhatittookto run itand whoattended.
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5. Stay Active
Consistencyiskey.Beinginactive forlongperiodsdramaticallydecreasesthe interestof both
potential andexisting followers.Manyinfluencersare stressedandpressuredbyconstantlyupdating
and posting,butconsistencydoesnotmeanalarge amountof content.
If you're too tiredtoactivate,there are several waystoqueue yourposts.Anyway,beingactive may
be the laststep,butit's byfar the mostimportant.Whennew followersview yourprofile,theywill
be discouragedif the biographylink isoutof date or there isno new contentinvolved.Beingactive
meansbeingpresentandyourfollowerswill see youreffortsorlackof it.
Instagramand social mediaaren'tgoingaway anytime soon.Findingastartingpointforsocial media
can be difficult,butthese fivestepsdojustthat.The life of aneventprofessional canbe verybusy,
but a little more social engagementcancreate potential business.
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