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1. By Team Stratums

2. Our Team
Ali Jawwad | 09469
Muhammad Taha Shaikh | 09415
Saqlain Raza | 09375
Tatheer Fatima | 09367
Supervisor: Mr. Shabbir Mukhi

3. Outline The Problem
Solution - SHIFT
Proposal

4. The Problem

5. Problem
Statement
The problem is keyword
search.
In the ecommerce world, customers
often suffer with the dilemma of
searching the desired products.
Customers find it difficult to search the
exact products they see somewhere or
with someone.

6. What
customers do
today
Customers struggle with the
keywords.
With keyword search, a product match
depends on customer's ability to
describe the desired product.

7. Maria’s
dilemma.
Maria
Maria is a fashion enthusiast, she often
struggles finding an exact match of product
when she sees it somewhere.
Fashion Enthusiast

8. The Solution - Shift

9. Solution description
➔ The Solution to 'Correctly Search the Desired Product' dilemma of the customer is Shift
➔ Shift is a mobile application that “reads” images to identify color, shape, size and product
category, even text to identify brand and product names.
➔ This offers an advantage over keyword-matched search, in which results are only as
good as the searcher’s ability to describe an item.

10. Why it’s better than existing
solutions
➔ Quicker and more accurate results displayed using AR (augmented reality).
➔ Providing customers exactly the thing they want.
➔ Easier and aesthetically pleasing user experience.

11. Our Goals
➔ To reduce the average time taken to search a product on e-commerce websites
➔ To provide a unique feature for ecommerce businesses in Pakistan
➔ Simplifying product search process for customers.

12. “We believe in ease of use and
satisfaction of the customer”

13. THANK YOU 