1. Green Technology, Battery run Cycle Khushnud Khan

2. Product details Product Green, Battery run Cycle Runs 40 km each Recharge Low speed, max 30 kmph Price point Rs 7000-8000

3. Limited Mode of travel for people in rural india Increased dependency on public transportation Pollution created by Motorcycles/Scooters Pain point

4. Who is the Customer? Existing cycle users whose next upgrade is motorcycle Lower middle class people in rural India

5. Customer Base (Market Size) 30 % of Indian household owns a bicycle Market Size12million units US $ 1.2 Billion

6. Market Research plan

7. Distribution network through existing cycle distribution Retail through existing Cycle and Motorcycle network Community building activity at gram panchayat level Exchange of existing cycles Marketing plan

8. USPs Green Technology Price point Availability

9. Way forward….. Dipstick Market research Interviewe target customers segment Meeting, interviewing Distributors Interviewing cycle retailers Online Survey

10. Revenue Model Sale of bicycle Sale of spare parts After sales service

11. Management Team

12. Target Market Maharashtra Rural Population : 56 million (Census) Per capita income Rs 45000 Literacy rate: 77%

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